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Dissertations / Theses on the topic 'Revisit intention'

Author: Grafiati

Published: 4 June 2021

Last updated: 25 July 2025

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1

Hasan, Md Kamrul. "Tourists’ Revisit Intention to Beach Tourism Destinations in Bangladesh." Thesis, Curtin University, 2019. http://hdl.handle.net/20.500.11937/76146.

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Coastal-based beach tourism is one of the least researched areas in tourism literature. This study aimed at examining tourists’ revisit intention to beach tourism destinations. Data were collected from 631 tourists who had visited beach destinations in Bangladesh. The results indicate that tourists’ revisit intention was directly influenced by destination image, tourists’ attitudes, satisfaction, PBC, and PSI. The findings contribute to the extension of body of knowledge in beach tourism settings.

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Ho, Jie Min. "The Determinants of Convention Participants’ Intention to Revisit the Hosting Destination." Thesis, Curtin University, 2021. http://hdl.handle.net/20.500.11937/83428.

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This thesis examined the determinants of convention participants’ revisit intention to the hosting destination. Using the Partial Least Squares- Structural Equation Modelling, the results demonstrated that both perceived value and value of co-creation shaped participants’ attitude and their subsequent intention to revisit the hosting destination. This study offered new perspectives on the areas where convention participants see important and conclusively proved that convention hosting is an effective strategy in encouraging future leisure travel intention among convention participants.

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Huang, Yan-Ling, and 黃彥綾. "Tourist Decision-Making Style and Revisit Intention." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/6ndvfk.

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碩士<br>逢甲大學<br>景觀與遊憩碩士學位學程<br>100<br>The rapid growth of the tourism make the tourism marking faced with a significant challenge. More and more areas development towards of tourism, and continued to expand the scope of its business in tourism. Coupled with people improved the living, increased lisure time, and the convenience of public transportation and netword, make the consumer has more and more choice, the marking of tourism has become more complex. Therefore, understanding the tourists’ behavior and decision-making is an important factor in market analyzed. The research has shown that thro

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Chen, Tzu-Ling, and 陳姿伶. "The Antecedents of Visitors’ Revisit Intention of Blogs." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/2w8ebr.

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碩士<br>逢甲大學<br>國際貿易所<br>100<br>Blog is a new knowledge sharing technology which enables people to record their diary on web pages and has become a popular marketing channel in recent years. This research discussed the effect of blog quality, blogger image and visitor perception in revisit intention to a blog. The subjects of this study were undergraduate students and graduate students who were used to get new information by surfing the internet. Totally 285 questionnaires were collected. The structural equation modeling approach was used to evaluate the research model. The result has demonstrat

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Wang, Shih-hao, and 王世豪. "The Impact of Destination Branding on Revisit Intention." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/77972265009061290586.

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碩士<br>國立高雄第一科技大學<br>行銷與流通管理系連鎖加盟管理碩士班<br>103<br>From 2003 to 2013, Taiwan''s international tourist revenue ranked by 44 progress to 28. Showing that the government actively promoting tourism in recent years to make Taiwan becoming an Island of sightseeing. The continued growth of the tourism industry forced the local government, enterprises and the destination branding operators to attach importance to destination branding and management. In the consideration of long-term interests, revisit intention will become a quite important profit index. By delivering the value to the tourists

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Jhang, Jr-Mei, and 張志梅. "The Effect of Novelty Seeking on Revisit Intention." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/g5427u.

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碩士<br>國立臺灣大學<br>園藝暨景觀學系<br>106<br>Once a brand new tourist attraction is opened, it often attracts lots of first time visitors, while repeat visitors are the key factor for tourist attraction to maintain its revenue. In general, people decide to revisit a spot according to their past experience. Visitors may return to the destination when they have a satisfied experience with it. However, some visitors won’t return to it though they had a satisfied experience. The difference between these two groups may due to one’s novelty seeking degree and changes of willingness to revisit a place by time.

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Chang, Chih-Hao, and 常智豪. "The Influence of Sense of History on Revisit Intention." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/2xtj5x.

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碩士<br>世新大學<br>觀光學研究所(含碩專班)<br>102<br>The sense of history is a sense related to history often stimulated when we visit heritage sites. The sense of history can not only let us understand the historical background of a heritage, but also help us to connect with it. The sense of history can help us know who we are and where we are from; therefore, it is very important in our daily life. The sense of history has lacked a common definition in literature, history and social science. Although scholars provided various explanations, its contents are still unclear. Nostalgia with similar idea is often

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陳麗卿. "A Further Study of Revisit Intention for Tourism Factories." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/dg489s.

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碩士<br>國立彰化師範大學<br>會計學系<br>106<br>Different from previous domestic literature which used a single tourism factory as the sample, and claims that the visit experience affect positively the overall satisfaction or loyalty, or the satisfaction affect positively loyalty. This study examines the relationship between various aspects of the visit experience and the overall satisfaction level for various types of tourist factories, and further explores the relationship between overall satisfaction and revisit intention and recommendation intention. Moreover, this study also explores other factors that

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Min-Chi, Wu, and 吳敏綺. "Muslim Tourists’ Travel Motivation, Satisfaction, and Revisit Intention to Taiwan." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/02724917101016327180.

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碩士<br>開南大學<br>觀光與餐飲旅館學系<br>102<br>Due to Muslim Tourism has become an emerging segment in the world travel market, the research is attempted to explore this niche market via examining the Muslim tourists’ travel motivation, satisfaction, and revisit intention toward Taiwan. Corresponding with the purpose, a questionnaire survey was carried to ask Muslim tourists to respond during their visit in Taiwan. A total of 314 valid questionnaires were collected and undergone further analysis using SPSS 12.0. The result shows that the most of the sampled tourists are Chinese, aged 51-60, taking travel p

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黃純湘. "Leisure involvement, Leisure benefits and Revisit intention for Walking Tourism." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/68799948894646161100.

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碩士<br>臺北市立大學<br>休閒運動管理學系暨碩士班<br>102<br>The purpose of this study was to identify the current situation of participants from different backgrounds participating in walking tourism as well as discuss the relationship among leisure involvement, leisure benefits and revisit intention by questionnaires. A questionnaire survey was implemented to 344 participants from the "International Walking" and "Walking the Countryside" programs organized by the Chinese Taipei Health Life and Sports Association in 2012 and 2013. A total of 342 valid questionnaires were collected with validation rate of 99%. Data

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ChihWei_Yu and 游之瑋. "Experiential Marketing and Revisit Intention for Miaoli Hakka Cultural Park." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/42946300267007738193.

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碩士<br>國立聯合大學<br>資訊與社會研究所<br>103<br>In recent years, tourist industry has played a significant role in the global economics. Pluralistic culture has been raised in Taiwan, enterprises and government makes more effort to preserve local and traditional cultures. Culture tourism also becomes a major motivation of tourist industry development. Hakka Affairs Council build Taiwan Hakka Cultural Parks as national cultural facilities with the emphasizing of multiculturalism . The North Hakka Cultural Parks ─ Miaoli Hakka Cultural Park is positioned as a global Hakka cultural and industrial exchange and

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Liu, Hui-Chieh, and 劉蕙踕. "Influence of Medical Service Quality on Patients'Satisfaction and Revisit Intention." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/04325463513323711389.

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碩士<br>元智大學<br>資訊管理學系<br>105<br>Because of health insurance policy and consumer consciousness, the quality of medical service has played an important role in deciding patients’ satisfactions and revisit intention. However, the resource of a medical organization is limited. To improve the quality of medical service, the organizations often spend much resource and cost. To helping medical organizations effectively enhancing the quality of medical service, This study aims to explore which dimensions of medical service quality have more significant influence on patients’ satisfaction and revisit in

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Chiu, Pei-Hsuan, and 邱佩萱. "The influence of humanities resources on destination image and revisit intention." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/30079205344132522210.

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碩士<br>國立中興大學<br>高階經理人碩士在職專班<br>101<br>This study aims not only to explore and verify how the product beliefs in different local specialty will influence tourists’ destination image, but also to analyze the mediating effects of destination image on the relationship between various product beliefs and the willingness to revisit. A sample consisted of 174 on-site visitors was obtained at Lukang, Changhua County through a purposive sampling procedure. The primary data regarding sample members’ respondents’ overall image of Lukang, their willingness to revisit, and their product beliefs regarding v

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Yeh, Shu Ju, and 葉淑如. "A Study of Satisfaction and Revisit Intention with Oncology Nursing Service." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/cf2v5d.

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碩士<br>嘉南藥理大學<br>醫務管理系<br>103<br>With the changing of the medical environment system and medical ecological environment, competitions within the medical industry become more and more aggressive. In order to achieve the goal of sustainable development, the hospitals have been actively creating their own service advantages not only taking healthcare operating costs into account but also increasing the service quality. Thus, the increase of the patient satisfaction becomes an important issue. In response to the era, the traditional medical industry has gradually transformed into medical services a

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Dang, Tran Ngoc, and Tran Ngoc Dang. "Destination Attributes and Intention to Revisit for Tourists in Hanoi, Vietnam." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/4h758y.

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碩士<br>義守大學<br>企業管理學系<br>103<br>The study aims to examine the relationship between destination attributes and intention to revisit for tourists in Hanoi, Vietnam. Data were collected from 205 international travelers at Hanoi Airport in May 2015. The ranking method was used to find the most and the less important destination attributes. Result show that there are three most attractive attributes, namely, easily reached destination, good service-minded people, and attractive, meaningful and diversified heritage/culture. However, friendliness of the local people, personal safety and security, clea

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yang, Tsai meng, and 蔡孟洋. "The Relationships between Resort Hotel’s Service Quality and Travelers’ Revisit Intention." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/77746430102914221350.

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碩士<br>國立嘉義大學<br>管院碩士在職專班<br>99<br>This study is developed to investigate travelers’ perception towards service quality, satisfaction and revisit intention in resort hotel. The Jianshanpi resort of Taiwan Sugar Corporation was selected as research object, whereby non-random purposive sampling method was adopted. The purpose of the study is: First, travelers’ perception towards the resort hotels and revisit intention; Second, whether perceptions of travellers with different characteristic impact their perception of service quality; Third, the true relationships between service quality, overall s

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Huang, Jhih-Yi, and 黃至以. "Effects of Hospital Brand Equity on Perceived Value and Revisit Intention." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/47575413430184418647.

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碩士<br>國立臺灣大學<br>健康政策與管理研究所<br>101<br>Background：The concept of customer-based brand equity (CBBE) has been discussing for a long time in marketing literature. However, there are few empirical studies that attempt to examine the notion of it,especially in medical service. Owing to NHI in Taiwan,the medical environment gets so competitive that has left many hospitals shut down. Therefore, the operation of the medical industry is supposed to use its unique way to satisfy their customers as well as appropriate business strategies. To Fill this gap, this study provides an empirical investigation of

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Cheng, Chao-Ching, and 鄭兆景. "The relationships between festivals cape, satisfaction, place attachment, and revisit intention." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/22828820433681915040.

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碩士<br>淡江大學<br>企業管理學系碩士在職專班<br>100<br>This study reviews extant literature and conduct empirical analysis to examine the relationships between festivals cape, satisfaction, place attachment, and revisit intention. Place attachment is composed of place identity, place dependent, and affective attachment. The people who have been to Kenting to participate Spring Scream are research target of this study. After 250 questionnaire were distributed, we retrieved 183 usable samples. The quantitative research method including descriptive statistics, validity analysis, reliability analysis, and structura

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CHIANG, HUI-PING, and 蔣惠萍. "A Discussion on Decision, Satisfaction and Revisit Intention of Hinoki Village." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/bcf3dy.

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碩士<br>南華大學<br>旅遊管理學系旅遊管理碩士班<br>106<br>The purpose of this study was to explore the influence of tourism decision and tourism satisfaction on the willingness to revisit, and to study the tourists of Hinoki Village. In this study, the differences of tourist satisfaction, tourism motivation, tourist attraction and willingness to revisit were discussed by using the demographic background variable (such as age, education level, work, marital status, average monthly income, city of residence and gender). 　　Then, according to the previous literatures, 13 items (including volunteer service, building f

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LI, HUA-TAI, and 李驊泰. "The Impact of Cruises Ambience on Experiential Value and Revisit Intention." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/5c48s4.

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碩士<br>銘傳大學<br>觀光事業學系碩士在職專班<br>107<br>The cruise economy has rapidly emerged in Asia in recent years. In Taiwan, cruise consumer market is also active. To stimulate passengers’ revisit intention, the cruise companies now in the market need to emphasize the cruise ambience and experiential value. The purpose of this study was to examine the effect that the cruises ambience and the experiential value have on the passengers’ revisit intention. The subjects of this research were the tourists who had traveled by cruise. By using convenience sampling method, a total of 398 valid questionnaires were c

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LIN, CHEN-SHAN, and 林振山. "Sports Lottery Participants Re-consumption Impact of Expectation and Revisit Intention." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/445z84.

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碩士<br>南開科技大學<br>休閒事業管理研究所<br>107<br>The study is to explore sports lottery participants re-consumption impact of expectation and revisit intention. The study uses purposive sampling test. The subject of the study was the sports lottery participants. The study totally has 230 questionnaires, rejected four invalid questionnaires and 216 questionnaires were effectively collected. The effective questionnaire recovery rate was 92.2%. The data were processed by descriptive statistics; independent sample t-test; one-way analysis of variance; canonical correlation and multiple regression analysis. The

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CHEN, HSIN-CHIEH, and 陳星潔. "A study of customer continuous revisit intention to e-commerce platforms." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/z2k59n.

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碩士<br>國立雲林科技大學<br>工業工程與管理系<br>107<br>With the flourishing of the network technology and e-commerce getting popular. Online shopping become more convenient, so that many small capital wants to start their own business without physical stores. Nowadays, e-commerce is very diversified and competitive. Customers are more fastidious, that operators have to set up their online shop characteristic, in order make difference from othere’s e-commerce business. Both of entrepreneurs and e-commerce operators are eager to know how to manage an e-commerce platform which makes customers satisfied and have co

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KUO, JU-CHIN, and 郭如瑾. "The Effect of Nostalgic Proneness on Revisit Intention of Historical town." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/qy3djz.

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碩士<br>國立高雄大學<br>運動健康與休閒學系碩士在職專班<br>107<br>Previous studies indicated that personality traits can influence an individual’s behavioral intentions via emotional states on the basis of the S-O-R (Stimulus-Organism-Response) paradigm of environmental psychology. This study aims to explore the effect of nostalgia proneness on tourists’ hedonic value and revisit intention of historical town. This study conducted a questionnaire survey at a historical town, Fenqihu, Chiayi County, Taiwan. There were 325 questionnaires distributed and 313 valid questionnaires obtained for data analysis. The valid rate

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Paewcham, Chanikarn, and 曼琪. "The Relationships of Thailand’s Destination Image,Revisit Travel Motivation, and Revisit Intention for Mainland Chinese and Taiwanese College Students." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/40932027716192479046.

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碩士<br>中國文化大學<br>觀光事業學系<br>102<br>The purpose of this study was to study the destination image of Thailand, revisit travel motivation, and intention to revisit by Mainland Chinese and Taiwanese college students, and whether there is a significant difference between the variables when investigating such a relationship. The sample comprised Mainland Chinese and Taiwanese students who have previously visited Thailand. The study found that Mainland Chinese and Taiwanese students delivered a high score for the image of Thailand, in terms of destination and with regards to Thailand’s interesting cult

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Erdenechimeg, Zolzaya, and 左佳雅. "Does Better Brand Equity Enhance Tourists' Revisit Intention-The Case of Mongolia?" Thesis, 2014. http://ndltd.ncl.edu.tw/handle/5xmh5k.

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碩士<br>國立屏東科技大學<br>熱帶農業暨國際合作系<br>102<br>Abstract The Contents of Abstract in This Thesis: Mongolia is the motherland of the legendary ChinggisKhaan. It is a place surrounded by steppes, rugged hills, blue skies, crystalline lakes, and the vast Gobi desert. These natural resources have attracted many tourists in the past decade. There has been a growing interest among researchers in the concept of the revisit intention model that is widely applied in tourism industry today. A large number of studies in tourism focus on revisit intention because it has been regarded to be the most direct facto

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Chou, Sun-Cheng, and 周孫丞. "The Relationship between Consumers’ Intention to Revisit and Repurchase in Online Shopping." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/59784325487950768118.

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碩士<br>國立臺灣大學<br>資訊管理學研究所<br>102<br>This research aims to investigate the relationship between consumers’ revisit intention and repurchase, and we further do extended research by combining the literatures from different fields of research such as marketing and E-commerce. Prior research indicates that the visiting behavior of website of Internet users who have shopped online before can be divided into two categories, searching and browsing, based on the fact that whether visitors have a predefined shopping goal before visiting this online shop or not. And this research would like to focus on wh

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Ming-Ching, Chen, and 陳明鏡. "Extending Technology Acceptance Model to Explore the Intention to Revisit Travel Blog." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/65655688180251044762.

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碩士<br>國立臺北大學<br>企業管理學系<br>98<br>Because of the economic recession these years, more and more people surf the internet for more information before traveling. Thus, they can save more money and lower the risk of traveling. “Traveling blog” is one of the ways to get more traveling information. People also take advices from other people and the travel agents to make their travel decisions. Davis (1986) proposed TAM theory and was popular for many years. Many studies used TAM theory as model to do more research about the acceptance of IT by individuals. Some studies show that trust and perceived pl

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GarciaCarvajal, Alvaro, and 葛桀. "Investigating Hostel’s Revisit Intention in Taiwan: The Moderating Effect of Customers’ Desire." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/35579092650623709631.

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CHENG, YU-YANG, and 鄭毓揚. "A study of slow travel motivation, experiential value, satisfaction and revisit intention." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/mbj29g.

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碩士<br>國立高雄餐旅大學<br>飲食文化暨餐飲創新研究所<br>107<br>In recent years, as consumers become more aware of the quality of life, travel is no longer just an escape from daily pressures, but rather a way to fulfill happiness and improve quality of life. Increasingly, travelers seek more meaningful experiences in travel, and there comes the new travel product: slow travel. Slow travel allows travelers enough time to explore and experience local culture and attractions, so that they will be satisfied with the destinations and more likely to revisit. For slow travelers, will their slow-travel motivation and exper

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Chen, Yi-Jun, and 陳怡君. "Using Means-end Chains for Analyzing Revisit Intention to a Tourism Factory." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/50520269986212997832.

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碩士<br>朝陽科技大學<br>企業管理系碩士班<br>101<br>Leisure industry is facing diversified needs for sightseeing, local characteristics and the attention of culture. Besides, modern industrial heritage as a new tourism resource and tourism industry become popular, the tourism factory is the one of the typical tourism industry. Revisit the sightseeing factory can bring more business opportunities and the purpose of this study is to investigate factory tourism willingness to revisit. Around 60 samples the revisit factory experience of tourists from Taiwan had been interviewed though the soft steps method. Firstl

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Wu, Chih-Hao, and 吳智浩. "From a Value Perspective to Explore Consumers’ Revisit Intention of Green Hotels." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/96363101336713395022.

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碩士<br>國立東華大學<br>國際企業學系<br>101<br>“Green management” is one of the most challenging issues in the lodging industry, hotels and customers are both searching for green practices because of different reasons. The purpose of this study was to examine the importance of factors of green hotel from a hotel’s perspective (e.g., water and energy). Furthermore, we also discussed how four customer values (functional, economic, emotional, and social value) influence revisit intention through green satisfaction and green trust in the context of green hotels, and selected Taiwanese green hotels as research s

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李宥杉. "The Post-Occupancy Evaluation, Satisfaction, and Revisit Intention to the Maple Garden,Taichung." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/34f7mb.

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LIN, WAN-TIN, and 林婉庭. "A Study on Experiential Marketing and Revisit Intention at Pier-2 Art Centre." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/57369w.

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碩士<br>國立中山大學<br>企業管理學系研究所<br>102<br>In recent years, the Taiwanese Government encourages and supports to the cultural and creative industries for the expecting to develop more creative talents and citizens. As the change of lifestyles and consumer behaviors, people embark to seek to the balance between career and living qualities. The people who attend the sightseeing and artistic activities are increasing year by year. The Pier-2 Art Centre is also a sightseeing and leisure place which is near to Kaohsiung Harbor and old railway, therefore, not only for artistic activities but also a leisure

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Lu, Rui Fu, and 呂瑞富. "Service Innovation, Festival Activities and Revisit Intention-A Case Study of Tourism Factory." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/4r75dq.

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碩士<br>大葉大學<br>人力資源暨公共關係學系<br>104<br>This study focuses on issues of a Tourism Factory’s Innovative Service and Holiday Marketing effects on customers revisiting willingness. The object of this study is people who have visited tourism factories. We adopt convenience sampling method. There are 311customer questionnaires were issued and collected 311 valid feedbacks. We using Descriptive Statistics, Reliability Analysis, Factor Analysis and Regression Analysis methods to process and analyze data. We find some relevance as the following： 1. Customers Revisiting Willingness to a Tourism Factory is

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Shih, Huei Ming, and 施慧珉. "A Study of Revisit Intention of Orienteering Tour: Application of Technology Acceptance Model." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/yw2hba.

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博士<br>亞洲大學<br>經營管理學系<br>104<br>A mobile technology integration system of orienteering tour (MTISOT) is designed by combining smart phone with QR Code, Google Map, Facebook and bicycle in this study, and MTISOT uses innovative Integration model through eight checkpoints and anti-cheat design to promote the effect of activities. This study concluded three stages for the MTISOT. The first one is the portal page design stage, describing rules of activities. The second one is the checkpoint planning and design stage, combined with local cultural characteristic, enhancing the participants' informati

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Hung, Mei-Ling, and 洪美玲. "Motivation, Satisfaction and Revisit Intention of Tourists to Xinshe Flower Sea in 2015." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/2eembw.

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碩士<br>亞洲大學<br>經營管理學系碩士在職專班<br>105<br>The purpose of this study is to understand the motivation, satisfaction and revisit intention of tourists to Xinshe Flower Sea in order to provide suggestions for Taichung City to make the event better and better in the future. A self-developed questionnaire is developed and distributed to 400 tourists in Xinshe in 2015. 361 valid questionnaires are collected for analysis. Descriptive statistics, item analysis, factor analysis, T-test, ANOVA, and Pearson product-moment correlation are used to analyze the data. Significant differences of motivation and sat

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Lu, Chiu-Hsueh, and 呂秋雪. "The Study of the Interpretation Satisfaction,experience marketing and revisit intention of Arwin." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/99633671045087046272.

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碩士<br>國立雲林科技大學<br>休閒運動研究所<br>103<br>ABSTRACT Factory tourism has been popular in recent leisure industry for its fresh marketing strategy, however, whether this strategy can be used to satisfy customers and increase customers’ revisit intention is an important issue. The research focus on the visitors of Arwin Bali Beach Tourist Factory and the major point is to discuss the differences of interpretative satisfaction in the factory, experiential marketing and the revisit intension. This research used questionnaire survey to gather the data needed and proceed with judgmental sampling. The questi

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YUAN, LI-CHUAN, and 袁儷娟. "A Study of Experiential Value, Customer Satisfaction and Revisit Intention for Tourism Factory." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/79675572998959207984.

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碩士<br>銘傳大學<br>企業管理學系<br>104<br>Since 2003, Industrial Development Bureau of Ministry of Economic Affairs and Central Region Office of Ministry of Economic Affairs promote a policy. They outsourced to Industrial Technology Research Institute （ITRI） the evaluation standard and content of the tourism factiories project. This policy is learning from Europe country. Europen countries open factory to customers and teaching them about how the product can be made and the product knowledges. Open factory can make another income from tourism department and add useable economic effect for customers. Over

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Thao, Su Le Phuong, and 蘇丰草. "Assessing Russian Tourist's Satisfaction, Travel Experience and Intention to Revisit Nha Trang, Vietnam." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/84994355452232284753.

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碩士<br>中國文化大學<br>觀光事業學系<br>103<br>Tourism development strategy in Vietnam defines that the Russian market is important. This study is trying to find the relationship between Nha Trang image, tourist’s satisfaction and destination loyalty intention. We also conduct the question about which factors among Nha Trang image includes tourist infrastructure; culture, history and recreation; natural environment; natural resources; political and social-demographic attributes have the most influence on tourist’s satisfaction as well as destination loyalty. For the tourism industry, it is necessary to kno

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Huang, Po-Hsiang, and 黃柏翔. "The Study of Cruise Passengers’ Revisit Intention by Text Mining of Social Media." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/9b9889.

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碩士<br>國立交通大學<br>運輸與物流管理學系<br>105<br>The cruise traveler's revisit intention information is an important issue for cruise companies. This study uses the social media to collect the message after the passenger experience, and the text mining to identify key words and classification, calculate the possibility of cruise passengers wish to revisit. In addition, this study uses the sentimental analysis to quantify the scores of each post, and analyzes whether the intention of the post on the visitors is significant by regression analysis. The results show that the content of the post contains the wo

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LWIN, THET WIN, and 尹宏綜. "The Influence of Experiential Marketing on Perceived Experience Value and Homestay Revisit Intention." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/z67evr.

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碩士<br>逢甲大學<br>合作經濟暨社會事業經營學系<br>107<br>This study intends to explore the impact of experiential marketing modules on consumers' homestay revisit intention from the perspective of experiential marketing by Schmitt (1999). This study conducted SEM and used LISREL software to analyze the data collected via questionnaire survey. Consumers who have experienced homestay living and lodging were recruited as the subjects. This study totally collected 322 usable samples, most of which were located in Taichung. This study found that the effects of think, feel and relate experiential modules on perceived

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Chan, Su-Chen, and 詹素禎. "The Relationship among Independent Tourist Knowledge and Skills, Perceived Value and Revisit Intention." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/s8dtdr.

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碩士<br>臺中技術學院<br>企業管理系事業經營碩士班<br>99<br>Nowadays, independent tourist has become the most popular target of global tourism industry. Independent tourist is more acceptable in Taiwan that builds a main stream to tourism. However, independent tourist needs a lot of knowledge and skills to resolve difficulty during travelling which is different with group tourist. Therefore, knowledge and skills is a vital key for independent tourist. Yet the past research of perceived value and revisit intention was very handful, hence, the purpose of this study is to investigate the relationship among independe

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LIU, TSUNG-HONG, and 劉宗黌. "The Effect of Perceived Uniqueness on Marathon Participants’ Event Image and Revisit Intention." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/pqra3y.

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碩士<br>國立高雄大學<br>運動健康與休閒學系碩士班<br>107<br>This study explores the effect of event image on marathon participants’ perceived uniqueness and revisit intention. A purposive sampling method utilized for data collection. Questionnaires obtained from the Nanhua Family Run in 2016. A total of 200 questionnaires were distributed and 186 valid questionnaires obtained. Descriptive statistical analysis and mediated regressions were applied for data analysis. Research result indicated that event image positively affect perceived uniqueness. The perceived uniqueness also mediated the relationship between ev

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Xie, Mei-Juan, and 謝美娟. "A Study on the Tourists' Life Style, Satisfaction and Revisit Intention at SunLinkSea Regions." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/4jesvm.

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碩士<br>南華大學<br>休閒產業經濟學系<br>102<br>Since two weekends a month had been implemented from 1998 and then two-day weekend has been carried out from 2001, the leisure time for people has been increased dramatically. The demands of outdoor activities have been grow up gradually as well. In 2013, Tourism Bureau, Rep. of China, has promoted “Taiwan tourism event”, which will attract about 23 million tourists domestically and internationally and expect 20 billion NT dollars in economic benefits for hotels, restaurants, shop stores, and etc. 　　　The purpose of this study was to explore the relationship am

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Kuo, Chih-Yun, and 郭芷昀. "Use Innovativeness, Usage Patterns and Revisit Intention: Examining the Moderating Role of Other-efficacy." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/mzd7d2.

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LIN, HSIAO-SHAN, and 林筱珊. "The Mediating Effects of Biking Track Tourism Satisfaction between Tourism Attraction and Revisit Intention." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/7vg8y4.

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碩士<br>大葉大學<br>運動健康管理學系<br>104<br>Since the concept of health promotion, it had became more popular for Taiwanese people to ride bicycles, and also became the first choice of many people engaged in recreational exercise. The purpose of this study is to explore the correlations among sports tourism attraction, satisfaction, and revisit intentions for riders along the Hsinchu seventeen kilometers bike paths. This study took riders along the Hsinchu bike path as research subjects, with date collected between February 10 to 15 of 2015 based on purposive sampling, in which 430 formal questionnaire

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HSIEH, YI-CHUN, and 謝宜純. "Identity and Identification: The study on the consumer's intention to revisit Hayashi Department Store." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/22mnqs.

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碩士<br>國立臺南大學<br>經營與管理學系科技管理碩士在職專班<br>104<br>With rich cultural heritage, Tainan sets the preservation of old buildings and tourism as urban development. Hence, the trend toward old buildings operation can be popularized as well as lead to some hot topics. Running a brand or even a business is not easy. Instead of the temporary prevalence, the business guidelines of Hayashi Department Store focus on the sustainability in order to demonstrate the identity attractiveness in tourism as well as extraordinary ways to capture consumers’ minds. The identity attractiveness of Hayashi Department Store

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Yang, Ching-Cheng, and 楊慶晟. "The Research on the Tourism Attraction,Satisfaction,Revisit Intention of Country Travel to Okinawa." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/75810536490532762018.

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碩士<br>國立雲林科技大學<br>休閒運動研究所<br>103<br>Okinawa has a variety of tourist attractions ,and similar climate with Taiwan, Okinawa distance Taiwan about one hour flight, Therefore the traveller who come from Taiwan continue increase.The purpose of this study was to analyze the relationship between Tourism Attraction, Satisfaction and Revisit in country travel to Okinawa. This study collected information by the way of Questionnaire and Convenient sampling. 430 traveller were randomly selected in the Okinawa . From the survey returned, 411 were coded. The response rate for thisstudy was 95.6%. Descripti

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Chan, Chun-ting, and 詹鈞婷. "Theme-Park Facility Variety and its Impact on Perceived Control, Excitement and Revisit Intention." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/81986891673121973773.

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碩士<br>國立高雄第一科技大學<br>行銷與流通管理研究所<br>101<br>This study examined the relationship between facility variety of theme park and its effects on consumers’ perceived control, excitement and future revisit intention. It also investigated the direct and indirect effects of perceived control on excitement, perceived waiting time, and revisit intention. Empirical data were collected from visitors of EDA theme park. This theme park’s facility variety includes entertaining, shows, souvenir stores and restaurants. The results of the study indicate that the facility variety not only invokes visitor’s emotional

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Fang, Yu-Wen, and 方于文. "A study on the effect of special exhibitions on revisit intention in Taiwan museums." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/60192775122569537326.

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碩士<br>國立中山大學<br>企業管理學系研究所<br>102<br>In recent years, people do leisure activities more than before. There are more and more leisure activities. However, one of leisure activities is museum visiting. Therefore, the intense museum competitions is increasing. On the other hand, museums seldom change the permanent exhibitions, so people haven’t interested in museums. Therefore, museums cooperate with company or media to host special exhibitions. It not only let people know the new information but also let people visit the museum. Special exhibitions could help upgrade people’s civil life. This res

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