Academic literature on the topic 'Rhetoric'

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Journal articles on the topic "Rhetoric"

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Hill, Theon E. "(Re)Articulating Difference: Constitutive Rhetoric, Christian Identity, and Discourses of Race as Biology." Journal of Communication and Religion 39, no. 1 (2016): 26–45. http://dx.doi.org/10.5840/jcr20163912.

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Racist ideologies have dominated the discursive landscape of American Evangelism for centuries. Charland’s (1987) theory of constitutive rhetoric explores the relationship between rhetoric and ideological interpellation. Subsequent scholarship examined the outcomes of constitutive rhetorics in a wide variety of rhetorical situations. However, scholars have not exhausted theoretical extensions of the theory nor potential areas for its usage. In particular, scholars have regrettably overlooked potential insights from religious discourses. To compensate for this oversight, I analyze how a rhetor used constitutive rhetoric to resituate Christian identity into a more inclusive ideological framework, by dislocating connections between race and biology. My analysis advances three arguments on the nature of constitutive rhetoric, encourages sustained engagement by scholars with religious discourses, and draws attention to the complexities of (re)articulating a Christian voice on perceived racial differences. First, I argue that constitutive rhetoric’s suitability to a particular rhetorical situation depends on its ability to address multiple layers of social identity simultaneously as a means of negotiating and navigating tensions and conflicts between existing and emerging subject positions. Second, I highlight the potential for a rhetor to embody a constitutive rhetoric as a means of grounding ideology in lived experiences. Third, I demonstrate the power of constitutive rhetoric, especially religious discourses, to inscribe moral frameworks onto subjects. From this study, scholars will gain a better understanding of the interdiscursive relationship between subject positions, recognize the potential for a rhetor to embody a constitutive discourse, and gain a better grasp of the action-imperative of constitutive rhetoric. Finally, I conclude by charting future directions for the development of Charland’s theory.
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Olbricht, Thomas H. "Rhetorical Criticism in Biblical Commentaries." Currents in Biblical Research 7, no. 1 (October 2008): 11–36. http://dx.doi.org/10.1177/1476993x08094023.

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Biblical commentators through history have employed various methods to facilitate interpretation, including rhetorical criticism, with emphasis on classical rhetoric. Despite a resurgence of interest in rhetoric in the past two decades, only a few commentators in the New Interpreter's Bible and the Hermeneia series have undertaken in-depth rhetorical analysis. Most observations of these commentators are derived from the rhetorics of Aristotle, Cicero, and Quintilian and the Rhetorica ad Herennium. This essay sets forth and evaluates the various methods of rhetorical analysis and their employment in the two above-mentioned commentary series.
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Shukurov, Sharif М. "Visual Rhetoric." Chelovek 32, no. 5 (2021): 180. http://dx.doi.org/10.31857/s023620070017446-7.

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Visual rhetorics is not limited to socio-communicative connections, for example, a text and illustration, and, accordingly, a reader/viewer. Visual rhetorics is aimed at examining the process of formation of a visual object in time and space, as well as the prospects for studying visual information — the value of the integrity of the object and the hierarchy of its components. Visual rhetoric is based on mnemonic reception - artists and its viewers combine memory and imagination. A person of such a culture can rightly be called homo rhetoricus. Visual rhetorics, it must be understood, is not only related to fine arts or architecture. It is no coincidence that at present the rhetorics of culture is also developing widely, which can be described as the following entymema: art is rhetorical, since it falls within the scope of the culture of homo rhetoricus.
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Longaker, Mark Garrett. "Timothy Dwight's Rhetorical Ideology of Taste in Federalist Connecticut." Rhetorica 19, no. 1 (2001): 93–124. http://dx.doi.org/10.1525/rh.2001.19.1.93.

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Recent histories of early American rhetoric have not contextualized the rhetorics studied sufficiently, resulting particularly in an ahistorical portrait of Timothy Dwight as a “civic rhetor”. This essay situates Dwight's rhetorical theory in the political, social, and economic environment of early America. Particularly, it argues that Dwight's ideas about rhetoric, morality, politics, and theology were all tied together by his conception of “taste”, and in his career as a public minister, as a teacher at Yale, and as an active political figure in eighteenth-century Connecticut, Dwight pushed an ideology of taste that supported early American Federalism.
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Katzir, Brandon. "“The Truth of Reliable Tradition”: Saadya Gaon, Arabic Rhetoric, and the Challenge to Rhetorical Historiography." Rhetorica 35, no. 2 (2017): 161–88. http://dx.doi.org/10.1525/rh.2017.35.2.161.

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This article explores the rhetoric of medieval rabbi and philosopher Saadya Gaon, arguing that Saadya typifies what LuMing Mao calls the “interconnectivity” of rhetorical cultures (Mao 46). Suggesting that Saadya makes use of argumentative techniques from Greek-inspired, rationalist Islamic theologians, I show how his rhetoric challenges dominant works of rhetorical historiography by participating in three interconnected cultures: Greek, Jewish, and Islamic. Taking into account recent scholarship on Jewish rhetoric, I argue that Saadya's amalgamation of Jewish rhetorical genres alongside Greco-Islamic genres demonstrates how Jewish and Islamic rhetoric were closely connected in the Middle Ages. Specifically, the article analyzes the rhetorical significance of Saadya's most famous treatise on Jewish philosophy, The Book of Doctrines and Beliefs, which I argue utilizes Greco-Islamic rhetorical strategies in a polemical defense of rabbinical authority. As a tenth-century writer who worked across multiple rhetorical traditions and genres, Saadya challenges the monocultural, Latin-language histories of medieval rhetoric, demonstrating the importance of investigating Arabic-language and Jewish rhetorics of the Middle Ages.
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ناعوس, بن يحيى. "في البلاغة الجديدة ولسانيات النص." Traduction et Langues 13, no. 1 (August 31, 2014): 148–64. http://dx.doi.org/10.52919/translang.v13i1.834.

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On new rhetorics and linguistics of the text Rhetorics occupied a large space in the fields of philosophical, critical, literary and linguistic knowledge in Arabic studies and modern literary and linguistic currents. The various literary and critical schools have sought to complement the vision, and open ways to expand understanding and analysis of the text by adding critical and technical theories to serve the general meaning of dealing with the literary text. The research raises a number of methodological and cognitive questions, centered around the rhetorical lesson, reading the literary text, and the secret of changing the mechanisms of discourse analysis in various studies. Is it possible for a general rhetoric that combines the data of the old rhetoric and the new rhetoric to appear in the reading of the text? The research also dealt with the relationship between rhetoric and stylistics on the one hand, and rhetoric and text science, or the so-called new rhetoric.
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Kaylor, Brian T. "Accounting for the Divine." Journal of Communication and Religion 34, no. 1 (2011): 75–87. http://dx.doi.org/10.5840/jcr20113415.

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One of the most significant aspects of Christian rhetoric that sets it apart from secular communication is the claim made by rhetors of God's inspiration. God often provides motivation or inspiration for the rhetoric (at least in the mind of the rhetor), and is usually viewed by the rhetor as one of the audiences that will judge them and their message. However, studies of religious communication generally do not take such claims of inspiration into account. This essay calls upon scholars to consider the rhetorical impact of the perceived role and presence of God. This essay offers that claims of divine inspiration should be considered by scholars in their religious communication research, including analysis of three examples to demonstrate what this scholarship should involve.
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Koban, John E. "“Guard Your Tongue:” Lashon Hara and the Rhetoric of Chafetz Chaim." Journal of Communication and Religion 40, no. 2 (2017): 22–42. http://dx.doi.org/10.5840/jcr201740210.

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This article explores an understudied aspect of Jewish rhetoric—restrictions against speaking lashon hara (evil speech, libel, gossip)—to contribute to the field’s understanding of Jewish rhetorical traditions. In reading Rabbi Yisrael Meir Kagan’s (1838-1933) treatise Chafetz Chaim (1873), this article shows how Jewish speech laws function as an ontological, nonagonistic, and ethical community-oriented rhetoric. In reading the Chafetz Chaim, this article shows that Kagan’s exigency in compiling the speech laws was in response to anti-Semitism and Enlightenment era Haskalah Judaism. The dialogic rhetoric found in Chafetz Chaim provides ethical and methodological lessons for contemporary rhetorical scholars, lessons that resonate with important twentieth century Jewish rhetorics.
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Glascott, Brenda. "Revising Letters and Reclaiming Space: The Case for Expanding the Search for Nineteenth-Century Women’s Letter-Writing Rhetoric into Imaginative Literature." College English 78, no. 2 (November 1, 2015): 162–82. http://dx.doi.org/10.58680/ce201527549.

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The gendered rhetorical constraints imposed on female writers in mid-nineteenth-century letter-writing manuals are challenged by the representations of letter writing in Susan Warner’s The Wide, Wide World and Maria Cummins’s The Lamplighter, popular mid-century novels. By investigating imaginative literature by women as a site of women’s rhetoric, feminist historians of rhetoric can recognize that the battlefield for expanding women’s rhetorical agency in the mid-nineteenth century is not primarily located at the division between domestic and public realms—the site emphasized in current histories of women’s rhetoric—but is interior, where letter-writing rhetorics seek to police habits of mind.
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Jenkins, Eric S. "Rhetoric Is Dead? The Fear of Stasis Behind Post-Truth Rhetoric." Philosophy & Rhetoric 57, no. 2 (September 2024): 166–93. http://dx.doi.org/10.5325/philrhet.57.2.0166.

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ABSTRACT Why does post-truth discourse feel true? This article argues that post-truth fears the death of rhetoric, rather than truth, and traces that fear to the voluminous, rapid, and intense production of stasis on social media. Social media enable and weaponize the production of stasis, and that production generates affects more aligned with death than life (stagnation, hopelessness) that explain why post-truth feels true. These fears and their concomitant hopes constitute an affective economy also present in philosophy’s predominant images of rhetoric. Some images picture rhetoric as movement, whereas others emphasize rhetoric’s capacity to secure the status quo. Social media beckon a supplementary image—a vortex—in which rhetorical movement functions to produce standstill. This image suggests the need to consider affects generated by rhetorical processes as much as from texts. Post-truth’s affective economy also drives stasis production generally, and scholars should attend to the affective economies driving various rhetorical modes.
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Dissertations / Theses on the topic "Rhetoric"

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Hardesty, Kathleen Sandell. "An(other) Rhetoric: Rhetoric, Ethics, and the Rhetorical Tradition." Scholar Commons, 2013. http://scholarcommons.usf.edu/etd/4898.

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Rhetoric as a discipline is still touched by the shadow of ancient Greece. Rhetoric was defined famously by Aristotle as the "available means of persuasion," codified into five canons in classical Rome, and has since been a central part of Western education to train speakers and writers to effectively move their audiences. However, particularly beginning in the mid-20th Century, the discipline's understanding of rhetoric as a means of persuasion (or even manipulation) passed down from our ancient roots began to shift to a sense of rhetoric as matters of ethics and a concern for the other. It begs the question: As a discipline, how did we get to a point where ethical concerns have increasingly entered the rhetorical conversation? With a theoretical focus, this study traces and examines how rhetoric's relation to ethics has transformed over the past 60 years from our discipline's Aristotelian/Platonic/Socratic inheritance to the introduction of multiple new perspectives and voices. In suggesting that the goal of rhetoric is more than persuasion--a major focus of the Platonic and Aristotelian tradition dominant in the field of rhetoric and composition in the early 20th Century--this study traces a "turn" within our discipline from "confrontational" rhetoric to "invitational" rhetoric. It suggests that invitational rhetoric challenges a strict definition of rhetoric as persuasion seeks instead to understand rather than convert, support camaraderie and mutuality (if not unity) instead of reinforcing dominant power relationships, challenge the speaker as much as the audience, and privilege listening and invitation over persuasion when appropriate. Rhetorical ethics is defined as the ethical decisions made in the everyday interactions that constantly invite us to make rhetorical choices that inevitably have consequences in the world. The study examines kairos/sophistic rhetoric, identification, and responsibility to establish a potential framework for rhetorical ethics, as well as listening and acknowledgement as methods for enacting this model. The ambition is a rhetoric of ethics that attends to everyday situations; accommodates different, often "silenced," voices; and offers the possibility of an ethical encounter with others. The study offers several possible conclusions about the nature of rhetorical ethics. Significant areas of continued study include issues of voice, agency, and marginalization--even invitational rhetoric does not guarantee that quieter or disadvantaged voices will be heard. In all, an(other) rhetoric is both a ripe topic for continued disciplinary attention, as well as a necessary component of everyday interactions with others that long to display love over hate, listening over silencing, inclusion over exclusion, and acceptance over rejection.
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Tinajero, Roberto Jose. "Hip hop rhetoric relandscaping the rhetorical tradition /." To access this resource online via ProQuest Dissertations and Theses @ UTEP, 2009. http://0-proquest.umi.com.lib.utep.edu/login?COPT=REJTPTU0YmImSU5UPTAmVkVSPTI=&clientId=2515.

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Rushford-Spence, Shawna L. "Women’s Rhetorical Interventions in the Economic Rhetoric of Neurasthenia." Miami University / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=miami1291684623.

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Gayle, John Kurtis. "A feminist rhetorical translating of the Rhetoric of Aristotle." Fort Worth, Tex. : Texas Christian University, 2008. http://etd.tcu.edu/etdfiles/available/etd-12182008-164144/unrestricted/Gayle.pdf.

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Hobson, Theo. "Rhetorical word : Protestant theology and the rhetoric of authority /." Aldershot (U.K.) : Ashgate, 2002. http://catalogue.bnf.fr/ark:/12148/cb39016689h.

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Hong, Maggie Ngar Dik. "Public Environmental Rhetoric: The Rhetorical Fashioning of Civic Responsibility." Diss., CLICK HERE for online access, 2009. http://contentdm.lib.byu.edu/ETD/image/etd2823.pdf.

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Adsanatham, Chanon. ""Civilized" Manners and Bloody Splashing: Recovering Conduct Rhetoric in the Thai Rhetorical Tradition." Miami University / OhioLINK, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=miami1402075842.

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Hoke, Joni Lea. "Homegrown rhetoric rhetorical vision in states' marketing of local foods /." Connect to this title online, 2009. http://etd.lib.clemson.edu/documents/1247508821/.

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Jiao, Yang. "VISUALIZE THE UNTRANSLATABLE: APPLYING VISUAL RHETORIC TO COMPARATIVE RHETORIC." Oxford, Ohio : Miami University, 2009. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=miami1250174880.

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Stewart, John. "A Burkean Method for Analyzing Environmental Rhetoric." Master's thesis, University of Central Florida, 2009. http://digital.library.ucf.edu/cdm/ref/collection/ETD/id/2291.

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The work of Kenneth Burke provides a method of rhetorical analysis that is useful in terms of bringing features of texts to the surface that are not readily apparent, such as how they produce identification in their audiences, and in revealing rhetorical factors related to but outside the text, for example the authors' motives. Burke's work is wide-ranging and open to many interpretations, so it can be difficult to apply. This study condenses some of his more important concepts into a simplified method which has several practical applications; it focuses on how Burke's theories can be applied to analyzing environmental texts, and helps reveal how those texts are rhetorically effective. This method is also shown to be useful for rhetoricians and other students of language in analyzing the motives and meanings behind complicated texts. An example analysis is developed in detail to demonstrate the utility of this approach for analyzing environmental rhetoric and help clarify how to apply it to other texts. A publication by the Center for Ecoliteracy (CEL), a nonprofit organization engaged in environmental education, provides the basis for a concrete example of applying this method to a current work of environmental rhetoric. The CEL serves as an example of current environmental organizations and their rhetoric, and a Burkean analysis of its publications begins by revealing some of the principles operating in the texts that make them rhetorically effective. This analysis also goes beyond basic dialectics to question how the texts function as "symbolic action" and how they fit into Burke's hierarchic system of language. The method developed in this study not only determines how the text produces identification in an audience, but also the motives behind producing the text. The CEL's publications are good representative examples of current environmental writing, so the conclusions drawn from an analysis of the CEL's texts can be applied to other environmental rhetoric.
M.A.
Department of English
Arts and Humanities
English MA
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Books on the topic "Rhetoric"

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Plett, Heinrich F., ed. Renaissance-Rhetorik / Renaissance Rhetoric. Berlin, Boston: DE GRUYTER, 1993. http://dx.doi.org/10.1515/9783110857184.

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Jāmiʻat ʻAyn Shams. Kullīyat al-Ādāb., ed. Rhetoric and rhetorical studies: Abstracts. [Cairo]: Ain Shams University, Faculty of Arts, 2006.

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Jāmiʻat ʻAyn Shams. Kullīyat al-Ādāb., ed. Rhetoric and rhetorical studies: Abstracts. [Cairo]: Ain Shams University, Faculty of Arts, 2006.

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Fix, Ulla, Andreas Gardt, and Joachim Knape, eds. Rhetorik und Stilistik / Rhetoric and Stylistics. Berlin, New York: Mouton de Gruyter, 2009. http://dx.doi.org/10.1515/9783110213713.

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Olmsted, Wendy, ed. Rhetoric. Oxford, UK: Blackwell Publishing Ltd, 2006. http://dx.doi.org/10.1002/9780470776469.

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Barilli, Renato. Rhetoric. Minneapolis: University of Minnesota Press, 1989.

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Aristotle. Rhetoric. United States]: ReadaClassic.com, 2010.

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Vincent, Longman Stanley, ed. Drama as rhetoric/rhetoric as drama: An exploration of dramatic and rhetorical criticism. Tuscaloosa, AL: Southeastern Theatre Conference, 1997.

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Kjeldsen, Jens E., ed. Rhetorical Audience Studies and Reception of Rhetoric. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-61618-6.

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Jost, Walter, and Wendy Olmsted, eds. A Companion to Rhetoric and Rhetorical Criticism. Malden, MA, USA: Blackwell Publishing Ltd, 2004. http://dx.doi.org/10.1002/9780470999851.

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Book chapters on the topic "Rhetoric"

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Mccloskey, Donald N. "Rhetoric." In The World of Economics, 610–12. London: Palgrave Macmillan UK, 1991. http://dx.doi.org/10.1007/978-1-349-21315-3_82.

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Walsh, Richard T. G., and Michael Billig. "Rhetoric." In Encyclopedia of Critical Psychology, 1677–83. New York, NY: Springer New York, 2014. http://dx.doi.org/10.1007/978-1-4614-5583-7_270.

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Trousdale, Marion. "Rhetoric." In A Companion to English Renaissance Literature and Culture, 623–33. Malden, MA, USA: Blackwell Publishers Ltd, 2007. http://dx.doi.org/10.1002/9780470998731.ch53.

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Struever, Nancy S. "Rhetoric." In A Companion to Rhetoric and Rhetorical Criticism, 425–41. Malden, MA, USA: Blackwell Publishing Ltd, 2007. http://dx.doi.org/10.1002/9780470999851.ch27.

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O’Connell, Daniel C., and Sabine Kowal. "Rhetoric." In Communicating with One Another, 1–10. New York, NY: Springer New York, 2008. http://dx.doi.org/10.1007/978-0-387-77632-3_5.

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Suler, John, and Richard D. Zakia. "Rhetoric." In Perception and Imaging, 273–308. Fifth edition. | New York : Routledge, Taylor & Francis: Routledge, 2017. http://dx.doi.org/10.4324/9781315450971-10.

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Hamilton, Peter. "Rhetoric." In The SAGE Handbook of Qualitative Business and Management Research Methods: Methods and Challenges, 47–62. 1 Oliver's Yard, 55 City Road London EC1Y 1SP: SAGE Publications Ltd, 2018. http://dx.doi.org/10.4135/9781526430236.n4.

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Plett, Heinrich F. "Rhetoric." In Critical Theory, 59. Amsterdam: John Benjamins Publishing Company, 1985. http://dx.doi.org/10.1075/ct.3.05ple.

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Alexander, Gavin. "Rhetoric." In A New Companion to English Renaissance Literature and Culture, 38–54. Oxford, UK: Wiley-Blackwell, 2010. http://dx.doi.org/10.1002/9781444319019.ch4.

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Robinson, Douglas. "Rhetoric." In The Behavioral Economics of Translation, 170–87. New York: Routledge, 2022. http://dx.doi.org/10.4324/9781003286448-7.

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Conference papers on the topic "Rhetoric"

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Liu, Nuowei, Xinhao Chen, Hongyi Wu, Changzhi Sun, Man Lan, Yuanbin Wu, Xiaopeng Bai, Shaoguang Mao, and Yan Xia. "CERD: A Comprehensive Chinese Rhetoric Dataset for Rhetorical Understanding and Generation in Essays." In Findings of the Association for Computational Linguistics: EMNLP 2024, 6744–59. Stroudsburg, PA, USA: Association for Computational Linguistics, 2024. http://dx.doi.org/10.18653/v1/2024.findings-emnlp.395.

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Radyuk, Alexandra. "TEACHING MANIPULATIVE RHETORIC: SPEECH TACTICS OF BUSINESS MEDIA." In 17th annual International Conference of Education, Research and Innovation, 4598–602. IATED, 2024. https://doi.org/10.21125/iceri.2024.1137.

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Jinshun, Long. "Semiotics, Rhetoric and Composition-Rhetoric." In 2020 International Conference on Modern Education and Information Management (ICMEIM). IEEE, 2020. http://dx.doi.org/10.1109/icmeim51375.2020.00121.

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Steinberg, Richard, and George White. "Aligning User Experience with Communication Theory to Explain Why We Love and Hate Hotels." In 14th International Conference on Applied Human Factors and Ergonomics (AHFE 2023). AHFE International, 2023. http://dx.doi.org/10.54941/ahfe1003230.

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Rhetorical theorist Sonja Foss introduced a theory of visual rhetoric in 1971 (Foss,2004). Aligning Applied Human Factors Engineering (AHFE) with visual rhetoric can provide the field of UX with a deeper understanding of how a design can impact the effective performance and usability of products. According to Foss, visual objects are not inherently rhetorical, but when they are organized to express symbolic action, allow for human intervention, and target a specific audience, these visual systems gain rhetorical significance (Foss, 2004). All the various user interfaces (UI) that humans interact with day to day include attempts by a user experience (UX) designer to "guide" the user to the proven, most effective, lowest-risk means of accomplishing a specific goal. Aligning user experience (UX) with the principles of rhetorical theory establishes an important facet through which the designer can understand why a UI design fails or succeeds. Aristotle taught that the speaker accomplishes persuasion accomplished by appealing to the three pillars of rhetoric: logos (appealing to logic), pathos (appealing to emotions), and ethos (appealing from authority).Similarly, Don Norman stated (2013), "Cognition provides understanding, and emotion provides value judgement." Norman also discussed (2003) that trust in the UI is damaged when UI doesn't meet these cognitive and emotional expectations. Consider an experience many Americans have in common, staying overnight in a hotel. Every hotel works similarly, understood through the hotel business's well-established practices and expectations built on previous experiences. But imagine what transpires when the experience breaks convention and the unexpected happens. Incorporating rhetorical principles in design considers how users identify and communicate to others in their user group. Appealing to the users through logos, pathos, and ethos helps the designer communicate more effectively, meeting the user's needs. When these pillars work together to communicate with the user more accurately, it improves a user’s discoverability of product features, and system affordances become a pleasant, straightforward experience to enhance the usability of products. High-usability products correlate to reduced cognitive load, task time reduction, and reduced fatigue time. Foss et., Helmers, Marguerite H., and Charles A. Hill. Defining Visual Rhetorics. Mahwah, N.J: Lawrence Erlbaum, 2004. Web.Norman, Donald A. The Design of Everyday Things. Revised and expanded edition. New York, New York: Basic Books, 2013. Print.
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Ewuzie, Theresa, and Benjamin Obong. "Workplace Rhetoric and Behaviour Engineering for Enhanced Corporate Culture." In SPE Nigeria Annual International Conference and Exhibition. SPE, 2024. http://dx.doi.org/10.2118/221727-ms.

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Abstract In today's ever-evolving corporate landscape, achieving peak productivity requires more than conventional approaches—it demands a strategic revolution. This lies in the domain of Workplace Rhetoric and Behaviour Engineering, not merely presenting research findings but offering actionable strategies for a comprehensive overhaul of corporate culture. The objective is straightforward: to explore the revolutionary potential of workplace rhetoric as a strategic model for boosting worker productivity. This isn't an abstract concept; it's a practical assessment of how behaviour engineering, driven by rhetorical techniques, can profoundly motivate employees. Employing a multimodal methodology that blends quantitative and qualitative techniques, the presentation delves into literature and examines case studies of companies implementing rhetoric-based strategies. It's not confined to theory; instead, it involves dissecting real-world scenarios to understand how strategic language use influences employee performance and instigates transformative shifts in corporate culture. The procedural framework goes beyond analysis; it identifies crucial rhetorical components and proposes models for their systematic integration into organizational systems—a practical roadmap for implementation. The study doesn't linger on theory; it establishes a robust correlation between strategic language use and heightened worker performance. Rhetoric, positioned as a behaviour engineering tool, triggers tangible transformations in employee attitudes, communication patterns, and overall work dynamics. This isn't just conceptual; it's a mechanism for instigating positive shifts in corporate culture. Field observations highlight increased engagement, motivation, and productivity, presenting workplace rhetoric as a potent tool for organic motivation and fostering a conducive work environment supporting organizational growth. As workplace rhetoric is scrutinized as a behaviour engineering tool, the findings underscore its potential to induce noticeable changes in employee attitudes, communication styles, and overall work dynamics—a catalyst for a more inventive, flexible, and collaborative organizational culture. The presentation concludes with actionable recommendations for management teams; incorporating workplace rhetoric into leadership strategies, implementing training programs and workshops as a detailed roadmap for organizational transformation to enhance rhetorical skills across all organizational levels for organizational transformation and growth. This study explores the use of rhetoric in corporate settings to enhance worker productivity and foster a resilient corporate culture, offering innovative, human-centric strategies for organizational transformation.
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Godin, Danny. "Using Rhetoric in Persuasive Design: What Rhetoric?" In Design Research Society Conference 2016. Design Research Society, 2016. http://dx.doi.org/10.21606/drs.2016.394.

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Sandatharaka, S., K. Neranjani, N. Gayashan, C. Himahansika, T. Liyanage, N. Jayasuriya, and S. Ehalapitiya. "‘Rhetoric’ and ‘Reality’ of Artificial Intelligence in Apparel Sector in Sri Lanka: Comparative Case Study." In Proceedings of the 3rd International Conference on Sustainable & Digital Business, 150–67. SLIIT Business School, 2024. https://doi.org/10.54389/uusg7871.

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Artificial Intelligence (AI) has emerged as a transformational force in today's rapidly changing business environment. The apparel sector in Sri Lanka increasingly embracing AI technologies for the forthcoming adoption of AI technologies within the industry. Referring to evidence from companies that have evolved in Sri Lanka's apparel sector, this study examines the gap between AI’s rhetorical promises and its practical (reality) application. It focuses on workplace perceptions of AI, bridging the gap between theoretical AI concepts and their implementation, the dynamics of integrating AI into organizational processes, future directions, and the reasons behind the adoption of AI technologies by case study organizations. Drawing from qualitative data, the study delves into the perceptions of AI among industry professionals, the integration of AI into organizational processes, and the strategic motivations behind adopting AI technologies. The findings highlight a significant disparity between the high expectations promoted by AI rhetoric and the reality and effectiveness of AI in practice. While AI is often heralded as a tool to enhance efficiency and reduce manual Labor, the reality within the case study organizations reveals a slower, more complex adoption process. This research paper further describes the rhetoric and reality insights of AI in case study organizations while extending the rhetoric institutionalism theory, how organizations develop specific rhetorical strategies when defining the organizational goals and how organizations strategically use symbols like (words and signs) to empower the ability of practicality in the organizations. Keywords: Artificial Intelligence, Apparel Sector, Institutional Practice, Reality, Rhetoric
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Hilmy, F. F. "The Palestinian rhetoric." In Integrated Design Research Conference 2024, edited by S. Samarawickrama, 34–38. Department of Integrated Design, Faculty of Architecture, University of Moratuwa., 2024. https://doi.org/10.31705/idr.2024.7.

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The analysis begins by examining Palestine, a historically significant region in the Levant under Israeli occupation since 1948, following the Balfour Declaration—a Zionist-supported statement by the British Government advocating the establishment of a "national home for the Jewish people" in Palestine. This occupation has caused ongoing conflict, displacement, and severe restrictions on Palestinian rights. Settlement expansion, military control, and recurring violence continue to profoundly affect Palestinian communities. The escalation in Gaza on October 7, 2023, brought renewed attention to the region, underscoring how media language shapes global perceptions and the importance of using accurate terminology to reflect realities on the ground. Neutral language often downplays the disproportionate impact on Palestinians. Influenced by works like Perceptions of a Renegade Mind by David Icke and Neil Postman’s Amusing Ourselves to Death and Technopoly on media’s psychological influence, this research involved methodical comparisons between mainstream media headlines and authentic narratives from Palestinian journalists. It examined the linguistic framing of events, building an understanding of how specific terms impact public perception. For example, a New York Times headline on October 7 reads, “They Ran Into a Bomb Shelter for Safety. Instead, They Were Slaughtered.” In contrast, a November 18 headline on Palestinian deaths states, “The War Turns Gaza Into a ‘Graveyard’ for Children,” using passive language and attributing “graveyard” to a UN quote. Unlike the emotionally charged language in the October 7 coverage, the Gaza story avoids strong terms. Similarly, the Washington Post repeatedly used “massacre” to describe October 7, as in “President Biden faces growing pressure...to punish Iran after Hamas’s massacre.” However, a November 13 report on Israel’s bombing and siege in Gaza, where 1 in 200 Palestinians died, avoids terms like “massacre” or “slaughter,” instead using passive descriptions such as “been killed” or “died.” In Al Jazeera’s documentary Failing Gaza: Behind the Lens of Western Media, a CNN journalist named Adam revealed troubling biases in his network’s narratives post-October 7. Adam noted that CNN reporters were, for a time, unable to label airstrikes in Gaza as such without Israeli confirmation, an inconsistency in journalistic standards. These terms and manipulated vocabularies subtly influence public perception, revealing a clear pattern of language that minimizes Palestinian voices and experiences. This context informed the creation of The Palestinian Rhetoric, a dictionary designed in the symbolic red, black, and white of the Palestinian flag, to present more accurate terms related to the Palestinian cause, with accompanying historical backgrounds. The dictionary aims to educate readers and foster awareness of the power of language in shaping global perspectives, emphasizing the importance of precise word choice in conveying truth and promoting understanding. Through intentional research and collaboration with Palestinian journalists and writers, the author analyzed the nuanced vocabulary mainstream media employs, often to obscure or soften the harsh realities Palestinians face. Over three months of academic research, this effort culminated in a lexicon that reveals subtle yet significant linguistic biases. The dictionary’s design incorporates Tatreez—traditional embroidery that symbolizes resilience and cultural identity—on the cover, reflecting Palestinian endurance despite decades of hardship. Each alphabetic section features double-exposure typography, blending black-and-white imagery into letterforms as a visual metaphor for layered narratives surrounding the Palestinian cause. Each letter, embedded with historical or cultural significance, transcends mere typography to embody a visual narrative resonating with Palestinian identity, history, and resistance. The typefaces used in the dictionary include Disclaimer for the prominently displayed page numbers, symbolizing 76 years of oppression, Helvetica Neue Medium Extended for quotations, and Helvetica Regular for body text. Helvetica’s clean, understated design ensures readability and objectivity while keeping the focus on vocabulary. First showcased at the 2024 Festival of Creativity, AMDT (Academy of Multimedia, Design and Technology) Graduation Showcase, this dictionary attracted significant interest, with many attendees eager to purchase or access it. Recognizing its value as an educational resource, the dictionary is now being distributed through social media and non-profit networks, helping to correct biased portrayals and promote a more accurate narrative surrounding the Palestinian cause.
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Kashchey, Nikolay. "Antique Rhetoric As A Pedagogical Enterprise For Interaction (Neo-Rhetorical Modernization)." In International Scientific and Practical Conference «MAN. SOCIETY. COMMUNICATION». European Publisher, 2021. http://dx.doi.org/10.15405/epsbs.2021.05.02.189.

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Price, Jonathan. "A rhetoric of objects." In the 19th annual international conference. New York, New York, USA: ACM Press, 2001. http://dx.doi.org/10.1145/501516.501545.

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Reports on the topic "Rhetoric"

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Spence, Floyd D. Military Readiness 1997: Rhetoric and Reality,. Fort Belvoir, VA: Defense Technical Information Center, April 1997. http://dx.doi.org/10.21236/ada337509.

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Dick, Stephen. The Rhetoric of Garner Ted Armstrong. Portland State University Library, January 2000. http://dx.doi.org/10.15760/etd.1626.

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Joyce, Gu Bin. Understanding China’s changing climate change rhetoric. East Asia Forum, April 2024. http://dx.doi.org/10.59425/eabc.1712312121.

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Lewis, Morgan. Understanding Climate Skepticism: A Rhetorical Analysis of Climate Communication by PiS, AfD, and SD. European Center for Populism Studies (ECPS), February 2025. https://doi.org/10.55271/pp0047.

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Two major global challenges of recent decades are climate change and populism. While there is a strong scientific consensus on anthropogenic climate change, social science research highlights how climate change and policy reforms have provoked significant backlash within populist discourse. Despite the clear intersection of these phenomena and the threats they pose to modern democracy, limited literature explores this relationship. This article examines the mechanisms by which right-wing populist (RWP) parties promote climate skepticism or hostility to climate policies. Focusing on the Law and Justice Party (PiS) in Poland, the Sweden Democrats (SD), and Alternative for Germany (AfD), this study conducts a rhetorical analysis of their climate communication to investigate how RWP positions align with shifting ideological and electoral contexts. The research employs Scott Consigny’s (1974) rhetorical situation framework and integrates Wodak’s (2015) interdisciplinary approach to populism, establishing a novel methodology for analyzing populist rhetoric. Findings reveal that RWP parties deploy rhetorical strategies such as framing an antagonism between the “elite” and “the people,” prioritizing national self-interest over climate concerns, and using anti-intellectual rhetoric. However, notable differences in rhetorical strategies emerge among the parties due to varying ideological and political contexts, demonstrating the adaptability of populist rhetoric around its ideological ‘center’. This study highlights the interplay between ideological and rhetorical facets of populism in shaping climate communication. By offering a nuanced understanding of how RWP parties engage with climate discourse across contexts, this research provides a foundation for further exploration of climate communication within populist narratives. Keywords: Climate change, climate skepticism, right-wing populism (RWP), climate communication, anti-intellectualism, Euroscepticism
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Smith, Anthony L. Malaysia-Singapore Relations: Never Mind the Rhetoric. Fort Belvoir, VA: Defense Technical Information Center, October 2004. http://dx.doi.org/10.21236/ada627485.

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Giles, Keir. Russian Ballistic Missile Defense: Rhetoric and Reality. Fort Belvoir, VA: Defense Technical Information Center, June 2015. http://dx.doi.org/10.21236/ada625224.

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Jones, Madison, and Jacob Greene. Augmented vélorutionaries: Digital rhetoric, memorials, and public discourse. Kairos: A Journal of Rhetoric, Technology, and Pedagogy, 2017. http://dx.doi.org/10.23860/kairos22.1.

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Cumbo, Jacqueline E. U.S. Foreign Policy Towards Africa: Commitment or Empty Rhetoric. Fort Belvoir, VA: Defense Technical Information Center, April 2003. http://dx.doi.org/10.21236/ada413453.

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Reeves-DeArmond, Genna. Visual rhetoric: Significance and application to fashion and dress scholarship. Ames: Iowa State University, Digital Repository, 2013. http://dx.doi.org/10.31274/itaa_proceedings-180814-541.

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Johnson-Freese, Joan. Transitioning to a Space & Air Force: Moving Beyond Rhetoric? Fort Belvoir, VA: Defense Technical Information Center, April 1998. http://dx.doi.org/10.21236/ada367211.

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