Relevant bibliographies by topics / Sachet marketing

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  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers

Academic literature on the topic 'Sachet marketing'

Author: Grafiati
Published: 7 June 2025
Last updated: 2 August 2025

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Journal articles on the topic "Sachet marketing"

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PORNPITAKPAN, Chanthika, Qiuling LI, Joseph SY-CHANGCO, and Junsong CHEN. "Relationships Between Sachet-Product Attitudes/Behaviors and Consumers' Characteristics: A Survey of the Chinese." Global Empirical Marketing Studies 1, no. 1 (2025): Article e2025.02.20. https://doi.org/10.5281/zenodo.14955809.

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Abstract <strong>Citing this article:&nbsp;</strong> Pornpitakpan, C., Li, Q., Sy-Changco, J., &amp; Chen, J. (2025). Relationships between sachet-product attitudes/behaviors and consumers&rsquo; characteristics: A survey of the Chinese.<em> Global Empirical Marketing Studies, 1</em>(1), Article e2025.02.20. https://doi.org/10.5281/zenodo.14955809 <strong>Purpose: </strong>This study integrates consumer behavior models to investigate the relationships between Chinese consumers&rsquo; sachet-product attitudes/behavior and personal characteristics, namely, variety seeking, frugality, value consc
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Manalo, Hernani, and Ma Riza Manalo. "Slave to sachet economy: Socio-cultural insights." Transnational Marketing Journal 10, no. 1 (2022): 103–18. http://dx.doi.org/10.33182/tmj.v10i1.2097.

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This paper investigates the socio-cultural insights on the Philippines’ massive consumption of plastic-sachets packed products and the peoples’ disposal habits of single-use plastic sachet wastes. A mixed-method approach was used including a focus group discussion among 6 environmental experts, and a critical selection of concepts from the literature. Deductive thematic analysis aided the main findings. The socio-cultural lens reveals that “Tingi” culture, the society’s old practice of patronizing retail products, and the peoples’ preference for convenience, further fueled by multinational cor
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Manalo, Hernani, and Ma Riza Manalo. "Slave to sachet economy: Socio-cultural insights." Transnational Marketing Journal 10, no. 1 (2022): 103–18. http://dx.doi.org/10.33182/tmj.v10i1.2097.

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This paper investigates the socio-cultural insights on the Philippines’ massive consumption of plastic-sachets packed products and the peoples’ disposal habits of single-use plastic sachet wastes. A mixed-method approach was used including a focus group discussion among 6 environmental experts, and a critical selection of concepts from the literature. Deductive thematic analysis aided the main findings. The socio-cultural lens reveals that “Tingi” culture, the society’s old practice of patronizing retail products, and the peoples’ preference for convenience, further fueled by multinational cor
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Trindade, Marco Antonio, Nilda Doris Montes Villanueva, Catharine Vendemiatto Antunes, and Maria Teresa de Alvarenga Freire. "Active packaged lamb with oxygen scavenger/carbon dioxide emitter sachet: physical-chemical and microbiological stability during refrigerated storage." Brazilian Journal of Food Technology 16, no. 3 (2013): 216–25. http://dx.doi.org/10.1590/s1981-67232013005000027.

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Lamb meat has been commercialized in Brazil almost exclusively as a frozen product due to the longer shelf life provided by freezing when compared to refrigeration. However, as a result of the current trend of increased demand for convenience products, a need has emerged for further studies to facilitate the marketing of refrigerated lamb cuts. The aim of the present study was to evaluate the contribution of active packaging technology in extending the shelf life of lamb loins (Longissimus lumborum) stored under refrigeration (1±1 ° C) when compared to the traditional vacuum packaging. For thi
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Awasthi, Ashwini K., and Abhinav Chittora. "Sachet Marketing: Buying Behaviour and Consumer Attitudes." International Journal of Indian Culture and Business Management 1, no. 1 (2020): 1. http://dx.doi.org/10.1504/ijicbm.2020.10028386.

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Chittora, Abhinav, and Ashwini K. Awasthi. "Sachet marketing: buying behaviour and consumer attitudes." International Journal of Indian Culture and Business Management 21, no. 4 (2020): 533. http://dx.doi.org/10.1504/ijicbm.2020.111360.

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Devi, Ningombam Sushma, Preeti Hatibarua, Karobi Handique, Ningombam Bijaya Devi, Soumitra Goswami, and Kaushik Das. "Standardization of packaging technique(s) for the distant marketing of Rhynchostylis retusa." Environment Conservation Journal 25, no. 2 (2024): 581–87. http://dx.doi.org/10.36953/ecj.24892678.

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A postharvest experiment was conducted at the Department of Horticulture, AAU, Jorhat, to study the effect of different packaging technique(s) for the distant marketing of Foxtail orchid spikes. The seven treatments were as follows: T1: CFB box (control); T2: wrapping with 200 gauge polyethylene sheet + KMnO₄ sachet + CFB box; T3: wrapping with butter paper + KMnO₄ sachet + CFB box; T4: wrapping with Brown Paper + KMnO₄ sachet + CFB box; T₅: plastic vial containing 8-HQS (25 ppm) + wrapping with 200 gauge polyethylene sheet + CFB box; T6: plastic vial containing 8-HQS (25 ppm) + wrapping with
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Ulpah, Dina Mariana. "ANALISIS SWOT DALAM MENGEMBANGKAN STRATEGI PEMASARAN PADA UMKM BALAPAN COFFE SACHET DI KABUPATEN TASIKMALAYA." JEMBA: Journal of Economics, Management, Business and Accounting 2, no. 2 (2024): 39–49. http://dx.doi.org/10.54783/jemba.v2i2.49.

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Jurnal penelitian ini akan membahas tentang strategi pemasaran dan analisis SWOT pada UMKM balapan coffe sachet. Metode yang lakukan pada jurnal ini berupa kualitatif. Sumber data yang digunakan meliputi data primer yang diperoleh melalui wawancara langsung dan observasi di lapangan, sedangkan data sekunder diperoleh dari hasil wawancara yang di kolaborasikan ke dalam buku, artikel jurnal dan internet untuk mendapatkan kesimpulan yang sistematis dan relevan. Analisis pada penelitian ini dilakukan dengan mendeskripsikan kondisi objektif di lapangan dengan cara strategi pemasaran melalui marketi
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Preko, Alexander Kofi. "Analysis of Social Cognitive Model in the Context of Green Marketing: A Study of the Ghanaian Environment." Business Perspectives and Research 5, no. 1 (2016): 86–99. http://dx.doi.org/10.1177/2278533716671631.

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Environmental degradation is the concern of governments, organizations, and consumers all over the world as each party has a role to play. The aim of this article was to test and explain the triadic interactions of the consumer behavior, personal factor, and environmental factors which constitute the Social Cognitive Theory (SCT) model. The study also identified the variables that mostly influence green behavior of consumers of sachet drinking water. In total, a quantitative approach and multistage research designs were utilized to gather 1,589 valid questionnaires from consumers at Labadi Ple
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Sy‐Changco, Joseph A., Chanthika Pornpitakpan, Ramendra Singh, and Celia M. Bonilla. "Managerial insights into sachet marketing strategies and popularity in the Philippines." Asia Pacific Journal of Marketing and Logistics 23, no. 5 (2011): 755–72. http://dx.doi.org/10.1108/13555851111183129.

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Dissertations / Theses on the topic "Sachet marketing"

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Williams, Thomas. "Marketing Chester Cathedral : developing a sacred brand." Thesis, Lancaster University, 2014. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.734445.

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Cathedrals do not really have a role in Britain's secular society, do they? Powerful socio­cultural pressures have forced religious suppliers, like Chester Cathedral, to innovate and to develop a tourism offering. Theoretically and empirically, cathedral studies have been dominated by tourism and quantitative strategies. Drawing on marketing scholarship, within the tight parameters of this interdisciplinary study, the thesis aims to challenge the status quo of cathedral studies. In particular, by using relevant branding principles as an illuminating framework, and theoretical tools from the so
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Hoy, Andreas. "Wintertourismus in Sachsens Mittelgebirgen : Marketingstrategien zur Anpassung an die Folgen des Klimawandels /." Hamburg : Diplomica-Verl, 2008. http://d-nb.info/990961974/04.

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Trobisch, Janine. "Seniorenmarketing im Tourismus : Handlungsempfehlungen für ein integratives Marketingkonzept für den Städtetourismus im Freistaat Sachsen /." Hamburg : Diplomica, 2007. http://deposit.d-nb.de/cgi-bin/dokserv?id=2927392&prov=M&dok_var=1&dok_ext=htm.

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Wörpel, Christian. "Marketing unternehmensbezogener eGovernment-Dienstleistungen eine Analyse wirtschaftsbezogener Online-Dienstleistungen von kommunalen Verwaltungen am Beispiel des Landes Sachsen-Anhalt." Ostbevern Grimberg, 2009. http://d-nb.info/992750369/04.

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Kizis, Vilmantas. "Sakralinio paveldo objekto pritaikymas piligriminiam turizmui (Tytuvėnų bažnyčios ir vienuolyno ansamblio pavyzdžiu)." Master's thesis, Lithuanian Academic Libraries Network (LABT), 2009. http://vddb.library.lt/obj/LT-eLABa-0001:E.02~2009~D_20090602_090944-85591.

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Sakralinio paveldo objekto pritaikymas piligriminiam turizmui. Baigiamajame magistro darbe analizuojama sakralinių erdvių tematika, apžvelgiami jų pritaikymo turizmo reikmėms aspektai, pateikiama klasifikacija, charakteristikos, apžvelgiama sakralinių kultūros paveldo objektų raida ir jos ypatumai, piligriminio turizmo samprata ir svarbiausi Lietuvos piligriminio turizmo objektai. Sąlyginai darbą galima skirstyti į dvi dalis: pirmojoje nagrinėjami teoriniai aspektai, o antrojoje pateikiama pasiūlymų kaip pritaikyti sakralinio paveldo objektus piligriminiam turizmui, įvertinamos alternatyvos, a
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Blaurock, Tobias, Heike Glatzel, and Korff Johannes von. "Neues Leben in historischen Gebäuden: Ansatzpunkte für Erhalt und Nutzung regionaler Baukultur in ländlichen Orten: basierend auf der Studie „Nutzungspotenziale für den Erhalt regionaler Baukultur als Beitrag zum Dorfumbau“ von ARGE FUTOUR I Korff (Dr. Heike Glatzel, Dr. Johannes von Korff)." Sächsisches Landesamt für Umwelt, Landwirtschaft und Geologie (LfULG), 2019. https://slub.qucosa.de/id/qucosa%3A33407.

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Megatrends bieten die Chance, Interesssenten für leerstehende Gebäude im ländlichen Raum zu gewinnen. Die Veröffentlichung stellt ausgewählte Trends und potenzielle Interessengruppen vor. Die Handlungsempfehlungen richten sich an LEADER-Regionalmanagements, Bürgermeister, Eigentümer und Betreuer von Immobilien.:1 Nutzung historischer Bausubstanz stärkt Entwicklung der ländlichen Räume .............................................. 5 2 Für die ländlichen Räume Sachsens relevante Entwicklungen – „Megatrends“ ........................................... 5 2.1 New Work – Neue Arbeitswelten ........
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Books on the topic "Sachet marketing"

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Hesse, Jürgen, and Hans-Christian Schrader. Marketing in eigener Sache: Ihr Erfolgsweg zum neuen Job. Eichborn, 2002.

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Rohm, Armin. Karriereplanung. Erfolgreiches Marketing in eigener Sache. Hanser Fachbuch, 1997.

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Jendrosch, Thomas. Impression Management: Professionelles Marketing in Eigener Sache. Westdeutscher Verlag GmbH, 2010.

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Scherer, Hermann, and Sabine Asgodom. Jetzt komm' ich. Wie Frauen durch Marketing in eigener Sache nach oben kommen. moderne industrie, 2002.

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Nekola, Anna E. Negotiating the Tensions of U.S. Worship Music in the Marketplace. Edited by Jonathan Dueck and Suzel Ana Reily. Oxford University Press, 2014. http://dx.doi.org/10.1093/oxfordhb/9780199859993.013.33.

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This chapter traces the theological and marketing currents that since the late 1990s have characterized “worship” as “lifestyle,” moving “worship” from the collective and noncommercial domain of church into a set of commodities, including music, that can be purchased and consumed individually in private domains, like one’s car or house. It identifies a tension within evangelical discussions of this trend, in which some commentators see the trend as a “worship awakening,” and others see it as a threat to the authority of the church and to individual faith. The chapter argues that this trend sug
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Moslener, Sara. Material World: Gender and the Bible in Evangelical Purity Culture. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780198722618.003.0034.

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For evangelical adolescents living in the United States, the material world of commerce and sexuality is fraught with danger. Contemporary movements urge young people to embrace sexual purity and abstinence before marriage and eschew the secular pressures of modern life. And yet, the sacred text that is used to authorize these teachings betrays evangelicals’ long-standing ability to embrace the material world for spiritual purposes. Bibles marketed to teenage girls, including those produced by and for sexual purity campaigns, make use of prevailing trends in bible marketing. By packaging the m
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West, Steven. Scream. Liverpool University Press, 2019. http://dx.doi.org/10.3828/liverpool/9781911325277.001.0001.

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Wes Craven's Scream (1996) emerged at the point where the early Eighties American slasher cycle had effectively morphed into the post-Fatal Attraction trend for Hollywood thrillers that incorporated key slasher movie tropes. Scream emerged as a spiritual successor to Wes Craven's unpopular but critically praised previous film New Nightmare (1994), which evolved from his frustration at having lost creative control over his most popular creation, Freddy Krueger, and rebirthed the character in a postmodern context. Scream appropriates many of the concepts, conceits, and in-jokes inherent in New N
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Book chapters on the topic "Sachet marketing"

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Hilbig, Heino. "Die Sache mit der Lernfähigkeit." In Marketing ist eine Wissenschaft … Springer Fachmedien Wiesbaden, 2013. http://dx.doi.org/10.1007/978-3-658-02891-6_1.

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Hilbig, Heino. "Die Sache mit dem Fehler." In Marketing ist eine Wissenschaft … Springer Fachmedien Wiesbaden, 2013. http://dx.doi.org/10.1007/978-3-658-02891-6_8.

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Einstein, Mara. "(Not) Marketing Atheism." In Selling the Sacred. Routledge, 2024. http://dx.doi.org/10.4324/9781003342229-25.

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Ernst-Auch, Ursula. "DIE BEWERBUNG – MARKETING IN EIGENER SACHE." In BERUFS- UND KARRIERE-PLANER STEUERBERATER WIRTSCHAFTSPRÜFER. Gabler, 2010. http://dx.doi.org/10.1007/978-3-8349-8537-8_9.

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Bürkle, Hans. "Zur Einführung: Marketing in eigener Sache." In Stellensuche und Karrierestrategie. Gabler Verlag, 1993. http://dx.doi.org/10.1007/978-3-322-89681-0_1.

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von Ernst-Auch, Ursula. "DIE BEWERBUNG – MARKETING IN EIGENER SACHE." In BERUFS- UND KARRIERE-PLANER STEUERBERATER WIRTSCHAFTSPRÜFER. Gabler, 2011. http://dx.doi.org/10.1007/978-3-8349-6634-6_9.

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Pucher, Daniela. "Sachbuch: Der King im Content-Marketing." In Zur Sache, Experten! Springer Berlin Heidelberg, 2019. http://dx.doi.org/10.1007/978-3-662-59224-3_1.

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Schmalzbauer, John. "Marketing Mainline Campus Ministry." In Selling the Sacred. Routledge, 2024. http://dx.doi.org/10.4324/9781003342229-14.

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Meyer, Moritz. "Gemeinsame Sache – Warum es für Creator so wichtig ist, Netzwerke zu bilden und Kontakte zu knüpfen. Und wie man es richtigmacht." In Influencer Marketing. Springer Fachmedien Wiesbaden, 2018. http://dx.doi.org/10.1007/978-3-658-20854-7_11.

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Meyer, Moritz. "Gemeinsame Sache – Warum es für Creator so wichtig ist, Netzwerke zu bilden und Kontakte zu knüpfen. Und wie man es richtig macht." In Influencer Marketing. Springer Fachmedien Wiesbaden, 2021. http://dx.doi.org/10.1007/978-3-658-31892-5_7.

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Conference papers on the topic "Sachet marketing"

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Kunchamboo, Vimala, Christina K. C. Lee, and Jan Brace Govan. "NATURE AS EXTENDED-SELF: SACRED NATURE RELATIONSHIP AND IMPLICATIONS FOR RESPONSIBLE CONSUMPTION BEHAVIOR." In Bridging Asia and the World: Global Platform for Interface between Marketing and Management. Global Alliance of Marketing & Management Associations, 2016. http://dx.doi.org/10.15444/gmc2016.05.03.04.

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Țurcanu, Rodica-Cristina. "Wenn Gott und Teufel im Marketing tätig sind: christlich vs. heidnisch, göttlich vs. teuflisch in Nahrungs-, Genuss- und Heilmittelnamen. (Betrachtungen zu Benennung und Bezeichnung von Ess- und Trinkbarem im gegenwärtigen (Fach)Sprachgebrauch)." In The Fourth International Conference on Onomastics „Name and Naming”, Sacred and Profane in Onomastics. Editura Mega, Editura Argonaut, 2017. http://dx.doi.org/10.30816/iconn4/2017/89.

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You might also be interested in the extended bibliographies on the topic 'Sachet marketing' for particular source types:
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