Relevant bibliographies by topics / Sales Funnel

Contents

  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Sales Funnel'

Author: Grafiati
Published: 4 June 2021
Last updated: 26 July 2025

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Journal articles on the topic "Sales Funnel"

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Krause, Olga, and Iryna Pinyak. "Sales funnel – a marketing analytic tool." Socio-Economic Problems and the State 25, no. 2 (2021): 586–93. http://dx.doi.org/10.33108/sepd2022.02.586.

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The article is dedicated to determining the practical value of the principles of building such a marketing tool instrument as a sales tunnel. Sales are key to the success of any enterprise, sales are the most important task, research and decision-making at all levels of management. Efficient sales management practices are essential for the success of competitive and marketing strategy of the company. Sales funnel is a marketing model aimed at the client which accurately demonstrates all stages of customer promotion before purchase of a product. Analysis of client behavior, motivation, at each
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Georgius Erlangga Mahendra Yudantha and Dwi Sukma Donoriyanto. "Pengaruh Implementasi Strategi Marketing Funnel Terhadap Penjualan Produk Graha Office." Jurnal Riset dan Inovasi Manajemen 2, no. 1 (2024): 138–47. http://dx.doi.org/10.59581/jrim-widyakarya.v2i1.2550.

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In today's fiercely competitive digital business landscape, companies like Graha Office must leverage marketing funnels to enhance their sales strategies. This study delves into the implementation of funnel marketing strategies within Graha Office services, examining how funnel stages, market phases, clicks, impressions, and CTR correlate with product sales. The findings indicate a relationship between funnel stages and sales, although cautious interpretation of causality is warranted. This research establishes a foundation for the company's future actions using statistical methods, particular
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Tolstova, E. R., and L. V. Silakova. "Classification of management tools in small business organizations for developing a sales funnel." Omsk Scientific Bulletin. Series Society. History. Modernity 8, no. 2 (2023): 145–54. http://dx.doi.org/10.25206/2542-0488-2023-8-2-145-154.

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In the modern world, companies that use CRM systems, SMM marketing (digital marketing in social networks), provide this, cause of the demand to build a sales funnel. The main goal is to build an effective sales funnel that will attract customers and increase profits. This study is aimed at selecting a set of services that can help the development of a small business characterized by low revenue volumes, and, as a result, small budgets for promotion, as well as a small number of staff. The article discusses the current problems of small business, CRM systems and services that help promote socia
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Kobzeva, Ekaterina. "METHODOLOGICAL APPROACH TO THE FORMATION AND IMPLEMENTATION OF SALES FUNNELS THROUGH SOCIAL MEDIA (USING YOUTUBE AS AN EXAMPLE)." American Journal of Management and Economics Innovations 6, no. 9 (2024): 24–30. http://dx.doi.org/10.37547/tajmei/volume06issue09-05.

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This article is devoted to the development of a methodological approach to the formation and implementation of sales funnels in social media, using the YouTube platform as an example. The process of creating an effective strategy for promoting goods and services on video hosting is examined, encompassing the analysis of the target audience, development of a content plan, setup of targeted advertising, and optimization of the sales funnel. Special attention is given to constructing a multi-level sales funnel model that accounts for the specific nature of communication on YouTube. The key stages
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Pushkareva, A. Yu, E. E. Kurbatova, Yu S. Popova, and R. N. Ushakov. "Offline sales funnels in the hotel business as a tool for gaining guest loyalty." Gostinichnoe delo (Hotel Business), no. 5 (May 30, 2022): 324–29. http://dx.doi.org/10.33920/igt-2-2205-04.

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The hotel industry is currently trying not to deviate from well-known and popular promotion methods and is trying to use online sales funnels, an absolute story about the effectiveness of offline evaluation methods. The article uses such a guest loyalty tool as an offline sales funnel, namely a detailed description of each procedures such funnels and features of its application.
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Griva, Egor, Irina Butorina, Anatoly Sidorov, and Pavel Senchenko. "Analysis and Forecasting of Sales Funnels." Mathematics 11, no. 1 (2022): 105. http://dx.doi.org/10.3390/math11010105.

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This article discusses the use of analysis and forecasting methods for sales funnels to help further decision-making. A number of objective and subjective factors preventing the wide use of various sales funnel forecasting methods are described. It has been substantiated that due to a large number of external and internal factors, perfect forecasting results cannot be obtained. It has been proved that the most accurate and suitable methods for the forecasting of sales funnels are the methods included in the group of time series forecasting methods. Recommendations have been developed to improv
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Golik-Górecka, Grażyna. "Web Analytics – The Dominant Problem of Marketing Automation and Sales Funnel." Marketing of Scientific and Research Organizations 50, no. 4 (2023): 73–92. http://dx.doi.org/10.2478/minib-2023-0023.

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ABSTRACT The purpose of the current article is to present the possibilities of using web and marketing analytics, in particular, the dominant marketing automation along with the sales funnel. The research question can be defined: how does the use of marketing automation support the impact on customers? The research method includes a review of the current literature, and a case study-the implementation of marketing automation and sales funnel additionally marketing analytics is included in the dashboard application. The illustration of this in-depth case study may indicate an understanding of t
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Vasilieva, E., and V. Loseva. "Online sales funnel as an analytical tool for business efficiency management." Upravlenie 7, no. 3 (2019): 63–74. http://dx.doi.org/10.26425/2309-3633-2019-3-63-74.

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The possibilities of online sales strategy analysis based on unit-economy metrics (Unit Economics is a new economic modeling method used to determine the effectiveness of a digital business model by assessing the profitability of a product unit or a single customer), as well as on the theory of restrictions, have been shown. The peculiarities of settings of problems on monitoring the process of attracting customers to the electronic resource of a company, and their support up to conclusion of commercial transaction (product sale) have been revealed. A scenarios matrix for promoting information
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SHEVCHENKO, I. V., and V. I. KHORUZHIN. "IMPROVING SALES FUNNEL EF CIENCY IN SMALL AND MEDIUM-SIZED ENTERPRISES USING ARTI CIAL INTELLIGENCE TOOLS." Economics: Theory and Practice 76, no. 4 (2024): 63–68. https://doi.org/10.31429/2224042x_2024_76_63.

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The sales funnel is one of the key models of customer interaction with an organization, reflecting each stage from initial contact to loyalty formation. One of the main characteristics of the funnel is the gradual reduction in the number of potential customers at each stage, which creates a constant task for the marketing director to optimize these losses to improve the sales funnel's efficiency. At the same time, efficiency at each stage of the funnel can be enhanced through the use of information technologies and artificial intelligence.
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Detscher, Stefan, and Mona Stoll. "KI-basierte Anwendungen im digitalen Sales Funnel nutzen." Sales Excellence 30, no. 1-2 (2021): 42–45. http://dx.doi.org/10.1007/s35141-020-0666-2.

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Dissertations / Theses on the topic "Sales Funnel"

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Rouse, Tyler. "Analysis of marketing strategies and advanced retail sales processes to improve Company A’s position in the segment." Thesis, Kansas State University, 2018. http://hdl.handle.net/2097/38788.

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Master of Agribusiness<br>Department of Agricultural Economics<br>Aleksan Shanoyan<br>In recent years across the United States, product sales have seen a downward trend when compared to the robust sales figures posted around the 2010 time period across the major players in the product manufacturing space. Due to depressed commodity prices, large product sales have caused a lot of the dealers to shift in its prioritization of sales from a predominant large product business model, to a more diverse large product and small product strategy portfolio to stay profitable amidst economic headwinds. T
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Galvez-Torres, Erika, Milagros Cruz-Alfaro, Carlos Cespedes-Blanco, Carlos Raymundo, Nestor Mamani-Macedo, and Francisco Dominguez. "B2B Marketing Method Adapted to Sales Improvement Through the Implementation of ABC Classification Tool and Inbound Marketing in SMEs." Springer, 2020. http://hdl.handle.net/10757/656372.

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El texto completo de este trabajo no está disponible en el Repositorio Académico UPC por restricciones de la casa editorial donde ha sido publicado.<br>It has been found that the main causes of insufficient sales of different small and medium-sized enterprises (SMEs) is the low conversion rate of quotes into sales, which entails poor business performance and low economic impact. Therefore, a marketing methodology called inbound marketing is planned, which is modified and adapted to the case study. In contrast, tools such as ABC classification, workflow, and inbound marketing have been used as
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Sapian, A. S. "How to create a brand for 3 steps? Building successful sales funnels in business." Thesis, Київський національний університет технологій та дизайну, 2019. https://er.knutd.edu.ua/handle/123456789/14356.

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Hendén, Stefan, and Andreas Dahlgren. "Marketing Automation – en studie om ett modernt marknadsföringsverktyg i en svensk kontext." Thesis, Högskolan Dalarna, Företagsekonomi, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:du-23507.

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I takt med att digitala medier har utvecklats under de senaste åren har köpresan för-ändrats till att kunder idag i ett mycket senare skede släpper in leverantörer i dialogen. Marketing Automation adresserar den problembilden och har växt fram som en brygga mellan sälj- och marknadsprocessen. Systemet ger möjlighet att effektivt och automatiserat utveckla leads (potentiell kund). Syftet med denna studie är att undersöka hur Marketing Automation påverkar sälj- och marknadsprocesserna. Vilka förutsättningar krävs för en implementation? Ökar lönsamheten? Vi har därför valt att i det teoretiska ra
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Броновицька, А. О. "Особливості інтернет-маркетингу освітніх послуг закладів вищої освіти (на матеріалах Національного університету "Чернігівська політехніка")". Thesis, Чернігів, 2021. http://ir.stu.cn.ua/123456789/22464.

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Броновицька, А. О. Особливості інтернет-маркетингу освітніх послуг закладів вищої освіти (на матеріалах Національного університету "Чернігівська політехніка") : магістерська робота : 075 Маркетинг / А. О. Броновицька ; керівник роботи С. В. Кульпінський ; НУ "Чернігівська політехніка", кафедра маркетингу, PR-технологій та логістики. - Чернігів, 2021. - 85 с.<br>Метою кваліфікаційної роботи є вдосконалення інструментів інтернет-маркетингу для залучення вступників в НУ "Чернігівська політехніка". Об’єктом проведеного дослідження є інструменти інтернет-маркетингу в НУ «Чернігівська політехніка».
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Drougard, Marion. "Compréhension et contrôle de la morphologie des champignons filamenteux en culture liquide." Thesis, Paris, Institut agronomique, vétérinaire et forestier de France, 2018. http://www.theses.fr/2018IAVF0019.

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La biotechnologie exploite depuis de très nombreuses années une importante collection de micro-organismes pour fabriquer des produits dans des secteurs tels que l’alimentation et la santé. Elle s’inscrit aujourd’hui parfaitement dans la transition écologique du secteur de la chimie et de l’environnement, en concevant des produits performants pour substituer les produits d’origine pétrolière. Les champignons filamenteux représentent d’importants organismes en biotechnologies industrielles, largement utilisés pour la production de métabolites d’intérêts commerciaux tels que les antibiotiques, le
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Bradford, William R. "Antecedents of Sales Lead Performance: Improving Conversion Yield and Cycle Time in a Business-to-Business Opportunity Pipeline." 2016. http://scholarworks.gsu.edu/bus_admin_diss/67.

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Identifying new potential customers and developing opportunities until converted to sales is a critical function of a sales organization. In most industrial business contexts, opportunities are monitored within a sales pipeline or funnel, to track the status and progress from the initial stage until the sale is completed, often using sales force automation tools, such as customer relationship management (CRM) systems to manage the process. While much is written about the adoption, usage, and failures of CRM, little empirical research exists to fully examine the levers to improve the conversi
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Tang, Hsueh-Chao, and 湯學超. "The Improvement of Sales Operation Process Using an Integrated Methodology of 6 Sigma and Sales Funnel Management –A Case Study of a Heavy Equipment Dealer." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/34462389494586218691.

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碩士<br>元智大學<br>資訊管理學系<br>96<br>Companies need to maintain a positive profit margin in order to survive. Sales revenue is undoubtedly one of the most important contributing factors. In recent years, the decline in the new machines sales and overall market share caused a serious problem for the Heavy Equipment dealer. How to win back lost business and gain market share is a tough challenging task for the company. Based on our research, 6 Sigma has been used in many well-known companies in the world and shown to not only yield significant improvement in product quality but also help solve various
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Quintas, Sara Vera-Cruz. "Building a successful sales strategy plan for Shiptimize." Master's thesis, 2020. http://hdl.handle.net/10071/21896.

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A Tese de Mestrado apresentada, cujo título é "Construindo um plano estratégico de sucesso de vendas para a Shiptimize", representa o trabalho desenvolvido no último ano na empresa Shiptimize. O Desafio foi identificar os principais problemas existentes nos departamentos de vendas e atendimento ao cliente, que não tinham nenhuma estratégia traçada nem indicadores de performance estabelecidos (KPIs). O plano envolveu os departamentos de marketing, vendas e atendimento ao cliente, tendo como objetivo aumentar as vendas e a taxa de retenção de clientes. A estratégia de vendas foi desenvol
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Лиходід, Анастасія Анатоліївна. "Інтернет маркетинг у діяльності підприємства ТОВ «Інструменти Продакт Лайфсайкл менеджмент»". Магістерська робота, 2021. https://dspace.znu.edu.ua/jspui/handle/12345/6323.

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Лиходід А. А. Інтернет маркетинг у діяльності підприємства ТОВ «Інструменти Продакт Лайфсайкл менеджмент» : кваліфікаційна робота магістра спеціальності 075 «Маркетинг» / наук. керівник О. Г. Череп. Запоріжжя : ЗНУ, 2021. 88 с.<br>UA : Кваліфікаційна робота викладена на 88 сторінках друкованого тексту, містить 10 таблиць, 14 рисунків, 1 додаток. Перелік посилань включає 57 джерел, з них 9 іноземною мовою. Об’єктом дослідження є Інтернет маркетинг у діяльності підприємства ТОВ «Інструменти Продакт Лайфсайкл менеджмент». Предметом дослідження є теоретичні та методичних підходи щодо вдосконалення
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Books on the topic "Sales Funnel"

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Larsson, Tanner. The six figure sales funnel: The ultimate big profit customer keeping lead generating small business marketing system. Digital LowDown, 2010.

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Schayer, Kasey. Sales and Marketing Funnel : Learn the Logic Behind a Sales Funnel: Sales Funnel Stages. Independently Published, 2021.

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Sales Funnel Marketing for Beginners: Learn How to Make a Sales Funnel, Build a Sales Funnel, Manage Sales Funnel, ... with Sales Funnel Examples and Email Marketing Tools. Independently Published, 2020.

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Sales Funnel Marketing for Dummies: Learn How to Make a Sales Funnel, Build a Sales Funnel, Manage Sales Funnel, ... with Sales Funnel Examples and Email Marketing Tools. Independently Published, 2020.

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Addey, O. How to Build Super Sales Funnel for Consistent Sales: Sales Funnel Marketing. Independently Published, 2021.

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Ghoshal, Shovan. Sales Funnel Mastery Online: Crafting the Perfect Sales Funnel for Business. Independently Published, 2020.

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Martins, Fredrick. Sales Funnel Mastery: The Sales Formula Book. Independently Published, 2021.

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Rayford, Mike. Complete Facebook Sales Funnel Blueprint: Spend on Facebook Ads and Using Sales Funnel to Skyrocket Your Sales. Independently Published, 2021.

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Sales Funnel Marketing: Schritt-Für-Schritt-Anleitung Zur Automatisierten Kundengewinnung und Umsatzsteigerung Mit Sales Funnel-Marketing. Independently Published, 2018.

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Kanani, Nitin. Sales Funnels Tutorial: How to Create Your Sales Funnel to Make 10x More Money Online! Independently Published, 2019.

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Book chapters on the topic "Sales Funnel"

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Schawel, Christian, and Fabian Billing. "Sales-Funnel-Analyse." In Top 100 Management Tools. Springer Fachmedien Wiesbaden, 2017. http://dx.doi.org/10.1007/978-3-658-18917-4_77.

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Schawel, Christian, and Fabian Billing. "Sales-Funnel-Analyse." In Top 100 Management Tools. Gabler Verlag, 2012. http://dx.doi.org/10.1007/978-3-8349-4105-3_74.

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Schawel, Christian, and Fabian Billing. "Sales-Funnel-Analyse." In Top 100 Management Tools. Gabler Verlag, 2014. http://dx.doi.org/10.1007/978-3-8349-4691-1_74.

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Schawel, Christian, and Fabian Billing. "Sales-Funnel-Analyse." In Top 100 Management Tools. Gabler, 2011. http://dx.doi.org/10.1007/978-3-8349-6605-6_74.

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Schawel, Christian, and Fabian Billing. "Sales-Funnel-Analyse." In Top 100 Management Tools. Gabler, 2009. http://dx.doi.org/10.1007/978-3-8349-8185-1_71.

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Beco, Jan. "Funnel Performance Management." In Marketing und Sales Automation. Springer Fachmedien Wiesbaden, 2021. http://dx.doi.org/10.1007/978-3-658-21688-7_21.

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Venermo, Alina, Jukka Rantala, and Timo Holopainen. "From Sales Funnel to Customer Journey." In Advances in Intelligent Systems and Computing. Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-50791-6_25.

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Detscher, Stefan, and Mona Stoll. "Impact of AI on the Digital Sales Funnel in E-Commerce." In Digitales Management und Marketing. Springer Fachmedien Wiesbaden, 2021. http://dx.doi.org/10.1007/978-3-658-33731-5_23.

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Hajoui, Loubna, Mustapha Bachiri, and Ghizlane Azdi. "Theoretical Approach of the Contribution of Artificial Intelligence Systems in Value Creation in the B2C Sales Funnel." In Information Systems Engineering and Management. Springer Nature Switzerland, 2024. http://dx.doi.org/10.1007/978-3-031-65014-7_18.

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Manzo, Annalisa. "On Certification and Beauty: Representations of Halal Cosmetics on YouTube in Indonesia." In Gender, Islam and Sexuality in Contemporary Indonesia. Springer Nature Singapore, 2024. http://dx.doi.org/10.1007/978-981-99-5659-3_5.

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AbstractWith the world’s largest Muslim population, Indonesia is one of the world’s most prospering Islamic economies, with a leading role in many halal market sectors. Since 2018, food and cosmetics have been certified by the Indonesia Ulama Council (Majelis Ulama Indonesia; MUI), which is the body for issuing fatwas (religious edicts) in Indonesia. This has opened more opportunities for the sales market of halal-certified (permitted, legal) cosmetics. The potential of halal products has prompted Incumbent Indonesian Vice President K.H. Ma’ruf Amin to announce in June 2021 that Indonesia aims
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Conference papers on the topic "Sales Funnel"

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Locke, Carl E., and Mark D. Boren. "The Effect of CMA on Corrosion of Reinforcing Steel in Portland Cement Concrete." In CORROSION 1987. NACE International, 1987. https://doi.org/10.5006/c1987-87129.

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Abstract The Federal Highway Administration has funded several investigations to find and develop a deicing chemical to replace the chloride containing salts that have been so damaging to bridge decks in the United States. Calcium Magnesium Acetate (CMA) has been selected as the most promising of several studied and this paper reports on one part of a project devoted to develop an understanding of the corrosion behavior of various metals in CMA. One part of the corrosion study found CMA to be less corrosive to exposed steel and aluminum than sodium chloride. This paper reports on the behavior
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Duncan, Brendan Andrew, and Charles Peter Elkan. "Probabilistic Modeling of a Sales Funnel to Prioritize Leads." In KDD '15: The 21th ACM SIGKDD International Conference on Knowledge Discovery and Data Mining. ACM, 2015. http://dx.doi.org/10.1145/2783258.2788578.

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Morgina, Elena Sergeevna. "THE EVOLUTION OF VIEWS ON THE GENESIS OF THE SALES FUNNEL MARKETING CONCEPT AND ITS MODERN CONTENT." In Russian science: actual researches and developments. Samara State University of Economics, 2020. http://dx.doi.org/10.46554/russian.science-2020.03-1-239/246.

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Currently there is a significant lag in theoretical and practical ideas regarding approaches to sales management from the realities of modern business. This article is devoted to the study of the actual marketing concept of sales management by systematizing practical and scientific provisions. The result of the study is the formation of a modern approach to sales management based on the cross-functional integration of marketing, sales and service, providing a comprehensive building of relationships with the buyer and effective interaction with him.
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Grabozdin, Y. P. "Innovative Economy: Analysis And Management Of Business-Processes On Sales Funnel Concept." In Global Challenges and Prospects of The Modern Economic Development. European Publisher, 2021. http://dx.doi.org/10.15405/epsbs.2021.04.02.171.

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Rohini, M., S. Reshni, R. Pavithra, N. Nandhine Shree, and D. Surendran. "A novel data analytics methodology for predicting blockers in E-commerce sales funnel." In 7TH INTERNATIONAL CONFERENCE ON CIVIL ENGINEERING FOR SUSTAINABLE DEVELOPMENT: ICCESD24. AIP Publishing, 2025. https://doi.org/10.1063/5.0245894.

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Vasilieva, Elena. "The Sales funnel in Unit-economy indicators as an effective tool of Technological Entrepreneurship." In International Conference Technology & Entrepreneurship in Digital Society. Real Economy Publishing House, 2020. http://dx.doi.org/10.17747/teds-2019-15-19.

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DUCMAN, Anca Alexandra. "WINE MARKETING THROUGH SENSORY PERCEPTION." In Competitiveness of Agro-Food and Environmental Economy. Editura ASE, 2022. http://dx.doi.org/10.24818/cafee/2020/9/03.

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This article aims to investigate wine marketing studies in connection with multisensory experiences. The study was conducted using a funnel-type search on Web of Science and Scopus indexed papers, following the indications from the PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) statement. The purpose of the metaanalyses was to answer the following questions: (1) Who is the most influential author in wine-related crossmodal perception? (2) Are there proofs regarding the impact of multisensorial experience during wine tastings? (3) Are there proofs regarding the impa
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Pedrós Cayo, Lorena, María Márquez Gómez, Esther Giménez Carbó, and M. Gómez Martín. "Know-how transfer in an entrepreneurial ecosystem." In SEFI 50th Annual conference of The European Society for Engineering Education. Universitat Politècnica de Catalunya, 2022. http://dx.doi.org/10.5821/conference-9788412322262.1242.

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Universities have a very important role in entrepreneurial education. University students are not only trained in their specific areas, but they are also trained in entrepreneurial skills to lead teams and to develop leading innovations that will be applied into different markets. Since 2012, the entrepreneurial ecosystem from Polytechnic University of Valencia (Spain), StartUPV, has implemented several education programs for its community, creating a whole learning roadmap with specific training for each stage of the startup. For instance: hypothesis validation, sales funnel, finance, etc. Ho
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Girbu, Ana-Maria, and Ion Sochichiu. "Tools and techniques for researching consumer behaviour online." In Simpozion Ştiinţific al Tinerilor Cercetători. Ediţia a 22-a. Academy of Economic Studies, 2025. https://doi.org/10.53486/sstc2024.v1.49.

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The aim of this study is to explore the approaches and strategies used for studying customer behavior online. Understanding how consumers act on the web is extremely valuable, as well as necessary for organizations seeking to prosper in today's competitive market. Consumer decision-making dynamics have adapted tremendously as e-commerce platforms, social media, and digital marketing channels have grown at an exponential rate. As a result, businesses need to adjust their strategy to coincide with these shifts, which necessitates a better understanding of customer actions in the virtual world. T
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Nikolajeva, Anna, and Artis Teilans. "Machine Learning Technology Overview In Terms Of Digital Marketing And Personalization." In 35th ECMS International Conference on Modelling and Simulation. ECMS, 2021. http://dx.doi.org/10.7148/2021-0125.

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The research is dedicated to artificial intelligence technology usage in digital marketing personalization. The doctoral theses will aim to create a machine learning algorithm that will increase sales by personalized marketing in electronic commerce website. Machine learning algorithms can be used to find the unobservable probability density function in density estimation problems. Learning algorithms learn on their own based on previous experience and generate their sequences of learning experiences, to acquire new skills through self-guided exploration and social interaction with humans. An
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Reports on the topic "Sales Funnel"

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Maffioli, Alessandro, and Conner Mullally. The Impact of Agricultural Extension for Improved Management Practices: An Evaluation of the Uruguayan Livestock Program. Inter-American Development Bank, 2014. http://dx.doi.org/10.18235/0011533.

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Management is an important input into agricultural production, as it a determinant of the uptake and proper implementation of productive technologies and practices. While there is a large literature on evaluations of extension programs meant to improve management practices in agricultural development, there is no consensus on the extension modalities that are most effective. This paper adds to the literature on extension interventions by evaluating the Uruguayan Livestock Program (ULP), a publicly funded, privately delivered extension program designed to improve management practices among catt
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Ohna, Stein Erik Solbø. Alternativ opplæring med utvidet praksis: deltakelse, læring og måloppnåelse. University of Stavanger, 2013. http://dx.doi.org/10.31265/usps.242.

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Her presenteres sluttrapporten fra det treårige prosjektet «Alternativ opplæring med utvidet praksis: deltakelse, læring og måloppnåelse». Prosjektet er initiert av Opplæringsutvalget i Rogaland og har vært organisert som et samarbeidsprosjekt mellom videregående skoler som gir tilbud om utvidet praksis, opplæringsavdelingen i Rogaland fylkeskommune og Universitetet i Stavanger. Rapporten består av 10 kapitler. I de tre første kapitlene redegjøres for bakgrunn og organisering av prosjektet samt tidligere forskning. Deretter følger fem empiriske kapitler som gir et sammendrag av delprosjektene.
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Chalutz, Edo, Michael Wisniewski, Samir Droby, Yael Eilam, and Ilan Chet. Mode of Action of Yeast Biocontrol Agents of Postharvest Diseases of Fruits. United States Department of Agriculture, 1996. http://dx.doi.org/10.32747/1996.7613025.bard.

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In a previous BARD-supported study, three of the investigators of this research were involved in a study on biological control of postharvest diseases of citrus and deciduous fruits. Several naturally occurring, non-antibiotic producing yeast antagonists were identified. Application of some of these antagonists resulted in very high levels of biocontrol under laboratory conditions but lower efficacy in semi-commercial tests. It was felt that the lack of knowledge on the mode of action of the biocontrol agents was limiting their efficient use. The current study was aimed at narrowing this gap i
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