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Dissertations / Theses on the topic 'Audience analysis'

Author: Grafiati

Published: 4 June 2021

Last updated: 25 July 2025

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1

Rudolph, Kendra. "Television newsmagazines and the audience: a textual analysis and audience survey." Fogler Library, University of Maine, 2004. http://www.library.umaine.edu/theses/pdf/RudolphK2004.pdf.

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2

Bezuidenhout, Sonja. "Evaluating audience responses to promotional messages." Thesis, Nelson Mandela Metropolitan University, 2014. http://hdl.handle.net/10948/d1020280.

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This study explored the guidelines advocated by selected media content analysis with the aim of identifying effective approaches to evaluate audience responses to promotional messages. Drawing from literature and documented deliberations by industry professionals, content-specific analysis protocols were applied and tested using a case study representing topic-specific responses to the Two Oceans Quay 5 product launch. In doing so, a logical observation of the communication in unpaid media placements and relevant discussions distributed in public media channels was completed. It is in this sen

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3

Orkins, William R., and Carla A. Kiernan. "COREnet: the fusion of social network analysis and target audience analysis." Thesis, Monterey, California: Naval Postgraduate School, 2014. http://hdl.handle.net/10945/44638.

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Approved for public release; distribution is unlimited<br>The purpose of this capstone is to highlight and explain how the target audience analysis (TAA) process can be enhanced by incorporating aspects of influence theory, social movement theory (SMT) and social network analysis (SNA). While a large body of literature addresses influence theory, SMT and SNA, little has been written within military information support operations (MISO) doctrine recognizing SNA in the analytical process. This capstone creates a method to apply SNA, SMT, and influence theory to existing MISO doctrine while also

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4

Zhang, Bing. "Avatar in China : a cyber-audience discourse analysis perspective." Thesis, University of Macau, 2011. http://umaclib3.umac.mo/record=b2525516.

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5

Estibals, Agnes. "Statistical analysis of television audience measurement systems and their implications." Thesis, London School of Economics and Political Science (University of London), 2001. http://etheses.lse.ac.uk/2252/.

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This thesis focuses on the identification of measurement errors in television audience measurement systems and their implications to the television industry. BARB in the UK and Mediamat in France are the case studies selected. Measurement errors are identified by assessing the sampling and non sampling operations implemented in these sample surveys but also by integrating the uses that are made of the estimates yielded and the meaning of the concept measured. The thesis argues that the commodities traded on the television market are not audiences but statistics: namely, television ratings, and

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6

Dupee, Brian J. "More intelligent delivery of numerical analysis to a wider audience." Thesis, University of Bath, 1997. https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.241664.

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7

Glass, Stephanie. "Feminism in Parks and Recreation:A Narrative and Audience Analysis." Wittenberg University Honors Theses / OhioLINK, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=wuhonors1535626219522428.

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8

Escobar, Rosa M. "Appreciations and Audience Response in 4 Mexican Political Speeches." Thesis, Canberra, ACT : The Australian National University, 2010. http://hdl.handle.net/1885/7548.

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Using the fine-grained methodology of Conversation Analysis, the video recordings of four political speeches delivered by a Mexican Governor were examined. Since previous studies have found that speakers design sequences of talk to elicit the audience’s applause (Atkinson, 1984a, 1984b; Bull, 2003; Heritage and Greatbatch, 1986), the departure point for this thesis was to find where applause occurred in order to examine what sequences of talk elicited it. A preliminary observation was that every time the Governor expressed appreciation to a person or group of people, the audience applauded an

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9

Rosemary, Rizanna. "Women’s interpretation of anti-smoking messages in Indonesia: An audience analysis." Thesis, The University of Sydney, 2020. https://hdl.handle.net/2123/22125.

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The study explores women’s narrative interpretation of existing anti-smoking messages and investigates their experiences within the smoking-related discourse that influences their meaning-making of the messages. Women’s experiences related to tobacco use are seldom acknowledged in the literature due to their seemingly insignificant low smoking practice compared to men’s smoking behaviour. The gender insensitivity perspective is problematic, because it overlooks the adverse effects of smoking for men and women. Anti-smoking public service announcements (PSAs) that aim to address the harms of to

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10

Brewer, Jimmie D. "Audience-needs analysis as a guide to sermon selection and formation." Theological Research Exchange Network (TREN), 1987. http://www.tren.com.

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11

Buraimo, Babatunde. "An econometric analysis of market size and audience demand in football." Thesis, Lancaster University, 2006. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.440388.

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12

Gore, Erin E. 1982. "Symphony Audience Development: Analysis of Organizational Culture in the Performing Arts." Thesis, University of Oregon, 2009. http://hdl.handle.net/1794/9901.

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xii, 133 p. : ill. (some col.) A print copy of this thesis is available through the UO Libraries. Search the library catalog for the location and call number.<br>Symphony orchestras operate with complex internal structures and dynamics. The connection between a symphony orchestra's organizational culture and artistic programming is undocumented in current performing arts management scholarship. This thesis hypothesizes that symphonies can enhance audience development when utilizing all members ofthe organization in making artistic programming decisions - including the staff, board, an

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13

Gurwin, Laura. "Audience Engagement on Twitter: The Rijneveld Translation Controversy." Thesis, Malmö universitet, Institutionen för konst, kultur och kommunikation (K3), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-44764.

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Much research exists on cancel culture and cultural gatekeeping. However, there is little research on more recent examples of cancel culture stemming from the Netherlands. The current study sought to examine how active Twitter users have responded to what I have titled, the Rijneveld translation controversy on Twitter. This controversy involves questions of racism or reverse racism after a Dutch White translator, Marieke Lucas Rijneveld, reversed their decision to translate works of the African-American writer, Amanda Gorman after receiving much backlash from the public. This was followed by d

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14

Piturro, Vincent. "The audience and the film: A reader-response analysis of Italian Neorealism." Connect to online resource, 2008. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqdiss&rft_dat=xri:pqdiss:3303881.

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15

Hill-James, Candeeda Rennie. "Citizen tourist: newspaper travel journalism's responsibility to its audience." Thesis, Queensland University of Technology, 2006. https://eprints.qut.edu.au/16304/1/Candeeda_Hill-James_Thesis.pdf.

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Travel is the stuff of dreams. But its facilitation or impediment is the reality of commerce and governments and their manipulation by marketing and political considerations. This thesis examines how travel journalism can maintain responsibility to a 'private' tourist audience in the 'public' tourism sphere. Travel journalism is not only an under-researched area, but provides an important site to study the role of public interest information for a consumer audience participating in a sometimes culturally and politically dangerous activity. The reporting of travel by mainstream newspaper

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Hill-James, Candeeda Rennie. "Citizen tourist: newspaper travel journalism's responsibility to its audience." Queensland University of Technology, 2006. http://eprints.qut.edu.au/16304/.

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Travel is the stuff of dreams. But its facilitation or impediment is the reality of commerce and governments and their manipulation by marketing and political considerations. This thesis examines how travel journalism can maintain responsibility to a 'private' tourist audience in the 'public' tourism sphere. Travel journalism is not only an under-researched area, but provides an important site to study the role of public interest information for a consumer audience participating in a sometimes culturally and politically dangerous activity. The reporting of travel by mainstream newspapers co

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17

Reist, William H. "Audience analysis and adaptation responding to the challenge of preaching in multiple settings /." Online full text .pdf document, available to Fuller patrons only, 2004. http://www.tren.com.

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18

BALESTRUCCI, ALESSANDRO. "Potential target audience of misinformation on Social Media: Credulous Users." Doctoral thesis, Gran Sasso Science Institute, 2020. http://hdl.handle.net/20.500.12571/14754.

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The capability to reach a wider audience and the possibility to disseminate news faster are the main reasons for the growing importance of Online Social Media (OSM) whose usage has undoubtedly reshaped the way news are written, published and disseminated. However, due to the technical limits of online fact-checkers and to an uncontrolled content publishing, there is a high risk of being misinformed through fake news. Although automated accounts known as bots are considered the main promoters of mis-/dis- information diffusion, those who, with their actions, change the current events (e.g.,

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19

Yang, Guang. "Atypical cultivation analysis on perceived city image : the case of Zhuhai audience survey." Thesis, University of Macau, 2003. http://umaclib3.umac.mo/record=b1636346.

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20

Jendoubi, Sonya. "An Audience Reception Analysis of the Depth and Breadth of Lifestyle Blogging Communities." Scholarship @ Claremont, 2017. http://scholarship.claremont.edu/cmc_theses/1486.

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Lifestyle blogging has become a vast and profitable domain, with visitors engaging with new content in a variety of ways. The communities that begin to form around these blogs has rarely been analyzed, due to a lack of metrics and a complex definition of virtual communities. Relying on Henry Jenkins work on virtual communities, a set of metrics were used to analyze the depth and breadth of three communities: A Cup of Jo, Wit & Delight, and Cupcakes and Cashmere. The three areas these metrics worked to measure were: awareness, membership, and belonging. Through this audience reception study the

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21

Rahmawati, Aulia. "Faith, fashion and femininity : visual and audience analysis of Indonesian Muslim fashion blogs." Thesis, Cardiff University, 2016. http://orca.cf.ac.uk/99707/.

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Although a seemingly trivial subject, fashion blogs could be put into the same categories as other feminine genres such as magazines, soap operas and romance novels that have been shown by feminist scholars to be worthy of scholarly attention. This study argues that Indonesian Muslim fashion blogs are an important and rich cultural text where gender identity, religion, nation and class intersect in contemporary Indonesian society. Using feminist audience ethnography as the methodological approach, this research first analysed why women read Muslim fashion blogs; second, how readers negotiate t

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22

Sun, Yiman. "The users’ activities on Yiguan : An Audience Analysis on An Anonymous Social Media." Thesis, Uppsala universitet, Institutionen för informatik och media, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-387747.

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Yiguan is a new-emerging mobile application which is popular in China. Different from the traditional social media, Yiguan enables users to have interaction and communications anonymously online. Compared to other anonymous social media, Yiguan is nether proximity-based nor tie-based. The identity of Yiguan users can be completely anonymous. Users will not have a personal profile and home pages on Yiguan. Anonymity makes it possible that users wear masks when they present themselves and interact with others. It is possible for them to get rid of the constraint, escaping from repetitive everyda

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23

Aron, Danielle Belinda. "Production and reception in British television documentary : a genre-based analysis of mass-mediated communication." Thesis, London School of Economics and Political Science (University of London), 1999. http://etheses.lse.ac.uk/2866/.

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This thesis explores the nature of communication in television documentary, based on an investigation of production, reception and their interrelationship. It assumes that social context is fundamental to an understanding of mass communication. Doise's (1986) levels of analysis (intrapersonal; interpersonal/situational; positional; cultural/ideological) provide the framework for conceptualizing social context. Audience reception research, which appreciates viewers' active role in reception and influence on production, inspires the qualitative approach. Whilst these premises challenge a traditi

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24

Hooper, Shelley Wind. "Actors without an Audience? Performance Analysis of the "Borderlands" Live Action Role Playing Epic." Fogler Library, University of Maine, 2003. http://www.library.umaine.edu/theses/pdf/HooperSW2003.pdf.

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25

Watson, Patricia Jane. "An Electronic Journal for Undergraduate Research: A Case Study in Audience and Systems Analysis." NCSU, 1999. http://www.lib.ncsu.edu/theses/available/etd-19991001-154729.

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<p>Electronic publication brings a wide range of questions regarding how our lives will change. An area of great change has been electronic scholarly publication. One question this change has brought about is how we can prepare undergraduates as professionals prepared to meet this challenge. To this end, in 1996 I and the Center for Communication in Science, Technology, and Research began a two-year experimental online journal to publish "excellent" undergraduate research: the NCSU Student Researcher. Our goals were to introduce undergraduates from across the NC State campus to the challenges

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26

Christie, Christine. "Relevance theory and the analysis of audience response : a pragmatic approach to media studies." Thesis, University of Strathclyde, 1993. http://oleg.lib.strath.ac.uk:80/R/?func=dbin-jump-full&object_id=21226.

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This thesis focusses on variability in audience interpretation of a television programme, and aims to problematise and investigate the reception of broadcast communication by applying the pragmatic theory of relevance (Sperber and Wilson 1966) to an empirical study of audience response. This aim is achieved using the following method: In Chapter Two I consider the scope of pragmatic theories of inferencing and conclude that relevance theory offers the only account which can both accommodate and provide the basis for an explanation of variation in interpretation. I also assert that for relevanc

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27

Afshari, Sarjaz Masoumhe Sara. "The reception of Christian television in contemporary Iran : an analysis of audience interactions and negotiations." Thesis, University of Edinburgh, 2017. http://hdl.handle.net/1842/25987.

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This research explores Iranian audiences of Farsi Christian satellite channels. It considers what the narratives and interviews of participants of this research reveal about the way audiences interact and negotiate with both religious broadcasts and their socio-political or religious contexts. What are the motivating factors that led the audiences first to watch Christian channels and secondly, where relevant, to change or add to their religious belief system? For those whose faith was transformed, how did this process happen according to their self-declared stories? Expressions of belief are

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28

Zhang, Kunpeng, Siddhartha Bhattacharyya, and Sudha Ram. "LARGE-SCALE NETWORK ANALYSIS FOR ONLINE SOCIAL BRAND ADVERTISING." SOC INFORM MANAGE-MIS RES CENT, 2016. http://hdl.handle.net/10150/623353.

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This paper proposes an audience selection framework for online brand advertising based on user activities on social media platforms. It is one of the first studies to our knowledge that develops and analyzes implicit brand-brand networks for online brand advertising. This paper makes several contributions. We first extract and analyze implicit weighted brand-brand networks, representing interactions among users and brands, from a large dataset. We examine network properties and community structures and propose a framework combining text and network analyses to find target audiences. As a part

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29

Serban, Adriana. "Audience design in literary translations from Romanian into English : a corpus-based analysis of deixis and presupposition." Thesis, Heriot-Watt University, 2003. http://hdl.handle.net/10399/1085.

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30

Anderegg, Courtney Elizabeth. "Examining Romantic Relationship Maintenance Behaviors: A Prime Time Television Content Analysis and Audience Perceptions of Mediated Portrayals." The Ohio State University, 2013. http://rave.ohiolink.edu/etdc/view?acc_num=osu1366118225.

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31

Heath-Bourne, Maggie. "Communicating Universal Healthcare to a Partisan Audience: A Frame Analysis of the Commonwealth Fund’s Strategic Online Communication." University of Cincinnati / OhioLINK, 2020. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1584015858701365.

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32

Roscoe, Jane Anna Marie. "The Irish conflict as portrayed in British drama documentaries : an analysis of the television text and audience interpretations." Thesis, University of East London, 1994. http://roar.uel.ac.uk/1250/.

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The research was developed and conducted to analyse the way in which the conflict is represented in two British drama-documentaries, Who Bombed Birmingham? and Shoot to Kill, and to examine audience understandings of the events presented in the programmes. In doing it has raised issues concerning the social production of knowledge, the availability of discourses around the conflict and the processes by which viewers make sense of television presentations. This research has aimed to locate the representations and the audience interpretations in the wider social context. With the focus on discou

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33

Talarek, Piotr. "Understanding Fashion : A Qualitative Content Analysis of the audience reactions to the covers of British Vogue April 2021." Thesis, Malmö universitet, Institutionen för konst, kultur och kommunikation (K3), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-44016.

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This thesis aims to examine different independent fashion audience reactions to the covers of UK Vogue April 2021, which featured four upcoming models of color: Mona Tougaard, Janaye Furman, Achenrin Madit, and Precious Lee. The study focuses on responses gathered from two fashion sources: The Instagram account Diet Prada, and a fashion forum called The Fashion Spot. In addition, the design has been extended by The Fashion Spot fashion crowd’s reactions to the Vogue Italia July 2008 also known as “The Black Issue”. The thesis intends to associate the main research problem with the magazine in

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Smith, Edward. "A discursive thematic analysis of audience response towards the portrayal of mental distress in United Kingdom soap operas." Thesis, University of East London, 2012. http://roar.uel.ac.uk/1859/.

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The potential for stigmatising public attitudes to have a negative impact on the wellbeing of individuals identified as experiencing mental distress has been widely documented. The contribution of the mass media towards public attitudes surrounding mental distress has attracted particular interest, particularly that of television portrayals. Research into the influence of the media towards public attitudes has focused on a ‘strong media’ model that assumes a direct influence of the content on viewer attitudes. Recent theory has suggested an ‘audience response’ model whereby audience attitudes

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35

Papadouka, Maria Eirini. "Using Topic Models to Study Journalist-Audience Convergence and Divergence: The Case of Human Trafficking Coverage on British Online Newspapers." Thesis, University of North Texas, 2016. https://digital.library.unt.edu/ark:/67531/metadc862882/.

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Despite the accessibility of online news and availability of sophisticated methods for analyzing news content, no previous study has focused on the simultaneous examination of news coverage on human trafficking and audiences' interpretations of this coverage. In my research, I have examined both journalists' and commenters' topic choices in coverage and discussion of human trafficking from the online platforms of three British newspapers covering the period 2009–2015. I used latent semantic analysis (LSA) to identify emergent topics in my corpus of newspaper articles and readers' comments, and

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Liang, Wen Ge. "Interpersonal communication pattern, information processing and media evaluation : analysis of Beijing audience on the eve of the 2008 Olympics." Thesis, University of Macau, 2010. http://umaclib3.umac.mo/record=b2272603.

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37

Hujic, Alida. "MTV Europe : an analysis of the channel's attempt to design a programming strategy for a Pan-European youth audience." Thesis, Goldsmiths College (University of London), 1999. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.527563.

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This thesis examines the ascendancy of MTV (Music Television) in Europe. It concentrates, above all, on the period between 1987-1996, which represents the phase when the channel was transmitted as a single pan-European network. This thesis is an interdisciplinary study that offers a reading of music television texts in relation to the institutional context in which messages are produced and the different cultural contexts in which they are received. The analysis begins by locating the phenomenon of MTV within the political economy of the music and media industries. The factors which constitute

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38

Balzani, Alessandra. "The role of language in tv shows and its impact on the audience: A linguistic analysis of Game of Thrones." Bachelor's thesis, Alma Mater Studiorum - Università di Bologna, 2014. http://amslaurea.unibo.it/7494/.

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Through the analysis of American TV show Game of Thrones, this dissertation will focus on the linguistic issues concerning the adaptation from books to television, the power of language over the audience, and the creation of two languages, with all the linguistic and cultural implications related to this phenomenon.

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Alhammouri, Lama. "The road to the White House through Arab eyes : analysis of frames and credibility as presented by Alarabiya, Alhurra and Aljazeera." Thesis, Brunel University, 2013. http://bura.brunel.ac.uk/handle/2438/7568.

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The study looks into the 2008 American Presidential Election from two sides; the way the news channels frame the event and the way a sample of the audiences interpret it. Drawing on literature concerning framing theory which describes the practices employed by mass media to present world events in familiar and understandable formats to audiences, the study examines the coverage of the 2008 American Presidential Election on three trans-border news channels broadcasting in Arabic. A number of stories covering the American election campaign broadcasted on Alarabiya, Alhurra and Aljazeera, are inc

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Usbeck, Frank. ""Keep that Fan Mail Coming." Ceremonial Storytelling and Audience Interaction in a US Soldier’s Milblog." De Gruyter, 2014. https://tud.qucosa.de/id/qucosa%3A38569.

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The wars in Afghanistan and Iraq initiated a surge of texts by US soldiers who utilized recent Web 2.0 technology to forge new types of war narratives, such as the so-called “milblogs.” Milblogs merge letter and journal writing with journalistic reporting, and they maintain contact between soldiers and their social environment. They are at once public and private communication. Military psychology since Vietnam has referred to warrior traditions of Native American communities to discuss public narration and ceremonial acknowledgment of a soldier’s war experience as vital elements for veteran r

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Runhem, Alexandra. "Adding insight in educational lecture environments with ARS : A post-presentation analysis using an interactive visualization tool." Thesis, KTH, Skolan för elektroteknik och datavetenskap (EECS), 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-254991.

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Feedback plays an important role in evaluating and developing courses in higher education. Due to inefficient factors, the feedback cycle does not meet its full potential and can therefore be counterproductive. Current evaluation methods typically demand much effort from both students and teachers, when asking for feedback at the end of the course and analyzing the results. Lack of engagement can thus be observed in both parties. Moreover, we can see an increasing trend of ARS used in educational settings, to improve learning quality and enhance the relationship between the presenter and audie

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42

SONG, JUNG EUN. "A Study of Laughing Points in A Midsummer Night’s Dream." Miami University / OhioLINK, 2009. http://rave.ohiolink.edu/etdc/view?acc_num=miami1240494599.

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McKinney, Elizabeth G. "Rhetorical Technical Communication: Exploring the Gaps, Connections, and New Boundaries Between the Fields Through an Analysis of Instruction Manuals." University of Findlay / OhioLINK, 2016. http://rave.ohiolink.edu/etdc/view?acc_num=findlay148188814788489.

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Emanski, Julianna. "Early Music Audiences: A Survey and Analysis of Early Music Consumers in Texas." Thesis, University of North Texas, 2020. https://digital.library.unt.edu/ark:/67531/metadc1707272/.

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Texas has a rich tradition of Early Music ensembles that dates back to 1969. However, there is little reliable information based on statistical data collection and analysis concerning Texas Early Music consumers. Little is known about why they attend Early Music performances or other important factors that affect the Early Music industry. Through the use of an extensive survey and accompanying statistical analysis, this study answers many questions regarding Early Music consumers in the State of Texas. This study collected demographic and psychographic data in January 2020 about the Early Musi

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Urbé, Lisa. "An Analysis of Media Use and Media Practice Among Young People Aged Between 20 and 26 Years." Thesis, Malmö universitet, Fakulteten för kultur och samhälle (KS), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-23722.

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The study investigated how young people, aged between 20 and 26 years, use the media which is available to them, and how much time they spend on it on a weekday and on a weekend day. In addition to this, it identified which factors the people look for when they are about to choose which media is worth their time, and I found out which media or news user types the young people belong to. I believe that this target group includes the users of tomorrow which I find interesting. Hence, I decided to focus on their media habits in particular.The data was collected through the means of the media diar

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Hair, Carolyn Houston. "The conversationalization of television talk in the mediated public sphere : an analysis of the British audience participation talk show and the docu-soap." Thesis, Southampton Solent University, 2003. http://ssudl.solent.ac.uk/611/.

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This thesis investigates the daytime audience participation talk show and the docu-soap, in terms of public participation in a televisual public sphere. It is argued that these genres show the conversationalization of television talk where the dichotomies of public/private, citizen/consumer and information/entertainment are played out. On the talk show and the docu-soap laypersons make private revelations in public and in the increasingly commercialised boradcasting environment the citizen-viewer of public service television is addressed as a consumer resulting in the infotainment genre. It is

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Savage, Philip D. "The audience massage : audience research and Canadian broadcasting policy /." 2006. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&res_dat=xri:pqdiss&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&rft_dat=xri:pqdiss:NR29524.

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Thesis (Ph.D.)--York University, 2006. Graduate Programme in Communication and Culture.<br>Typescript. Includes bibliographical references (leaves 364-375). Also available on the Internet. MODE OF ACCESS via web browser by entering the following URL: http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&res_dat=xri:pqdiss&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&rft_dat=xri:pqdiss:NR29524

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Shang, Ya-Ting, and 商雅婷. "Target Audience Analysis for New Merchandise." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/02302332893447659017.

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碩士<br>國立交通大學<br>資訊管理研究所<br>102<br>Recently, online social networking websites have become popular platforms of information sharing and disseminating, and numerous firms proposed marketing campaigns especially while they have new products to release. However, restricting to the marketing budgets, an important issue, “who are the right people to target?”, lifts up. Most marketers are facing the problem of target audience selection; it is hard for marketers to decide whom to select as initial users, providing them product samples to use, and expecting to profit from word-of-mouth effects. To reso

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CHIU, Lo-Chu, and 邱珞筑. "A Meta-analysis of Female Audience Action." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/bd3929.

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碩士<br>國立臺北藝術大學<br>美術學系碩士在職專班<br>104<br>“Female audience action”is a response to the event of Peng-Huagan who is a guest in the talk show“News Tornado”and made some sexism , sexual discrimination words to the female protester in the period of 318 movement, this thesis is about the meta analysis of “ Female audience action ” through my personally involved in action and performance. Gender politics is a reference to the deconstruction of power and class, Ideally social movement is supposed to resist the govern authority, but 318 movement has some faults because lack of gender politics, and its m

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50

許瀞文. "Reception analysis of music-entertainment program audience." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/09924417814477649594.

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碩士<br>國立交通大學<br>傳播研究所<br>96<br>The purpose of this research is to explore how the audiences interpret the context of music-entertainments program under the influence of context. In this research, reception analysis is used to assist within this research, special research interests are placed on the relationship between context and interpretation. An in-depth interview is used, 20 teenagers were interviewed and data gathered from these interviews were analyzed. The result shows that the performers who participate in the music-entertainments program and the audience both have the same social

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