Academic literature on the topic 'Persuasion'

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Journal articles on the topic "Persuasion"

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Maulyda, Septia. "BAHASA PERSUASIF DALAM TRANSAKSI JUAL BELI ONLINE (PERSUASIVE LANGUAGE IN ONLINE TRADING TRANSACTIONS)." JURNAL BAHASA, SASTRA DAN PEMBELAJARANNYA 11, no. 2 (2021): 250. http://dx.doi.org/10.20527/jbsp.v11i2.11721.

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Abstract Persuasive language in online trading transaction. The development of online shops via the internet has mushroomed in Indonesia, followed by the rapid advancement of buying and selling online which can be seen from the many online advertisements that appear for free on social media. The role of persuasion language in online advertisement impressions is very important to be used so that potential buyers are interested and more confident in buying the products offered.The method used in this study is the documentation of online ad writing. Research results (1) Motto or watchword taken f
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Suparma, Galuh Dynasty Mula, and Chatarini Septi Ngudi Lestari. "Persuasion In Advertisements Of Freight Forwarding." International Journal of Linguistics and Discourse Analytics (ijolida) 2, no. 2 (2021): 58–76. http://dx.doi.org/10.52232/ijolida.v2i2.38.

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This study is concerned with persuasion in advertisements of freight forwarding which were uploaded within 2019 on YouTube based on discourse analysis perspective. This study aims to find out the kinds of persuasive strategies and the way how persuasions are used. To reach those goals, Beebe & Beebe’s theory of persuasive strategies and Makosky’s theory of persuasion technique are applied. Qualitative research employed since the data are in the form of words, phrases, or even sentences. The result showed that the kind of persuasive strategy which mostly performed in freight forwarding adve
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Wardhana, Ardiyanto, and Siti Farina. "Komunikasi Persuasif Dinas Pemberdayaan Perempuan Perlindungan Anak dan Pengendalian Penduduk dalam Upaya Menanggulangi Kekerasan Terhadap Perempuan dan Anak Daerah Istimewa Yogyakarta." Jurnal Kopis: Kajian Penelitian dan Pemikiran Komunikasi Penyiaran Islam 5, no. 1 (2022): 46–60. http://dx.doi.org/10.33367/kpi.v5i1.2553.

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Violence is any act or deed carried out by a person with the aim of injuring another person, both physically and psychologically. This problem will continue to occur if it is not managed properly, such as providing integrated services to victims of violence. Dinas Pemberdayaaan Perempuan Perlindungan Anak dan Pengendalian Penduduk (DP3AP2 DIY) has the task of assisting the Governor in carrying out affairs in the fields of women's empowerment, child protection, population control, and family planning, as well as do-concentration authority and tasks assigned by the Government. In making efforts
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Sulistyorini, Ni Luh Made Dwiningtyas. "STRATEGI PERSUASI NILAI-NILAI ANTIKORUPSI TERHADAP REMAJA DALAM FILM BERJUDUL “CERITA KAMI”." Jurnal Tata Kelola & Akuntabilitas Keuangan Negara 1, no. 2 (2015): 191. http://dx.doi.org/10.28986/jtaken.v1i2.26.

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This research was conducted to evaluate the suitability of persuasion strategies from film producer and audience opinion that aim to deliver anticorruption values to adolescent segment in education field through a film of “Cerita Kami”. Persuasion strategies in this film were analyzed by persuasion theory of Elaboration Likelihood Model (ELM). This theory states that there are two routes in every individual to process information, which are central and peripheral routes. Persuasions delivered through central route covers motivation and ability of audience, while peripheral route is consisted o
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Indrawati, Indrawati. "WUJUD PERSUASI DAN RESPON KAUM MILENIAL DI MEDIA SOSIAL FACEBOOK PADA PILPRES 2019 (THE FORM OF PERSUASION AND MILENNIALS RESPOND IN FACEBOOK SOCIAL MEDIA IN PRESIDENTIAL ELECTION 2019)." JURNAL BAHASA, SASTRA DAN PEMBELAJARANNYA 10, no. 2 (2020): 117. http://dx.doi.org/10.20527/jbsp.v10i2.9371.

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The Form of Persuasion and Milennials Respon in Facebook Social Media inPresidential Election 2019. This research aims to reveal how the persuasion andresponse of millennials on social media Facebook in the 2019 presidentialelection. This research uses methods of qualitative content analysis. The data theauthor takes is data on Facebook social media from February to April 2019. Formof data in the form of sentences that have a persuasion message used by millennialson social media Facebook in the presidential election 2019. The source of thisresearch data observations directly on social media Fa
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St. Anisah, Wahyudi Siswanto, and Dewi Ariani. "Persuasi dalam Judul Berita Daring IDN Times Edisi Januari-Maret 2021." JoLLA: Journal of Language, Literature, and Arts 1, no. 5 (2021): 616–29. http://dx.doi.org/10.17977/um064v1i52021p616-629.

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Abstract: Persuasion is a communicative process to change the beliefs, attitudes, goals or behavior of others by using words or words that the author wants. Persuasion in online news titles is used to attract the attention of readers to read the entire content of the news. The choice of online media in fulfilling information in the digital era has made it easier for many people because it is more practical, fast, effective, and efficient. The purpose of this study was to describe the delivery technique, style of language, and the meaning of persuasion in the January-March 2021 edition of the I
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Marafa, Hamza. "Strengthening the Quest for Sustainable Development Through Persuasive Climate Argumentation." International Journal of Development and Economic Sustainability 12, no. 1 (2024): 1–11. http://dx.doi.org/10.37745/ijdes.13/vol12n1111.

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This study explored the nexus between framing, persuasion and the quest for sustainable development in a competitive policy debate setting using content analysis approach. Evidence from the analysis reveals several insights about the underlying mechanism that governs persuasive climate argumentation which shapes sustainable development trajectory. First, the study showed that arguers construct arguments that appeals to logos as a major persuasion strategy. Second, it demonstrated how persuasion strategy entrench a culture of persuasion in climate debates. Third, it found a discordant relations
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van Reijmersdal, Eva A., Esther Rozendaal, and Moniek Buijzen. "Boys’ responses to the integration of advertising and entertaining content." Young Consumers 16, no. 3 (2015): 251–63. http://dx.doi.org/10.1108/yc-10-2014-00487.

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Purpose – The purposes of this paper are to investigate the effects of integrated advertising formats on the persuasion of children, children’s awareness of the persuasive intent of these formats and how this awareness mediates the level of persuasion. Design/methodology/approach – An one-factor between-subjects experiment was conducted among 117 boys from 8 to 12 years old. Findings – This study showed that boys were more aware of the persuasive intent of a non-integrated catalog than of a brand-integrated magazine. In addition, higher awareness of the persuasive intent of the catalog enhance
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Piotr, Tymosiewicz. "Le teorie psicologiche della comunicazione persuasiva." Teologiczne Studia Siedleckie XIX (2022) 19, no. 2022 (2023): 173–94. https://doi.org/10.5281/zenodo.7844861.

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<strong>The psychological theories of persuasive communication</strong> Human mental processes, emotions and actions are modified and conditioned by the intervention of other people. Social influence is present in every sphere of daily life, from relationships to mass phenomena. Persuasion constitutes one of the possible types of social influence. This article reviews some psychological theories of persuasive communication. Early psychological theories of the phenomenon of persuasion are described, models of persuasion are analyzed, and Robert B. Cialdini&rsquo;s contribution to the science of
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De la Hera Conde-Pumpido, Teresa. "The Persuasive Roles of Digital Games: The Case of Cancer Games." Media and Communication 6, no. 2 (2018): 103–11. http://dx.doi.org/10.17645/mac.v6i2.1336.

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Using behavioral scientist B. J. Fogg’s conceptual framework on the role computer technology plays for users as a starting point, this article argues that persuasion through digital games can be approached from three different perspectives: digital games as media for persuasion, digital games as tools for persuasion and digital games as social actors for persuasion. In this article, I use five cancer gaming cases to illustrate how these three different persuasive roles can be used to accomplish different persuasive goals. In this respect, I explain how each of these persuasive roles digital ga
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Dissertations / Theses on the topic "Persuasion"

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Breen, James. "The persuasive advocate? Persuasion in legal advocacy and the role of the audience in determining persuasion." Thesis, Breen, James (2012) The persuasive advocate? Persuasion in legal advocacy and the role of the audience in determining persuasion. Honours thesis, Murdoch University, 2012. https://researchrepository.murdoch.edu.au/id/eprint/41595/.

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This paper argues that the beliefs, attitudes and behaviour of the audience determine the effect of any persuasive communication. As a result of this, legal advocates must inquire into the beliefs, attitudes and behaviour of judges and juries (amongst other audiences) and must reject traditional ideas of persuasion being a quality inherent in a legal advocate.
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Koch, Eric Charles. "The use of persuasion expertise to interpret marketers' persuasion attempts /." view abstract or download file of text, 2001. http://wwwlib.umi.com/cr/uoregon/fullcit?p3024520.

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Thesis (Ph. D.)--University of Oregon, 2001.<br>Typescript. Includes vita and abstract. Includes bibliographical references (leaves 140-145). Also available for download via the World Wide Web; free to University of Oregon users.
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Duteil-Mougel, Carine. "Persuasion et textualité : propositions pour l'analyse sémantique et rhétorique de textes persuasifs." Toulouse 2, 2004. http://www.theses.fr/2004TOU20059.

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L'objectif de cette thèse est de proposer des concepts pour permettre l'analyse des textes à visée persuasive. D'un point de vue global, ce travail s'inscrit dans le cadre théorique et épistémologique de la Sémantique interprétative. Sémantique et Rhétorique sont étroitement associées car il s'agit d'articuler les problématiques du sens textuel (Sémantique interprétative) et de la persuasion (Rhétorique). Nous considérons qu'il est possible de réinvestir les différentes parties de la Rhétorique au sein d'une conception sémantique des productions textuelles. Nous proposons d'intégrer à la Séman
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Gilbert, Henry T. "Persuasion detection in conversation." Thesis, Monterey, California : Naval Postgraduate School, 2010. http://edocs.nps.edu/npspubs/scholarly/theses/2010/Mar/10Mar%5FGilbert.pdf.

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Thesis (M.S. in Computer Science)--Naval Postgraduate School, March 2010.<br>Thesis Advisor(s): Martell, Craig. Second Reader: Anand, Pranav. "March 2010." Description based on title screen as viewed on April 26, 2010. Author(s) subject terms: Persuasion, Persuasion Detection, Hostage Negotiations, Cialdini, Cohen, Cohen's Kappa. Includes bibliographical references (p. 73-75). Also available in print.
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Wahi, Shalini. "Young children's persuasion strategies." Thesis, University of Oxford, 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.268102.

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Khantadze, Davit. "Essays on Bayesian persuasion." Thesis, University of Warwick, 2017. http://wrap.warwick.ac.uk/104204/.

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Chapter 1 reviews the literature about the bayesian persuasion. It first describes two main approaches to bayesian persuasion: concavification approach and information design approach. Next I consider some extensions to the basic model of bayesian persuasion, like competition between different senders, privately informed receiver and dynamic bayesian persuasion. Some other contributions reviewed include costly bayesian persuasion and bayesian persuasion when receiver’s optimal action is only a function of an expected state. Chapter 2 deals with two-dimensional bayesian persuasion. In this chap
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Kotze, Klaus. "BRICS: strategies of persuasion." Doctoral thesis, Faculty of Law, 2018. http://hdl.handle.net/11427/30014.

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This dissertation explores the strategic communications of the BRICS (Brazil, Russia, India, China and South Africa) intergovernmental platform. BRICS is a recent addition to the growing array of international organisations. Though BRICS consists of significant emerging and re-emerging states, it remains poorly perceived and obscure. Previous analyses that have examined BRICS as an aggregation of its member states or distinguished it simply as a slogan designed by Goldman Sachs have failed to discern it for the rhetorical, strategic entity that it is. This dissertation focuses on BRICS’ essenc
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Bal, Charles. "Émotions et persuasion : proposition d'un modèle affectif de persuasion par le parrainage sportif." Paris 1, 2010. http://www.theses.fr/2010PA010007.

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Au cours des trente dernières années, le parrainage sportif s'est imposé comme un outil privilégié auprès de firmes désireuses d'apporter un supplément d'âme à leur communication. Bien qu'il ait été décrit comme un mode de persuasion de nature fondamentalement affective, l'essentiel des connaissances accumulées en parrainage l'ont été au moyen de théories et variables d'inspiration cognitive. Nous proposons un modèle affectif de persuasion par le parrainage, plaçant les réactions émotionnelles du spectateur au coeur de la communication. Nous testons ce modèle à l'occasion de deux événements sp
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de, Aquino Carlsson Alissa. "Persuasion in social media : A study of Instagram influencers' usage of persuasive speech acts." Thesis, Linnéuniversitetet, Institutionen för språk (SPR), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-69900.

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The purpose of this study is to investigate how different fitness Instagram influencers use persuasive speech acts in their marketing posts. Another aim is to look at the similarities and differences between the influencers’ use of linguistic strategies and speech acts. A study was conducted on 200 Instagram posts from four different fitness influencers. A total of 638 speech acts were coded using a typology by John Searle (1979). The typology consists of the speech acts representatives, directives, commissives, expressives and declaratives. Two speech acts were also added by the researchers;
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Freeney, Donal. "Usability versus Persuasion in an Application Interface Design : A study of the relationship between Usability & Persuasion in a smart-phone application designed to help optimise domestic energy use and reduce CO² emission." Thesis, Mälardalens högskola, Akademin för innovation, design och teknik, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-26288.

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This thesis explores the relationship between usability and persuasion in the design of the interface for a smart-phone application. Using a usability study of an I-phone app combined with interviews with users and the designers, the roles of usability and persuasion in the design of the app and their influence on each other as design goals is discussed from both the users’ and designers’ perspectives. The application’s purpose is to support behavior change in users by giving them feedback on their electricity use in order to encourage them to switch their pattern of usage to reduce CO² emissi
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Books on the topic "Persuasion"

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Jane, Austen. Persuasion. ICON Classics, 2005.

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Jane, Austen. Persuasion. ICON Classics, 2005.

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Kim, Jasper. Persuasion. Routledge, 2018. http://dx.doi.org/10.4324/9781351113717.

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Gass, Robert H., and John S. Seiter. Persuasion. Routledge, 2018. http://dx.doi.org/10.4324/9781315209302.

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Jane, Austen. Persuasion. Pearson/Longman, 2008.

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Austen, Jane. Persuasion. Simon & Schuster Paperbacks, 2009.

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Jane, Austen. Persuasion. Random House Publishing Group, 2008.

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Jane, Austen. Persuasion. Penguin Books, 2003.

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Jane, Austen. Persuasión / Persuasion. Penguin Clásicos, 2015.

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Jane, Austen. Persuasión / Persuasion. Plutón Ediciones, 2018.

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Book chapters on the topic "Persuasion"

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Jones, Darryl. "Persuasion." In Jane Austen. Macmillan Education UK, 2004. http://dx.doi.org/10.1007/978-0-230-80244-5_7.

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Duncan, Christopher. "Persuasion." In Unite the Tribes. Apress, 2012. http://dx.doi.org/10.1007/978-1-4302-5111-8_10.

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Sutton, Robbie, and Karen Douglas. "Persuasion." In Social Psychology. Macmillan Education UK, 2013. http://dx.doi.org/10.1007/978-1-137-29968-0_6.

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Duncan, Christopher. "Persuasion." In UNITE THE TRIBES. Apress, 2013. http://dx.doi.org/10.1007/978-1-4302-5873-5_9.

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Theobald, Theo, and Cary Cooper. "Persuasion." In Shut Up and Listen. Palgrave Macmillan UK, 2012. http://dx.doi.org/10.1057/9780230362987_5.

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Taillard, Michael, and Holly Giscoppa. "Persuasion." In Psychology and Modern Warfare. Palgrave Macmillan US, 2013. http://dx.doi.org/10.1057/9781137347329_21.

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Koch, Arthur, and Jason Schmitt. "Persuasion." In Speaking with a Purpose, 11th ed. Routledge, 2023. http://dx.doi.org/10.4324/9781003401537-10.

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Taplin, Walter. "Persuasion." In Routledge Library Editions: Advertising. Routledge, 2021. http://dx.doi.org/10.4324/9780203079157-53.

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Ning, He. "Persuasion." In The ECPH Encyclopedia of Psychology. Springer Nature Singapore, 2024. http://dx.doi.org/10.1007/978-981-99-6000-2_803-1.

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Scheuermann, Mona. "Persuasion." In Reading Jane Austen. Palgrave Macmillan US, 2009. http://dx.doi.org/10.1057/9780230100831_7.

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Conference papers on the topic "Persuasion"

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Das, Ananya, Aishwarya Soni, and Amitalok J. Budkuley. "Bayesian Persuasion: From Persuasion toward Counter-Suasion." In 2024 IEEE International Symposium on Information Theory (ISIT). IEEE, 2024. http://dx.doi.org/10.1109/isit57864.2024.10619410.

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Gastpar, Michael, and Aayush Rajesh. "The Persuasion Bottleneck." In 2024 IEEE International Symposium on Information Theory (ISIT). IEEE, 2024. http://dx.doi.org/10.1109/isit57864.2024.10619395.

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Sajwani, Ahmed, Alaa El Setohy, Ali Mekky, et al. "FRAPPE: FRAming, Persuasion, and Propaganda Explorer." In Proceedings of the 18th Conference of the European Chapter of the Association for Computational Linguistics: System Demonstrations. Association for Computational Linguistics, 2024. https://doi.org/10.18653/v1/2024.eacl-demo.22.

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Biswas, Md Rafiul, Zubair Shah, and Wajdi Zaghouani. "MemeMind at ArAIEval Shared Task: Spotting Persuasive Spans in Arabic Text with Persuasion Techniques Identification." In Proceedings of The Second Arabic Natural Language Processing Conference. Association for Computational Linguistics, 2024. http://dx.doi.org/10.18653/v1/2024.arabicnlp-1.50.

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Gonçalves, Alexandra, Plinio Moreno, Jodi Forlizzi, Leonel Garcia Marques, and Alexandre Bernardino. "Non-Verbal Cues on Robot-Group Persuasion." In 2024 IEEE International Conference on Robotics and Automation (ICRA). IEEE, 2024. http://dx.doi.org/10.1109/icra57147.2024.10611310.

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Li, Mingzhu, and Ying Ni. "Bibliometric Analysis of Research on Persuasive Technology in the Past Decade: A Web of Science-Based Study." In AHFE 2023 Hawaii Edition. AHFE International, 2023. http://dx.doi.org/10.54941/ahfe1004423.

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In recent years, research in persuasion technology has matured and captured the attention of numerous experts and scholars. In this article, we analyze 1,714 papers from the Web of Science Core Collection database using CiteSpace software, systematically review the theoretical development, hot topics, and research frontiers of persuasion research, and propose future research directions. We summarize the contributions of three authors who have excelled in the field of persuasion and their significant achievements through the co- authorship knowledge graph. Additionally, we concentrate on four m
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Stock, Oliviero. "A (Persuasive?) Speech on Automated Persuasion." In RecSys '15: Ninth ACM Conference on Recommender Systems. ACM, 2015. http://dx.doi.org/10.1145/2792838.2799503.

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khalid, Kabbi. "Rhetoric and narrative persuasion in media discourse." In I. International Sharjah Conference of Humanities and Social Sciences. Rimar Academy, 2024. https://doi.org/10.47832/sharjahconf1-10.

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The study aims to try to understand and dust off the relationship between rhetoric and media discourse and the latter to persuade based on the fact that media discourse is a rich and diverse circular communication speech aimed at Reporting, persuasion and pleasure, and it is the current human discourse that has emerged. It encompasses all means of knowledge, voice, word, text, image, information, electronic signals and even sensory realizations. Information is the primary material of knowledge, and knowledge is an information that has been installed and compiled according to a particular perce
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Zhong Heng, Lim. "Words Of Persuasion: Best Adjectives For Persuasive Ted Talks." In 8th International Conference on Multidisciplinary Research 2019. European Publisher, 2020. http://dx.doi.org/10.15405/epsbs.2020.03.03.53.

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Oinas-Kukkonen, Harri. "Session details: Persuasion in practice." In Persuasive 2009: Persuasive 2009; 4th International Conference on Persuasive Technology. ACM, 2009. http://dx.doi.org/10.1145/3247374.

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Reports on the topic "Persuasion"

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Yatsymirska, Mariya, and Bohdan Markevych. MEDIA TEXTS AND PERSUASION. Ivan Franko National University of Lviv, 2024. http://dx.doi.org/10.30970/vjo.2024.54-55.12170.

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Abstract. The article clarifies specific concepts of persuasion in media texts; describes new techniques of media influence based on materials of online publications; shows the role of expressive means of language and emotions in visual communication. In social communication, persuasive logos refer to meaningful words and thoughts conveyed through mass media and logically perceived as a reasonable persuasion to proper actions based on the principles of morality, ethics, and culture; informational and influential accents. In modern science (Philosophy, Psychology, Rhetoric, Linguistics), logos
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Kamenica, Emir, and Matthew Gentzkow. Bayesian Persuasion. National Bureau of Economic Research, 2009. http://dx.doi.org/10.3386/w15540.

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Murphy, Kevin, and Andrei Shleifer. Persuasion in Politics. National Bureau of Economic Research, 2004. http://dx.doi.org/10.3386/w10248.

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Gentzkow, Matthew, and Emir Kamenica. Competition in Persuasion. National Bureau of Economic Research, 2011. http://dx.doi.org/10.3386/w17436.

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DellaVigna, Stefano, and Matthew Gentzkow. Persuasion: Empirical Evidence. National Bureau of Economic Research, 2009. http://dx.doi.org/10.3386/w15298.

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Egorov, Georgy, and Konstantin Sonin. Persuasion on Networks. National Bureau of Economic Research, 2020. http://dx.doi.org/10.3386/w27631.

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Mullainathan, Sendhil, and Andrei Shleifer. Persuasion in Finance. National Bureau of Economic Research, 2005. http://dx.doi.org/10.3386/w11838.

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McGuire, Mark. Persuasion: A Leader's Edge. Defense Technical Information Center, 2002. http://dx.doi.org/10.21236/ada422043.

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Mullainathan, Sendhil, Joshua Schwartzstein, and Andrei Shleifer. Coarse Thinking and Persuasion. National Bureau of Economic Research, 2006. http://dx.doi.org/10.3386/w12720.

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Jun, Sung Jae, and Sokbae (Simon) Lee. Identifying the effect of persuasion. The IFS, 2018. http://dx.doi.org/10.1920/wp.cem.2018.1918.

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