Academic literature on the topic 'SEO Promotion'

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Journal articles on the topic "SEO Promotion"

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Hoo, Wong Chee, Chong Kim Loy, Aw Yoke Cheng, Donna Tunong Sigar, Zamzul Khairi Bin Zulkifli, and Joannie Jomitol. "Impact of Search Engine Optimization Dimensions on SME Companies using Online Promotion in Malaysia." WSEAS TRANSACTIONS ON BUSINESS AND ECONOMICS 20 (May 15, 2023): 998–1007. http://dx.doi.org/10.37394/23207.2023.20.92.

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This study aims to investigate the influence of Search Engine Optimization (SEO) aspects on Online Promotion among Malaysian SME companies. The literature identifies four SEO dimensions that influence Online Promotion: SEO Connectivity, SEO Competitiveness, SEO Experience, and SEO Techniques. The online survey received 153 responses from Malaysian SME service providers. In addition to descriptive statistics, the data were subjected to Partial Least Squares-Structural Equation Modelling (PLS-SEM) analysis. The proposed framework builds a strong relationship between SEO Dimensions and Online Pro
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Matuzenko, E. V., and V. S. Chugaeva. "NATIVE ADVERTISING AS EFFICIENT MEANS OF SEO PROMOTION." Herald of the Belgorod University of Cooperation, Economics and Law 4, no. 71 (2018): 160–70. http://dx.doi.org/10.21295/2223-5639-2018-4-160-170.

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Filippova, Alina Denisovna, Ksenija Igorevna Hramcova, and R. N. Ushakov. "SEO-promotion of a hotel website." Gostinichnoe delo (Hotel Business), no. 5 (May 30, 2022): 318–23. http://dx.doi.org/10.33920/igt-2-2205-03.

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The article is devoted to one of the most modern marketing tools, such as SEO-website promotion. It will be about how this tool is suitable for the site of a hotel, as well as about its action, types and work.
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Anaya, Mehta, Mishra Sushma, Prajapati Parinita, and Aalam Zahir. "SEO & enhancement of website for market." i-manager’s Journal on Software Engineering 17, no. 3 (2023): 27. http://dx.doi.org/10.26634/jse.17.3.19411.

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This paper explores the possibilities of using Bedny's activity theory as a framework for developing new online promotion channels, specifically in the context of Search Engine Optimization (SEO). The goal is to identify the constructs of a behavioristic framework for the elaboration of SEO promotion technique. The case study of Increase Visibility Inc. is used to demonstrate the potential application of activity theory to modern online promotion channels. The findings reveal new constructs and provide an initial understanding of their relationships to other constructs in the context of SEO. P
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Ahmad Akbar, Suheri, and Josua Betrand Sinaga. "Design Website for Digital Promotion SMEs Product by Optimize SEO Techniques." International Journal Of Computer Sciences and Mathematics Engineering 2, no. 2 (2023): 231–40. http://dx.doi.org/10.61306/ijecom.v2i2.46.

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Small and medium-sized enterprises (SMEs) frequently face challenges in effectively promoting and selling their products online. This study aims to develop an optimized website design for digital promotion of SME products, incorporating enhanced search engine optimization (SEO) techniques. The paper first reviews key barriers inhibiting SMEs from harnessing digital channels, including limited expertise and resources in web development, SEO, and online marketing. Core principles of effective website design are then introduced, covering aspects like user-friendly interfaces, high-quality content
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Fomicheva, E. "SEO STRATEGIES DEVELOPMENT FOR DEVELOPMENT PROJECTS EFFECTIVE PROMOTION." Znanstvena misel journal, no. 96 (November 29, 2024): 24–26. https://doi.org/10.5281/zenodo.14242174.

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The article analyzes the development of SEO (search engine optimization) strategies for promoting real estate development projects. It examines the behavior of the target audience and the specifics of search queries in the real estate sector. The impact of local SEO optimization and multimedia content on increasing the visibility of developers' websites is studied. The importance of a comprehensive approach is emphasized, including technical site optimization and external factors such as backlinks. Key factors of a successful SEO strategy are considered, including adaptation to the long develo
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МИНАКОВ А.В., МИНАКОВ А. В., and БАБАНОВ В. Н. БАБАНОВ В.Н. "MARKETING 4.0 PROMOTION TOOLS: DIGITAL MARKETING." Экономика и предпринимательство, no. 2(163) (May 9, 2024): 909–13. http://dx.doi.org/10.34925/eip.2024.163.2.179.

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В статье представлены результаты исследования важнейши х инструментов продвижения в цифровом маркетинге. Охарактеризованы цифровые технологии, лежащие в основе инструментов продвижения. Оценена востребованность и результативность таких инструментов, как Интернет-реклама, продвижение в социальных сетях, SEO-продвижение. Выявлены тенденции изменения предпочтений российских компаний в онлайн-продвижении, показаны перспективы развития онлайн-продвижения в экономике России. This article presents the results achieved during studying promotion tools in digital marketing. Are also described digital te
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Akbar, Ahmad, Indri Sulistianingsih, Fariz Harindra Syam, and Bagus Kurniawan. "Implementation of SEO on Dusun Nusantara Web-based Application as Tourism Promotion Media." JURNAL TEKNOLOGI DAN ILMU KOMPUTER PRIMA (JUTIKOMP) 6, no. 2 (2023): 83–89. http://dx.doi.org/10.34012/jutikomp.v6i1.3566.

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This study explores the implementation of SEO on the Dusun Nusantara web-based application as a tourism promotion media. This implementation aims to increase the number of tourist visits to Desa Kota Pari by improving the website's ranking in search engines like Google. The study analyzes the Google Analytics data for the last 90 days to evaluate the effectiveness of SEO implementation. The results show that the implementation of SEO has successfully increased the number of users and sessions on the application, indicating an increase in user interest in visiting the application. However, the
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Septiani, Putri, and Hendra Kurniawan. "Analisa Penggunaan Keyword Untuk Implementasi Search Engine Optimization (SEO)." Respati 15, no. 3 (2020): 83. http://dx.doi.org/10.35842/jtir.v15i3.376.

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INTISARIPerkembangan teknologi khususnya internet saat ini telah berkembang pesat dan telah memberikan dampak yang signifikan dalam kehidupan kita. Internet juga berpengaruh pada sistem penjualan, saat ini banyak toko dibuat secara online untuk memasarkan produknya. Hal itu dilakukan karena pasar online jaringannya lebih luas. Maka banyak toko memilih untuk beriklan secara online.CV. Master Multi Jaya merupakan perusahaan yang memproduksi dan menjual produk parfum laundry. Dalam mempromosikan produknya, CV. Master Multi Jaya menerapkan sistem online yaitu melalui Website. Namun saat ini belum
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Basuki, Carola, Chairani Putri Pratiwi, and Rizka Astari Rahmatika. "Implementation Search Engine Optimization (SEO) to Improve Marketing F&B Industry." bit-Tech 6, no. 1 (2023): 87–94. http://dx.doi.org/10.32877/bt.v6i1.904.

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In new era digital now, internet is the important think for various activities including in the process to improve business promotion. One way to increase promotion through online is to improve digital marketing strategies using Search Engine Optimization (SEO) techniques. The aim of this research is to implementation SEO to improve digital marketing in F&B industry. Developing method that used are On Page and Off Page SEO to optimize the search engine. The Researcher using literature analysis and deep interview to get the data from SMEs in F&B Industry. To create the implementation of
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Dissertations / Theses on the topic "SEO Promotion"

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Шипуліна, Юлія Сергіївна, Юлия Сергеевна Шипулина, Yuliia Serhiivna Shypulina та М. С. Проноза. "SEO-оптимизация: основные ошибки в её применении". Thesis, Сумский государственный университет, 2013. http://essuir.sumdu.edu.ua/handle/123456789/32784.

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Поисковая SEO оптимизация – один из ключевых методов продвижения сайта, который включает в себя комплекс мер для поднятия позиций сайта в результатах выдачи поисковых систем по определенным запросам. При цитировании документа, используйте ссылку http://essuir.sumdu.edu.ua/handle/123456789/32784
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Oríšek, Peter. "Návrh marketingovej stratégie pre internetovú agentúru poskytujúcu online marketingové riešenia." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2013. http://www.nusl.cz/ntk/nusl-223977.

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Master thesis covers methods for creating marketing strategy proposal for internet agency that provides online marketing solutions – Freya creative s r.o. Thesis analyzes agency’s actual condition and competition. Result of this thesis is strategy proposal that covers target groups, product portfolio and agency promotion using modern online marketing tools such as social networks and blogs.
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Kulhánek, Jan. "Návrh marketingové strategie v elektronickém obchodě." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2010. http://www.nusl.cz/ntk/nusl-222668.

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Work deals with marketing strategy of e-shop www.vune24.cz. Containing the theoretical basis for describing the problem and analysis of the selected company. Draft marketing strategy is focused primarily on product strategy, pricing strategy, distribution strategy and promotion. It also included an economic evaluation of the proposal.
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Лужинська, К. А. "Інтернет-маркетинг на підприємстві ФОП Лужинська К. А". Thesis, Одеський національний економічний університет, 2020. http://dspace.oneu.edu.ua/jspui/handle/123456789/12505.

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У роботі розглядаються теоретичні аспекти сутності інтернет-маркетингу на підприємстві, основних видів та ефективності Інтернет-реклами, а також характеристики бізнес-моделей та основних видів інтернет-маркетингу в сфері нерухомості. Проведено порівняльну характеристику традиційного маркетингу з Інтернет-маркетингом і порівняльний аналіз оффлайн та онлайн комунікацій. Виявлено основні переваги та недоліки Інтернет-маркетингу. Досліджено основні витрати на Інтернет-рекламу у світі. Проаналізовано ефективність маркетингу нерухомості в регіонах України, проведено аналіз організаційної та маркети
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Mika, Jaroslav. "Optimalizace a propagace webu." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-12370.

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In my thesis, I focused on optimalization web sites for full-text search engines and other forms of promotion in the context of the Internet. The goal of my work is to apply various means of optimizing and promotion website to its life cycle and the ongoing processes in this life cycle. To achieve the goals I set out as follows thesis divided into three relatively independent parts. The first part is devoted to describing the life cycle of web and selected processes taking place in this life cycle. The second part is devoted to descriptions of individual resources optimization and promotion we
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Šťastný, Jakub. "Firemní internetové stránky a elektronický obchod." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2010. http://www.nusl.cz/ntk/nusl-222747.

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The master's thesis is focused on proposal and subsequent integration of e-shop into a web presentation and overall web optimalization. Furthermore the thesis includes characterization of many partial activities, which were necessary to perform during project realization. It records financial aspects of whole project and also presents suggestions on how to promote the web pages on the internet.
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Němec, Pavel. "Návrh internetové propagace pro elektronický obchod." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2017. http://www.nusl.cz/ntk/nusl-319419.

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This master thesis deals with the issue of online promotion for a particular group of online shops. The first part deals with the clarification of concepts that are closely related to the given issue. The second part analyzes the current promotion of internet shops. In the design section there are several sub-proposals that lead to the improvement of e-shop promotion.
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Knápková, Kamila. "Marketingová komunikace malé firmy na internetu." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-201797.

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In the thesis I focus on selected instruments of internet marketing which are suitable for small size companies. The terms internet advertising and internet sales promotion instruments are explained in the first chapter. Sufficient part of the thesis is dedicated to the rules of webpage creation and the means of their optimization for search engines (SEO) as well as to the options of their attendance measuring (Google Analytics).The second chapter is focused on the concept of content marketing and in particular on its practical use in business for the improvement of business performance of the
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Crlík, Jan. "Dialogové rozhraní pro e-commerce." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2011. http://www.nusl.cz/ntk/nusl-223323.

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The diploma thesis consists of creating marketing strategy for a new e-commerce. Then diploma thesis specifies conditions of foundation of e-commerce and describe single marketing instruments which leads to more efficient selling results of e-commerce.
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Musilová, Veronika. "Elektronický obchod a jeho marketing." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2009. http://www.nusl.cz/ntk/nusl-222011.

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I will attend to creation suitable model of e-marketing for e-shop with flowers in my diploma work. The aim will by join the possible instruments of online marketing in order that the company can succesfully work on the Internet. and ensure the betterposition before the competition. I will focus on e-marketing and its individua instruments. I will make some analysis of the company, by virtue of I will propose what kind of e-marketing can company use. Last but not least I will attend to the aims, which company should achieve and own potential which should valorize.
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Books on the topic "SEO Promotion"

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1941-, Fogel Catherine Ingram, and Lauver Diane, eds. Sexual health promotion. W.B. Saunders, 1990.

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Bardouille, R. Women's employment patterns, discrimination, and promotion of equality in Zambia. s.n., 1985.

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Organisation, International Labour, and Jobs and Skills Programme for Africa., eds. Women's employment patterns, discrimination, and promotion of equality in Africa. Jobs and Skills Programme for Africa, 1986.

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Association of Secondary Teachers, Ireland. Model policy on promotion of gender equity in schools. ASTI, 1996.

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Association of Secondary Teachers, Ireland. Model policy on promotion of gender equity in schools. ASTI, 1996.

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Rimon, Jose G. Promoting sexual responsibility in the Philippines through music: An enter-educate approach. Center for Communications Program, John Hopkins School of Public Health, 1994.

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Republic, Central African, ред. Politique nationale de promotion de lʼegalité et de lʼequité. République Centrafricaine, 2004.

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Republic, Central African. Plan d'action de la politique nationale de promotion de l'egalité et de l'equité. République Centrafricaine, 2007.

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Pekkarinen, Tuomas. Gender differences in job assignment and promotion on a complexity ladder of jobs. IZA, 2004.

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Tom, Reichert, ed. Investigating the use of sex in media promotion and advertising. Best Business Books, 2007.

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Book chapters on the topic "SEO Promotion"

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Liu, Xiaoyan, and Jian Wang. "Study on Promotion of E-Commerce Websites Based on SEO." In Electrical, Information Engineering and Mechatronics 2011. Springer London, 2012. http://dx.doi.org/10.1007/978-1-4471-2467-2_67.

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Carter, Allison, Karyn Fulcher, Nathan Lachowsky, and Jacqueline Gahagan. "Sexual Health Promotion." In Sex- and Gender-Based Analysis in Public Health. Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-71929-6_9.

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Jaspal, Rusi, Liam Wignall, and Claire Bloxsom. "Sexual Health Promotion Among University Students." In Sex Education Research. Routledge, 2023. http://dx.doi.org/10.4324/9781003189787-19.

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Inman, Marlene. "Sea, sand and safer sex: an alliance for HIV/AIDS prevention." In Alliances in Health Promotion. Macmillan Education UK, 1998. http://dx.doi.org/10.1007/978-1-349-14297-2_19.

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Rosenthal, Howard. "Documentation: The Royal Road to Promotion." In Before You See Your First Client. Routledge, 2021. http://dx.doi.org/10.4324/9781003169048-45.

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Dodson, Christina V., and Tracy M. Scull. "Media Literacy Education for Comprehensive Sexual Health Promotion." In Teens, Sex, and Media Effects. Routledge, 2024. http://dx.doi.org/10.4324/9781032648880-20.

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Vollans, Ed. "[Para]Textually Here: Paratexts and Presence in Games." In Paratextualizing Games. transcript Verlag, 2021. http://dx.doi.org/10.14361/9783839454213-014.

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Dr Ed Vollans' work explores the boundaries between text and context at the point of games promotion. This work first presents a discussion of how we might equate the notion of textual assemblage into discussions of paratexts. Using promotional trailers as a paratextual vehicle for this, then exploring how trailers may be said to present yet keep at a distance the notion of 'the central text' (or game in this instance): ultimately arguing that the framing nature of paratexts allows us to see them as part of the game.
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Kleinplatz, Peggy J., Maxime Charest, Nicolas Paradis, Lianne A. Rosen, Shannon Lawless, and Jessica Valade. "Promoting Optimal Sexual Experiences in Group Therapy." In New Directions in Sex Therapy, 3rd ed. Routledge, 2024. http://dx.doi.org/10.4324/9781003388760-20.

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Hamada, Youssef M. "Promoting Agribusiness Development in Southeast Mediterranean Sea." In Agribusiness as the Future of Agriculture. Apple Academic Press, 2020. http://dx.doi.org/10.1201/9780429321702-8.

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Westphal, Marcia Faria, and Juan Carlos Aneiros Fernandez. "The Contribution of A Systematization Evaluative Approach to Implement A Health Promotion Project in Capela do Socorro, Sao Paulo, Brazil." In Health Promotion Evaluation Practices in the Americas. Springer New York, 2008. http://dx.doi.org/10.1007/978-0-387-79733-5_15.

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Conference papers on the topic "SEO Promotion"

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Pilvere, Irina, Ilze Upite, Aleksejs Nipers, and Aija Pilvere. "INVESTMENT PROMOTION AND ATTRACTION TO BIOECONOMY INDUSTRIES IN LATVIA." In 24th SGEM International Multidisciplinary Scientific GeoConference 2024. STEF92 Technology, 2024. https://doi.org/10.5593/sgem2024/5.1/s21.69.

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Investments made in response to climate change could help to foster environment-friendly business practices. Therefore, bioeconomy industries are considered crucial for achieving climate neutrality in Europe by 2050. Accordingly, bioeconomy strategies have been designed in many countries, including in Latvia. Therefore, the aim of the present research is to examine the investment environment and the amounts of gross investment made in bioeconomy industries, as well as foreign direct investment attracted to Latvia to contribute to the implementation of the Latvian Bioeconomy Strategy 2030. The
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Dobele, Madara, Aina Dobele, and Andra Zvirbule. "DEVELOPMENT PERSPECTIVES OF URBAN AGRICULTURE IN THE PROMOTION OF URBAN SUSTAINABILITY IN LATVIA." In SGEM International Multidisciplinary Scientific GeoConference. STEF92 Technology, 2024. https://doi.org/10.5593/sgem2024v/6.2/s26.34.

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In 2015, the United Nations set 17 sustainable development goals to be achieved by 2030. Among them, the 11th goal is � sustainable cities and communities. Taking into account such factors as increasing urbanization, challenges of well-being in the urban environment, the imbalance of resources, the issue of sustainability of urban areas is becoming more and more relevant. It requires solutions that balances sustainable development in economic, environmental and social dimensions. Urban agriculture is a practice with a wide functionality, simultaneously impacting several challenges, such as the
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Galicia, M., M. Aguirre-Ramírez, V. Valencia Goujon, and H. Castaneda. "Interfacial and Corrosion Characterization of Zinc Rich-Epoxy Primers with Carbon Nanotubes Exposed to Marine Bacteria." In CORROSION 2017. NACE International, 2017. https://doi.org/10.5006/c2017-09465.

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Abstract Nowadays, it is accepted that in aerobic conditions, marine electroactive biofilms induce faster oxygen reduction on active/passive alloys immersed in seawater. Besides, these alloys undergo a shift of open circuit potentials (OCP) towards noble direction after biofilm settlement, OCP can be shifted up to ≅350 mV vs. saturated calomel electrode (SCE). For steel structures, zinc rich epoxy coatings are an effective corrosion prevention and protection method in marine environment. Zinc rich coatings can protect the steel by two mechanisms: the first as a physical barrier or mass transfe
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Herrmann, Felix J., and Deli Wang. "Seismic wavefield inversion with curvelet‐domain sparsity promotion." In SEG Technical Program Expanded Abstracts 2008. Society of Exploration Geophysicists, 2008. http://dx.doi.org/10.1190/1.3063862.

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Okesola, Mary A., Olubanke O. Ogunlana, Bose E. Adegboye, Israel S. Afolabi, Folasade A. Bello, and Adewale J. Lasisi. "The Multi-risk Factors Promoting Uterine Fibroids in Women." In 2023 International Conference on Science, Engineering and Business for Sustainable Development Goals (SEB-SDG). IEEE, 2023. http://dx.doi.org/10.1109/seb-sdg57117.2023.10124571.

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Rouhanizadeh, Behzad, and Sharareh Kermanshachi. "A Descriptive Analysis of Gender-Based Promotion Factors in Transportation Agencies." In Tran-SET 2021. American Society of Civil Engineers, 2021. http://dx.doi.org/10.1061/9780784483787.007.

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Fujiwara, Toshifumi, Kangsoo Kim, Masahiko Sasano, et al. "Sea Trials Summarization on Fundamental Formation Control of Multiple Cruising AUVs." In ASME 2021 40th International Conference on Ocean, Offshore and Arctic Engineering. American Society of Mechanical Engineers, 2021. http://dx.doi.org/10.1115/omae2021-61483.

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Abstract In the 2nd term SIP project (SIP2), “Innovative Technology for Exploration of Deep Sea Resources” in Japan, National Maritime Research Institute, NMRI, is promoting the AUVs control system construction initiatively together with the leading agency, Japan Agency for Marine-Earth Science and Technology, JAMSTEC. To promote future high-level formation control, two types of fundamental formation control tests were tried using two AUVs and one ASV in the sea. One of them is virtual leader-follower control, and the other is centralized AUV control by one ASV. Seafloor topography mapping at
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Wang, Wei, Wenchao Chen, Jiangli Lei, and Jinghuai Gao. "Ground‐roll separation by sparsity and morphological diversity promotion." In SEG Technical Program Expanded Abstracts 2010. Society of Exploration Geophysicists, 2010. http://dx.doi.org/10.1190/1.3513621.

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Yarham, Carson, and Felix J. Herrmann. "Bayesian ground‐roll separation by curvelet‐domain sparsity promotion." In SEG Technical Program Expanded Abstracts 2008. Society of Exploration Geophysicists, 2008. http://dx.doi.org/10.1190/1.3063878.

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Yarham, Carson, and Felix J. Herrmann. "Bayesian ground‐roll separation by curvelet‐domain sparsity promotion." In SEG Technical Program Expanded Abstracts 2008. Society of Exploration Geophysicists, 2008. http://dx.doi.org/10.1190/1.3064092.

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Reports on the topic "SEO Promotion"

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Idris, Iffat. Promotion of Freedom of Religion or Belief. Institute of Development Studies (IDS), 2021. http://dx.doi.org/10.19088/k4d.2021.036.

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Freedom of religion or belief (FoRB) is a fundamental human right. However, the general global trend in recent years is towards increased FoRB violations by both government and non-government actors. Notable exceptions are Sudan and Uzbekistan, which have shown significant improvement in promoting FoRB, while smaller-scale positive developments have been seen in a number of other countries. The international community is increasingly focusing on FoRB. External actors can help promote FoRB through monitoring and reporting, applying external pressure on governments (and to a lesser extent non-go
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Carballo, Jerónimo, Ignacio Marra de Artiñano, Monika Sztajerowska, and Christian Volpe Martincus. How Do Investment Promotion Policies Affect Sustainability? Inter-American Development Bank, 2023. http://dx.doi.org/10.18235/0005352.

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Sustainability has become an imperative. Understanding the effects of countries policies thereon has therefore acquired vital importance. This is particularly the case with ubiquitous policies such as investment promotion. In this paper, we address this timely policy question from an environmental perspective. We examine whether and how investment promotion policies affect Latin American economies emissions of pollutants. To do so, we create and use a unique dataset that combines data on multinational firms location, investment promotion agencies (IPAs) assistance, and pollutant-specific emiss
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Ashton, Weslynne, John R. Ehrenfeld, and Andrés Luque. Best Practices in Cleaner Production: Promotion and Implementation for Smaller Enterprises. Inter-American Development Bank, 2002. http://dx.doi.org/10.18235/0008579.

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This report reviews of a set of international programs promoting Cleaner Production (CP) to aid MIF and similar donor agencies in structuring cluster programs with SMEs in Latin America aimed at promoting resource efficiency while improving economic and environmental performance.
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Humphrey, John. Promoting SME's through Enterprise Network. Inter-American Development Bank, 1999. http://dx.doi.org/10.18235/0006803.

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This presentation discusses the promotion of SMEs through enterprise networks. Some of the benefits of clustering can be obtained through the promotion of networks of enterprises, often numbering between 10 and 20 firms. The role of the network broker is critical in establishing networks, but so too is the need to focus networks on practical and achievable goals. This presentation was prepared for the International Conference: "Building a modern and effective development services industry for small enterprises in Latin America and the Caribbean" held in Rio de Janeiro, Brazil on March 3rd-5th,
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Menon, Shantanu, Kushagra Merchant, and Satender Rana. National Centre for promotion of employment for disabled people: Dignifying the disabled. Indian School Of Development Management, 2022. http://dx.doi.org/10.58178/2209.1009.

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"National Centre for Promotion of Employment for Disabled People (NCPEDP) is a not-for-profit organization operating across India, championing the rights of people with disabilities. Its primary intervention area is policy advocacy through research, campaigns, mentoring, and leadership development to promote inclusion and rights of people with disabilities. The case journeys through how the founder’s deep-felt connection with disability rights led the organization to initiate and support a social movement, which culminated in passing of a milestone legislation in 2016 that sought to ensure rig
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Skrypnikova, N. N. A set of presentations under the heading «advertisement" professional module "Development and design of promotional products». OFERNIO, 2017. http://dx.doi.org/10.12731/ofernio.2017.23272.

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Quak, Evert-jan, Kelbesa Megersa, and Keir Macdonald. The Commercial and Financial Case for Responsible Business Conduct and What Works for Promotion. Institute of Development Studies, 2023. http://dx.doi.org/10.19088/k4d.2023.004.

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This evidence brief shows that business’s sustainability strategies that drive better financial performance do so through mediating factors, such as enhancing business reputation, increasing stakeholder partnerships, mitigating business risks, and strengthening innovation capacity. Recent empirical literature shows optimism that investing in RBC is a way to increase competitiveness, improve financial returns on investments and firm valuation, while reducing business costs. Empirical evidence also shows that RBC has potential to decrease systematic risk and improves firm value. When companies w
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Mackie, James. Promoting policy coherence: Lessons learned in EU development cooperation. European Centre for Development Policy Management, 2020. http://dx.doi.org/10.55317/casc005.

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Policy coherence for development, or PCD, refers to the need for multiple policies from different sectors to work in unison rather than in opposition to each other, if international development is to be achieved. In Europe, the argument for PCD was based on the recognition that EU efforts on development cooperation were often contradicted or undermined by other EU policies, both internal as much as external, to the extent that the EU was effectively taking back with one hand what it had given with the other. In some severe cases, the EU was even taking back more than it gave. Thus for instance
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Lunn, Pete, Shane Timmons, and Deirdre Robertson. Promoting a nationwide collective response: lessons from the Social Activity Measure during the COVID-19 pandemic. ESRI, 2024. https://doi.org/10.26504/rs204.

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This report makes use of a unique data-set, the Social Activity Measure (SAM), which was collected fortnightly over an 18-month period during the COVID-19 pandemic from January 2021 to June 2022. The aim of the analysis presented is to derive lessons for any future situations where the Government (and society more broadly) faces a situation that demands coordinated, national collective action, in the face of a threat. SAM adapted an established psychological method, the Day Reconstruction Method, to record people’s daily behaviour in detail, together with their background characteristics and a
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Alderete, Manuel. RenovAr Program: A short-term success to increase renewable energy in Argentina. What happened in the long-term? University of Dundee, 2025. https://doi.org/10.20933/100001367.

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Between the end of 2015 and mid-2016, Argentina enacted a new renewable energy (RE) promotion regime and launched the so-called RenovAr Program, a public plan that aimed to increase the development of RE generation projects through a series of international bids for power capacity. The proposed goal was to move from 2% RE generation of the total Argentina’s energy mix in 2015, to 20% by 2025. The RenovAr Program, along with RE promotion policies, succeeded in tripling RE generation capacity by 2019. However, over the last years the pace of new RE capacity incorporation has significantly slowed
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