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Dissertations / Theses on the topic 'Strategic Communication'

Author: Grafiati

Published: 4 June 2021

Last updated: 25 July 2025

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1

Kolotilin, Anton. "Essays on strategic communication." Thesis, Massachusetts Institute of Technology, 2012. http://hdl.handle.net/1721.1/72838.

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Thesis (Ph. D.)--Massachusetts Institute of Technology, Dept. of Economics, 2012.<br>Cataloged from PDF version of thesis.<br>Includes bibliographical references (p. 105-108).<br>The first chapter studies optimal information revelation with one-sided asymmetric information. A sender chooses ex ante how her information will be revealed ex post. A receiver obtains both public information and information revealed by the sender, and then takes one of two actions. The sender wishes to maximize the probability that the receiver takes the desired action. The sender optimally reveals only whether the

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Ekmekçi, Handan Tirit Ergül Emre. "Strategic Brand Communication Product Design/." [s.l.]: [s.n.], 2007. http://library.iyte.edu.tr/tezler/master/endustriurunleritasarimi/T000613.pdf.

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Zhao, Wenbo. "Three essays on strategic communication games." Thesis, University of Bristol, 2016. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.715787.

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Vaccari, Federico. "The political economy of strategic communication." Thesis, University of Essex, 2018. http://repository.essex.ac.uk/22362/.

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This thesis contains three chapters exploring the implications of strategically biased information on political outcomes. The first chapter studies how a politically motivated media outlet misreports information in order to endorse its preferred candidate during an election. The task of identifying the reporting strategy through which an interested outlet can influence the decision of voters is non-trivial as there are many ways in which this can be done. I show that there is only one plausible equilibrium, where the media outlet ``pools'' information in a way that sways the decision of the me

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Nguyen, Quyen, and Quyen Nguyen. "Strategic Communication Games: Theory and Experiments." Diss., The University of Arizona, 2016. http://hdl.handle.net/10150/621306.

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This dissertation focuses on the topic of information design and information exchange between economic agents theoretically and experimentally. In the first section of my dissertation, I revisit the classic problem of product information revelation using a new theoretical framework developed by Kamenica and Gentzkow (2011). In the second section of my dissertation, I design an experimental test of the predictions of Kamenica and Gentzkow (2011), an influential paper that has provided the theoretical foundations for many models in the information design literature. In the last section, I look a

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Govender, Thomas. "Changing employee behaviour through strategic communication." Diss., University of Pretoria, 2012. http://hdl.handle.net/2263/29699.

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Businesses that actively engage in integrated internal communication practices should theoretically be more likely to foster employee engagement during change management interventions. Competitive forces and a dynamic business environment compel most organisations to continuously review the relevance of their current business operating model. As a result, organisations develop new strategies or revise existing ones. Part of the change management process of executing a strategy is the ability to communicate it to employees, in a manner that ensures alignment between strategy and employee. The c

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Johansson, Sophia. "Communicating information during Covid-19 : Analysing strategic communication in a Swedish institution." Thesis, Uppsala universitet, Medier och kommunikation, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-448139.

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On 11 March 2020 the World Health Organization (WHO) proclaimed the corona outbreak to be a pandemic, and on the same day, the first Swede, a person in his upper 70s, died of Covid-19. The Covid-19 pandemic had a significant impact on school settings and affected higher education globally. Students faced sudden changes to their lives and relied upon written messages for directives. This study investigated Uppsala University in Sweden as a case study. The purpose of this study was twofold: to examine strategic communication by Uppsala University aimed at students during the Covid-19 crisis, an

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Fukalová, Urszula. "Marketingová a komunikační strategie pro firmu Lackfolie,s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-162339.

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The aim of this thesis is to analyze the current marketing and communication strategy of the company Lackfolie s.r.o. This thesis is divided into two parts - theoretical and practical. As for the theoretical part, it deals with the notion of marketing, it describes the overall marketing process and the individual parts of the marketing mix. In the first chapter of the practical part the company Lackfolie s.r.o. is presented. It is followed by the strategic analysis and the desription of the current corporate strategy. The last chapter concentrates on the recommendations connected to the market

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Williston, John. "Toward a Strategic Communication Plan for the Afghanistan Humanitarian Intervention Mission." Thesis, Université d'Ottawa / University of Ottawa, 2015. http://hdl.handle.net/10393/32244.

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Strategic communication planning and its requirements have evolved considerably over the past 20 years as a reflection of the needs of our changing world; people, technology and the requirement for military and civilian actors to work together. Nowhere has this change been more pronounced than with the development of international humanitarian intervention missions that necessarily involve military and international aid actors working in mutual dependence in areas of natural and man-made crises. Using the 2007-2011 period of the combined war and humanitarian intervention mission in Afghanistan

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Ask, Beatrice. "How to influence and improve peace negotiations and conflict resolutions by communication: A comparative analysis of nonviolent communication and strategic communication, applied to one case study." Thesis, Uppsala universitet, Teologiska institutionen, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-295616.

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This thesis approaches the topic of communication strategies that can influence and improve peace negotiations and conflict resolutions. The aim of this thesis is to highlight ways in which the use of communication can possibly pave the way towards a world with less conflicts by researching two communication approaches called nonviolent communication and strategic communication. To achieve a greater understanding of the two communication models, they will be applied to the case study of the Cuban Missile Crisis. Consequently, this thesis will also include a comparative analysis which will high

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Michaels, Olufunke. "Strategic relational communication in crisis : the humanitarian example." Thesis, Massachusetts Institute of Technology, 2013. http://hdl.handle.net/1721.1/80693.

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Thesis (S.M.)--Massachusetts Institute of Technology, Sloan School of Management, 2013.<br>Added subtitle in June 2013 MIT Degrees Awarded booklet reads: A Study of interactions between organizations and host communities in Haiti. Cataloged from PDF version of thesis.<br>Includes bibliographical references (p. 127-146).<br>The discourse on Haiti is both vast and varied with public attention soaring when an earthquake hit the island in January 2010. Many questions have since been raised by global stakeholders as to how the situation was handled. The primary purpose of this work is to investigat

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Hume, Jessica Mary. "Strategic internal communication in international non-governmental organisations." Diss., University of Pretoria, 2010. http://hdl.handle.net/2263/24843.

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The role and importance of international non-governmental organisations (INGOs) has increased with globalisation and the growth of global institutions. Not only do INGOs play a major role in aid delivery in developing countries, they also serve as the voice of the people in the growing global governance system. Thus they have an increasing impact on the social and economic welfare of people around the world. For this reason, the performance and management of INGOs is vital. However, research on their management is lacking. INGOs possess unique characteristics including complex environments, va

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Zikalala, Zuzile. "Strategic selection of communication channels during organisational change." Diss., University of Pretoria, 2017. http://hdl.handle.net/2263/64832.

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The purpose of this study was to provide a guideline for selection of communication channels during organisational change. The study was conducted across industries in South Africa, with inclusion criteria being the experience of a form organisational in the past three years. The questionnaire for data collection was based on rich media theory (six channels) while for communication satisfaction an instrument of Downs and Hazen (1977) was adapted and utilized. Data was collected online with social media platform such as LinkedIn and Whatsup used for snowball sample as population was unknown. A

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Steyn, Benita. "Strategic management roles of the corporate communication function." Diss., University of Pretoria, 2000. http://hdl.handle.net/2263/32454.

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Chief executives (CEOs) and other senior managers do not seem to be satisfied with the performance of their corporate communication managers/practitioners. Perceptions are that practitioners fail to assume broad decision making roles in organisations. They seem to be unable to see the big picture or understand the key issues in their industry -- their thinking is tactical, rather than strategic. Practitioners are focused on their own activities and media, on the achievement of communication goals and objectives -- without necessarily linking them to business goals. There appears to be a lack

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Norris, Joshua J. ""ISM" analysis a necessity for effective strategic communication /." Thesis, Monterey, Calif. : Naval Postgraduate School, 2008. http://edocs.nps.edu/npspubs/scholarly/theses/2008/Sept/08Sep%5FNorris.pdf.

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Thesis (M.S. in Information Warfare Systems Engineering)--Naval Postgraduate School, September 2008.<br>Thesis Advisor(s): Iatrou, Steven. "September 2008." Description based on title screen as viewed on October 31, 2008. Includes bibliographical references (p. 57-58). Also available in print.

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Johnston, Kim Amanda. "The influence of cultural selection on strategic communication." Thesis, Queensland University of Technology, 2011. https://eprints.qut.edu.au/46264/1/Kim_Johnston_Thesis.pdf.

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Strategic communication is held to be a key process by which organisations respond to environmental uncertainty. In the received view articulated in the literatures of organisational communication and public relations, strategic communication results from collaborative efforts by organisational members to create shared understanding about environmental uncertainty and, as a result of this collective understanding, formulate appropriate communication responses. In this study, I explore how such collaborative efforts towards the development of strategic communication are derived from, and bou

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Stormo, Scheie Karianne Eugenie. "The development of Strategic Competence in oral interaction. : A contrastive analysis of face-to-face communication and synchronous computer mediated communication." Thesis, Stockholms universitet, Institutionen för språkdidaktik, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-165870.

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The empirical study carried out in this degree project is exploratory, and its main objective is to investigate the development of strategic competence in oral production as it occurs in two different communication modes, namely, synchronous computer mediated communication (SCMC) and face-to-face (FTF) communication. More specifically, this study compares the instances of different communication strategies (CS) used to negotiate meaning. This aim was approached through the following research questions: RQ (1): Which types of communication strategies do Swedish learners of English use to enhanc

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Murphy, Melvin Murphy. "Internal Strategies for Assessing Organizational Communication Channel Effectiveness." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/3406.

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Evolving communication technology, the increased volume of information needed by businesses, and the intensified competitive environment have made internal company communication more critical to business success. The purpose of this multiple case study was to explore strategies used by managers and leaders of 3 law firms in the Commonwealth of Virginia for assessing the effectiveness of their organization's internal communication channels. The participating firms were recognized by their peers as being exceptionally well-managed. Data from interviews and company documents were analyzed through

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Pleggenkuhle, Jacqueline Dawn. "Strategic Communication in Public Schools: A Communication Audit of a Midwestern School District." Thesis, North Dakota State University, 2017. https://hdl.handle.net/10365/28430.

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School districts are complex organizations which require the use of strategic communication. Measuring the communication from school leaders to their various audiences for message content and alignment has the potential to illuminate the current reality of school communication practices as well as point to areas of needed improvement. The current study measures strategic communication by conducting a communication audit of the fastest growing school district in Iowa, by interviewing 10 school leaders and analyzing essential communication products including 26 web pages and 10 district newslett

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Folck, Alcinda L. "Case Study of Strategic Communication Campaigns by Certification Programs." The Ohio State University, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=osu1354542044.

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Cloete, Ewoudt. "An exploration of the strategic implementation of marketing communication within social networking communication context." Thesis, North-West University, 2012. http://hdl.handle.net/10394/9004.

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Taking into consideration the dramatic changes ushered in by the exponential growth of social networking, marketers are left without a dependable framework on how to implement social networking strategically and in alignment with other modern as well as traditional marketing disciplines. In light of this, the study aims to explore the strategic implementation of social networking within the context of a dependable marketing theoretical model, known as the marketing communications mix. During the study’s literary exploration, social networking’s capacity as a viable professional marketing tool

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Tollstoy, Johanna, and Zara Thornsäter. "A Communicative Identity : A qualitative study of an organisation's creation and communication of their identity." Thesis, Linnéuniversitetet, Institutionen för samhällsvetenskaper, SV, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-19092.

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Both as leader and employee you need a perception of the organisational identity. The purpose of this thesis is to identify leaders’ perception of using communication to develop and implement the organisational identity with the employees and also to identify how the internal work with the organisational identity can contribute in making the employees good ambassadors for the organisation. Data has been gathered through qualitative interviews with four leaders at a future large organisation. By connecting and analysing the empirical findings with relevant theories we came to the conclusion tha

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Bohlin, Kjersti Helgeland, Davida Ginter, and Varuzhan Sahakyan. "Strategic Values-Based Communication for Motivating Change towards Sustainability." Thesis, Blekinge Tekniska Högskola, Sektionen för ingenjörsvetenskap, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:bth-3230.

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In the face of the complexity and the urgency of the sustainability challenge, communication of sustainability to the public to motivate behaviour change is found to be an urgent concern. Communication based on appealing to the values of the audience is particularly powerful in addressing social and ecological concerns. Previous research has shown that there is a positive correlation between appealing to intrinsic values and motivation for sustainable behaviours, as opposed to activation of extrinsic values which might lead to the counter outcome. This research seeks to investigate how values-

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Grandien, Christina. "Strategic Communication Found in Translation : Practices, Practitioners and Perceptions." Doctoral thesis, Mittuniversitetet, Avdelningen för medie- och kommunikationsvetenskap, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-28573.

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This dissertation seeks to explore how institutional, organizational and individual factors influence the development of strategic communication. The dissertationillustrates how new institutional theory can be applied to address the development of strategic communication as a process that is produced on different interrelated institutional levels. It also shows that multiple levels need to be addressed in order to develop a more comprehensive understanding of strategic communication. Further, it describes how the development of strategic communication is restricted and enabled by societal and

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Harmon, Derek J. "The structure of strategic communication| Theory, measurement, and effects." Thesis, University of Southern California, 2017. http://pqdtopen.proquest.com/#viewpdf?dispub=10243673.

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<p> This dissertation advances a novel approach that I refer to as the structure of strategic communication. Leveraging theory on how people naturally structure their arguments, this approach contends that organizational actors deploy arguments to influence others at two structurally distinct levels—<i> within</i> the rules of the game or <i>about</i> the rules of the game. This dissertation’s primary claim is that talking more about the rules of the game, which exposes the assumptions underlying our social institutions to direct examination, may have profound implications. I build

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Mgoduka, Zolani. "Determining strategic employee communication in the South African Parliament." Thesis, Cape Peninsula University of Technology, 2015. http://hdl.handle.net/20.500.11838/2420.

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Thesis (MTech (Public Relations Management))--Cape Peninsula University of Technology, 2015.<br>This study was conducted to determine the extent to which strategic employee communication existed in Parliament of the Republic of South Africa during the period of transition. Its objectives were to test the communication skills of the parliamentary supervisors in various divisions; to investigate communication satisfaction amongst employees; to establish communication channels to get the message through, and to discover how often feedback was provided. This study sought to achieve the research ob

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Tange, Lotte, Annika Löwgren, and Ted Jan Post. "Internal Corporate Communication : Aligning Employees for Strategic Sustainable Development." Thesis, Blekinge Tekniska Högskola, Institutionen för strategisk hållbar utveckling, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:bth-16400.

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Making a societal transition towards sustainability is a global concern of ever increasing urgency. Succeeding in this mission requires all societal sectors to be on board and contribute. This thesis focuses on the transformation of the corporate sector, namely how Internal Corporate Communication (ICC), i.e. communication between senior management and employees, can be designed to engage employees in working with sustainability. This thesis uses a conceptual model developed for ICC and employee engagement and applies it in the specific context of ICC with regards to sustainability in medium-

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Schutte, Chantalle. "Strategic integrated communication on South African nonprofit organisation websites." Diss., University of Pretoria, 2009. http://hdl.handle.net/2263/26684.

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South Africa’s democratic political regime opened up a global operating environment, affecting all sectors of the economy including the nonprofit sector. Models of sustainability have become more important than ever, with an increased emphasis on management models in this sector. New information and communication technologies such as the Internet and especially website technology have produced a challenging need for communication management paradigms. Operating within a context of increasing uncertainty may lead to nonprofit organisations looking outside the boundaries of their own sector for

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Nielsen, Kirby. "Essays in Decision Making Under Uncertainty and Strategic Communication." The Ohio State University, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=osu153683787178474.

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Heath-Bourne, Maggie. "Communicating Universal Healthcare to a Partisan Audience: A Frame Analysis of the Commonwealth Fund’s Strategic Online Communication." University of Cincinnati / OhioLINK, 2020. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1584015858701365.

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Adkins, Michael Louis. "The internet : strategic implications for competitive advantage /." Thesis, Hong Kong : University of Hong Kong, 1995. http://sunzi.lib.hku.hk/hkuto/record.jsp?B14041327.

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Palmqvist, Amanda. "Community Manager - en ny yrkesroll? : På uppdrag av Dohi Sweden." Thesis, Umeå universitet, Institutionen för kultur- och medievetenskaper, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-85154.

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Propose/Aim: The aim of this thesis is to examine the professional role of the Community Manager working for gaming companies. The thesis will examine which background and previous experience a Community Manager should have and the tasks included in the assignment to see how this new role can contribute to the development of gaming companies. Material/Method: The method used in this study is of a qualitative character. The data has been gathered through e-mail interviews with five people working as Community Managers in the gaming business and in addition, through a textual analysis of five jo

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Niemann, Ilse. "Strategic integrated communication implementation towards a South African conceptual model /." Thesis, Pretoria : [s.n.], 2005. http://upetd.up.ac.za/thesis/available/etd-10062005-100746.

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Bartis, Heidi Vöhn. "Effective leadership communication as a key role in the achievement of strategic alignment." Thesis, Cape Peninsula University of Technology, 2014. http://hdl.handle.net/20.500.11838/1431.

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Dissertation submitted in partial fulfilment of the requirements for the degree Master of Technology: Public Relations Management in the Faculty of Informatics and Design at the Cape Peninsula University of Technology 2014<br>Communicating for strategic alignment requires senior executives to be communicating leaders. This statement is evident when one reads of senior executives admitting that it is not the lack of strategy that occupies their minds, but rather their organisation’s ability to execute a strategy. The pertinent issue is therefore the ability of leaders to communicate in

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Vesterberg, Kristina. "Kommunikation i kulturens tjänst : En kvalitativ studie om Umeå kommuns kommunikationsarbete under kulturhuvudstadsåret 2014." Thesis, Umeå universitet, Institutionen för kultur- och medievetenskaper, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-100602.

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Purpose/aim: The purpose of this thesis is to examine if, and in that case how, the municipality of Umeå worked strategically with its communication during 2014 when Umeå was chosen as ”European Capital of Culture”. The research is mainly focused on the outlines of their communication plan, main goals, what communication strategies the municipality has chosen to and their choice of media channels. Material/method: Two methods are used for this research; qualitative interviews with four employees within the communication team during Umeå2014 and a text analysis of three formal documents which

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Robertson, Lydia R. "Personnel retention in the U.S. Navy : a strategic communication approach." Thesis, Springfield, Va. : Available from National Technical Information Service, 2000. http://handle.dtic.mil/100.2/ADA379228.

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Cichocki, David A. "Maintaining stable friendships : an investigation of strategic and routine communication." Virtual Press, 1995. http://liblink.bsu.edu/uhtbin/catkey/941723.

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Other investigators have surmised that different types of relationships use diverse maintenance strategies in order to keep the relationship in existence. This study examines relational maintenance strategies that people use specifically in the relationship known as friendship.Five adult friendship couples were interviewed for maintenance strategies they use to sustain their friendship. The discussions were recorded and transcribed. The Constant Comparison method was used to compare and contrast the data in order to discover strategies unique to friendships.Results revealed seven strategies in

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Parikh, Anand S. "Strategic impact of communication networks on the financial services industry." Thesis, Massachusetts Institute of Technology, 1988. http://hdl.handle.net/1721.1/61046.

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Wallenius, Fehrman Sanna, and Johansson Anja. "Den uteblivna kommunikationen : - Som knäcker dig." Thesis, Linnéuniversitetet, Institutionen för samhällsvetenskaper, SV, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-20595.

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Our study illustrates health communication in order to find out how widespread the knowledge is about osteoporosis and how to reach out with health information to the public. Our essay was conducted through quantitative surveys, which included 402 respondents. This in order to highlight the prevailing uncertainty about the public disorder osteoporosis, which is common in Sweden. We wish to examine trough which channels our respondents choose to collect their health information. The thesis framework includes theories such as McGuire’s ProcessingTheory, Agenda setting, Two-step hypothesis and

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Mashile, Lordwick. "The link between effective communication and implementation of corporate strategy in an information and communication technology firm." Thesis, Nelson Mandela Metropolitan University, 2017. http://hdl.handle.net/10948/18573.

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While many executives and senior managers believe that formulating a unique corporate strategy is critical for sustainability and success of an organisation; that alone is not enough. Making sure that the strategic vision is effectively communicated down to lower-level managers and employees is equally as important as formulating corporate strategy. Not only does employees need to understand and believe that senior managers know where they are taking the company to; employees are unlikely to rally behind managerial efforts to get the organisation moving in the intended direction if they do not

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Coetzee, Elsie Margaretha. "Strategic communication in alliances : perceptions of alliances partners on relationship outcomes." Diss., Pretoria : [s.n.], 2008. http://hdl.handle.net/2263/29790.

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Organisations experience increased social, political and economic pressure that is evident in the increased pressure that stakeholders place on organisations. Organisations increasingly realise that stakeholders’ values and objectives need to be incorporated into organisational strategy as well as the day-to-day management of the organisation. Organisational success and survival consequently depends on the organisation’s network of relationships, which provide the organisation with otherwise inaccessible resources and a competitive advantage. Organisational relationships offer the best solutio

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Cawkwell, Thomas William. "UK strategy in Afghanistan, 2001-2014 : narratives, transnational dilemmas, and 'strategic communication'." Thesis, University of Exeter, 2014. http://hdl.handle.net/10871/17181.

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The difficulties faced by the United Kingdom in realising its stabilisation objectives in the War in Afghanistan (2001-2014) have precipitated a change in rhetorical approach by successive British Governments, from one based on liberal normative principles to one that emphasises traditional, rationalist precepts of ‘national security interests’. This transformation of ‘narrative’ is identified in this work as chronologically analogous with the institutionalisation of ‘strategic communication’ practices and doctrine emanating from the defence establishment of the British state. In this work, I

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Toyer, Ayesha. "The value of corporate communications as a strategic management function to top management." Thesis, Cape Peninsula University of Technology, 2011. http://hdl.handle.net/20.500.11838/2316.

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Thesis (MTech (Public Relations Management))--Cape Peninsula University of Technology, 2011.<br>This mini dissertation reports on the findings from a study on Chief Executive Officers of dually listed companies which, measures the value they place on Corporate Communication professionals. Using the Hill and Knowlton quantitative framework, the study explicates the role Corporate Communication professionals play within the organisational context and identifies their strategic legitimacy. Much of the literature on the topic of strategic Corporate Communication asserts that this function is

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Smejkalová, Kateřina. "Využití marketingu v řízení malé a střední firmy." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-113347.

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diploma thesis at hand is titled "The Use of Marketing in Strategic Management and Planning in Small and Medium-sized Companies". The objective of the thesis is to create a meaningful, causal, systematic, and practically usable analysis of the given topic; and, subsequently, apply such academic knowledge in drafting a marketing strategy for the purposes of the company named SkiServis Kunžak (SPORT2000 Smejkal). The company in question is a retail outlet selling ski, snowboard, and cross-country ski equipment. Alongside with this, it provides servicing and rentals of the goods mentioned above.

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Dincheva, Vihra, Jonas Raphael Ernst, and Boean Naomi Raja. "Storytelling for Sustainability Practitioners: Supporting the Communication for Strategic Sustainable Development." Thesis, Blekinge Tekniska Högskola, Institutionen för strategisk hållbar utveckling, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:bth-954.

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The general awareness of the sustainability challenge and the urgency to act is increasing. However, the actions being taken do not seem to be sufficient, nor the communication about sustainability effective enough, to ensure a sustainable future. For our research, we looked at the work of sustainability practitioners using a scientifically robust framework called the Framework for Strategic Sustainable Development (FSSD). The research focuses on the interaction between the sustainability practitioner and the audience when communicating the FSSD. It is guided by its central inquiry, how the pr

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DeLenardo, Samantha. "Game Changer: Mental Health Strategic Communication Plan for Varsity Football Players." Thesis, Université d'Ottawa / University of Ottawa, 2013. http://hdl.handle.net/10393/24356.

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In the past two years, six National Football League players have died by suicide. Investigations into most of the deaths revealed that the players suffered from brain damage likely caused by repeated concussions. As is the case with many health issues, tragedy often precedes action; the suicides of these high profile football stars have catalyzed action on concussion policy and practice, as well as opened up the conversation about the overall mental health of athletes. This thesis joins the conversation around mental health and athletes, specifically Canadian varsity football players. Mental h

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Raja, Arif Raja Sumayyah. "A strategic subordinate: An outcome of internal communication and employee engagement." Thesis, Queensland University of Technology, 2022. https://eprints.qut.edu.au/235056/1/Raja%20Sumayyah_Raja%20Arif_Thesis.pdf.

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Employees play a key role in organisation success through enacting behaviours that support organisational strategic goals. While managers are expected to contribute strategically, this thesis investigates if subordinates could move beyond an engaged state. Using mixed methods, this research conceptualised and measured the attributes of a strategic subordinate as a significant outcome of internal manager-subordinate communication. The findings of this research theoretically contributes to employee engagement and internal communication, and practically guides organisations to identify and suppor

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Menjivar, Jose D. "Bridging Operational and Strategic Communication Architectures Integrating Small Unmanned Aircraft Systems As Airborne Tactical Communication Vertical Nodes." Thesis, Monterey, California. Naval Postgraduate School, 2012. http://hdl.handle.net/10945/17418.

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Approved for public release; distribution is unlimited<br>The United States Department of Defense enterprise communication architectures are presently designed to support large-scale fixed organizations and rely primarily on satellite mediums. However, they are inadequate in tactical level environments, and are not readily available nor affordable to support multiple operators in various tactical locations. Incorporating Small-Unmanned Aircraft Systems (UAS) with communication repeaters could expand local mobile ad-hoc networks coverage for users in communications degraded environments and red

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Lövgren, Daniel. "Dancing Together Alone : Inconsistencies and Contradictions of Strategic Communication in Swedish Universities." Doctoral thesis, Uppsala universitet, Institutionen för informatik och media, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-332138.

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Organizations increasingly use communication as a strategic function to maneuver in a challenging, complex, and demanding social landscape. Based on assumptions of centralized control and planning, the strategic communication concept aims for coordination and consistency of communication. Implied is a view of actors as intentional, rational, and deliberate decision makers. Such a conventional view on strategic communication, however, cannot satisfactorily explain the underlying characteristics of communication practices in contemporary organizations. Nor does it explain how organizational memb

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Teigen, Aleksander. "Personal characteristics in job ads : Strategic communication in urban and rural municipalities." Thesis, Karlstads universitet, Institutionen för geografi, medier och kommunikation (from 2013), 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-72394.

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Platsannonser är medveten kommunikation från arbetsgivare med avsikten att framförallt locka nya medarbetare, men fungerar även som marknadsföring av den rekryterande organisationen. I platsannonser är efterfrågan på personliga egenskaper hos den som ska anställas ett vanligt förekommande fenomen. Dessa egenskaper är av intresse i denna studie. ”Personliga egenskaper i platsannonser” är en kvantitativ innehållsanalysstudie av platsannonser från media och kommunikationsområdet där förekomsten av efterfrågade personliga egenskaper är vad som analyseras. Studien syftar till att belysa hur platsan

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