Log in

Relevant bibliographies by topics / Trust-Commitment Theory / Dissertations / Theses

To see the other types of publications on this topic, follow the link: Trust-Commitment Theory.

Dissertations / Theses on the topic 'Trust-Commitment Theory'

Author: Grafiati

Published: 2 June 2025

Last updated: 31 July 2025

Create a spot-on reference in APA, MLA, Chicago, Harvard, and other styles

Select a source type:

Consult the top 34 dissertations / theses for your research on the topic 'Trust-Commitment Theory.'

Next to every source in the list of references, there is an 'Add to bibliography' button. Press on it, and we will generate automatically the bibliographic reference to the chosen work in the citation style you need: APA, MLA, Harvard, Chicago, Vancouver, etc.

You can also download the full text of the academic publication as pdf and read online its abstract whenever available in the metadata.

Browse dissertations / theses on a wide variety of disciplines and organise your bibliography correctly.

1

Freund, Ron. "Determining the effects of employee trust on organizational commitment." Thesis, Pepperdine University, 2014. http://pqdtopen.proquest.com/#viewpdf?dispub=3622264.

Full text

Abstract:

<p> An employee's trust in their leadership is an important antecedent to organizational commitment. It is commonly believed that committed employees will work harder to achieve organizational objectives, so organizations often try to foster commitment in their employees to achieve improved organizational performance. The purpose of this qualitative study was to examine the relationship between trust and organizational commitment. The population consisted of 31 employees from 3 high-technology organizations in the United States. The study consisted of 2 research instruments and 5 demograph

APA, Harvard, Vancouver, ISO, and other styles

2

Abosag, Ibrahim. "The commitment-trust theory : the British and Saudi Arabian cross-national perspectives." Thesis, University of Nottingham, 2006. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.430306.

Full text

APA, Harvard, Vancouver, ISO, and other styles

3

Lowe, LaKeisha D. "Repeated College Alumni Giving| Application of the Commitment-Trust Theory of Relationship Marketing." Thesis, Capella University, 2019. http://pqdtopen.proquest.com/#viewpdf?dispub=13805949.

Full text

Abstract:

<p> Various determinants have been found to explain the donor status and giving levels of college alumni. Limited research exists on what motivates college alumni to give repeated donations to a higher education institution. The purpose of this study was to determine if commitment and trust significantly related to higher education institutions receiving repeated annual gifts from college alumni. The extent of the relationship that commitment and trust had with college alumni donating repeated annual gifts was investigated using the commitment-trust theory of relationship marketing (commitment

APA, Harvard, Vancouver, ISO, and other styles

4

Sinclair, Melvin Jr. "The Influence of Trust and Affective Organizational Commitment on Intent to Leave." ScholarWorks, 2011. https://scholarworks.waldenu.edu/dissertations/1050.

Full text

Abstract:

As global competition has increased and organizations have become more competitive, a reliance on knowledge workers for innovation, initiative, and commitment is necessary. Having the ability to predict personnel intent to leave (ITL) provides business leaders the opportunity to reduce turnover and retain institutional knowledge. In the current study, a structural equation model was used to examine the degree to which organizational trust and commitment, as correlated variables, predicted ITL. Organizational citizenship behavior, social exchange, and organizational commitment theories formed t

APA, Harvard, Vancouver, ISO, and other styles

5

Lukic, Zoran. "Betydelsen av förtroende i en onlinekasino kontext : En kvalitativ studie kring vilka faktorer som är viktiga för förtroendeskapande, åtagande samt retention hos onlinekasinon." Thesis, Linnéuniversitetet, Institutionen för informatik (IK), 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-89092.

Full text

Abstract:

ABSTRAKT Onlinekasino är ett snabbt växande område. Dock finns det generellt sett en negativ uppfattning bland allmänheten gentemot onlinekasino där det råder ett bristande förtroende. Det har i denna studie uppstått en önskan att förstå anledningen bakom detta. För att anskaffa data gällande ämnet har en kvalitativ studie utförts i forma av semistrukturerade intervjuer med tidigare samt nuvarande spelare. Vars syfte handlar om att belysa de faktorer som anses vara viktiga för förtroendeskapande, åtagande samt retention i en onlinakasino kontext. Detta för att ta reda på vad onlinekasino-föret

APA, Harvard, Vancouver, ISO, and other styles

6

Pournaris, Marios. "An empirical investigation into the behavioural aspects of OBC participation for the brand using the commitment-trust theory of relationship marketing." Thesis, Brunel University, 2018. http://bura.brunel.ac.uk/handle/2438/16666.

Full text

Abstract:

Advancements in information technology have shaped the way customers and organisations interact with one another. Online brand communities (OBCs), especially have found their way into 21st century relationship marketing. While research embraces these OBCs for their cost-efficiency and ability for quicker and more intimate interactions, it has not thoroughly examined the procedure through which participation in such OBCs affects the major constructs of relationship marketing. Drawing from the commitment-trust theory and its central concepts of brand trust and brand commitment, this thesis utili

APA, Harvard, Vancouver, ISO, and other styles

7

Grundy, David. "An empirical investigation into the drivers of re-subscription in massively multiplayer online games : a commitment trust theory approach." Thesis, Northumbria University, 2010. http://nrl.northumbria.ac.uk/3754/.

Full text

Abstract:

This is a relationship marketing PhD which is examining, using Commitment Trust Theory, the customer decision to maintain subscribing to a massively multiplayer online game. This PhD is not an examination of initial purchase decision, but of the ongoing, post-purchase, customer retention. In keeping with the contextual nature of Commitment Trust Theory, this study examines the antecedents of the re-subscription decision and their effect on the key mediating variables of Commitment and Trust and modifies the framework to model the subscription based nature of the business situation and the cont

APA, Harvard, Vancouver, ISO, and other styles

8

Bohling, Timothy R. "Predicting Purchase Timing, Brand Choice and Purchase Amount of Firm Adoption of Radically Innovative Information Technology: A Business to Business Empirical Analysis." Digital Archive @ GSU, 2012. http://digitalarchive.gsu.edu/bus_admin_diss/3.

Full text

Abstract:

Knowing what to sell, when to sell, and to whom to sell is essential buyer behavior insight to allocate scarce marketing resources efficiently and effectively. Applying the theory of relationship marketing (Morgan and Hunt 1994), this study seeks to investigate the link between commitment and trust and firm adoption of radically innovative information technology (IT). The construct of radical innovation is operationalized through the use of cloud computing. A review of the vast scholarly literature on radical innovation diffusion and adoption, and modeling techniques used to analyze buyer beha

APA, Harvard, Vancouver, ISO, and other styles

9

Ok, Chihyung. "The effectiveness of service recovery and its role in building long-term relationships with customers in a restaurant setting." Diss., Manhattan, Kan. : Kansas State University, 2004. http://hdl.handle.net/2097/31.

Full text

APA, Harvard, Vancouver, ISO, and other styles

10

Magnusson, Jonas, Johan Olsson, and Benjamin Risom. "Cooperation in the distribution channel : Determinants of inter-organisational cooperation between suppliers and servicing dealers in the Swedish outdoor power equipment market." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-16033.

Full text

Abstract:

Background: For manufacturing suppliers, careful handling of business relationships with dealers is an essential function required for business success. End consumers rely on dealers for product information, advice and after sales support; all of which being factors capable of enhancing their perceived value of the product. The importance of the dealers for the end consumers implies that it is in the interest of suppliers to manage their relationship with the dealers in a satisfactory manner in order of gaining their support and commitment. In the case of suppliers in the Swedish market for ou

APA, Harvard, Vancouver, ISO, and other styles

11

Vizzuso, John David. "Leadership Strategies to Influence Employee Engagement in Health Care." ScholarWorks, 2015. https://scholarworks.waldenu.edu/dissertations/474.

Full text

Abstract:

Hospitals are in a precarious financial position with declining reimbursement, eroding profit margins, and low patient satisfaction. The Patient Protection and Affordable Care Act of 2010 reform may decrease hospital reimbursement by $500 billion from 2010 to 2020, while low patient satisfaction may decrease profitability for hospitals by 27%. Employee disengagement may decrease patient satisfaction and consumer loyalty. The purpose of this phenomenological study was to explore the lived experiences of health care leaders as they worked to engage employees and provide better patient care. Impr

APA, Harvard, Vancouver, ISO, and other styles

12

Alboqami, Hassan Abdullah. "Investigating the factors affecting customers' trust and acceptance of online banking : the case of Saudi Arabia." Thesis, Brunel University, 2018. http://bura.brunel.ac.uk/handle/2438/17127.

Full text

Abstract:

The need for online banking technology in the banking industry is important to allow financial institutions to serve their customers worldwide, without having the need to be present in person or face-to-face to benefit from the service. Despite the investment in informational technology and information system infrastructure by Saudi Arabian financial institutions, the Saudi banks have lagged their Western counterparts when it comes to provision of online banking services. Given a relatively recent adoption of online banking in Saudi Arabia, consumer trust in online banking is a critical challe

APA, Harvard, Vancouver, ISO, and other styles

13

Anton, Douglas, and Ludvig Lundh. "Relationsmarknadsföring – Köpcentrumägarens bästa vän? : En kvalitativ studie om relationer mellan köpcentrumägare och hyresgäster." Thesis, Luleå tekniska universitet, Institutionen för ekonomi, teknik och samhälle, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-69101.

Full text

Abstract:

Sammanfattning Datum: 24 maj 2018 Nivå: Magisteruppsats i Företagsekonomi, specialisering Marknadsföring Institution: Institutionen för ekonomi, teknik och samhälle – Luleå Tekniska Universitet Författare: Douglas Anton och Ludvig Lundh Handledare: Maria Ek Styvén Titel: Relationsmarknadsföring – Köpcentrumägarens bästa vän? En kvalitativ studie om relationer mellan köpcentrumägare och hyresgäster Nyckelord: Relationsmarknadsföring, Tillit och Engagemang, Kommunikation, Köpcentrum Syfte: Mot bakgrund av e-handelns frammarsch och dess marknadstransformation syftar denna stu

APA, Harvard, Vancouver, ISO, and other styles

14

Lilja, Veronica, and Karin Isacsson. "Sport Sponsorship : Managing the relationship between a sponsor and a sponsee." Thesis, Luleå tekniska universitet, Institutionen för ekonomi, teknik och samhälle, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-64793.

Full text

Abstract:

Sports sponsorship accounts for the majority of global sponsorship revenue and is a mutually beneficial business relationship between two parties -the sponsor and the sponsee. The most successful sports sponsorships are based on a good relationship between the sports entity and its sponsor, however, the relationship between the sponsor and the sponsee is difficult to understand due to the lack oftheoretical and managerial implications of the area. Thus, the purpose of this thesis is to provide a better understanding of how sport entities and their existing sponsors manage their interorganizati

APA, Harvard, Vancouver, ISO, and other styles

15

Haglund, Veronica, and Jonas Nilsson. "Mobilapplikationer som marknadsföringsverktyg för B2B? : En studie i mobilapplikationers inverkan på kundrelationer & kundvärde." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-173012.

Full text

Abstract:

Mobilapplikationer har på bara några år kommit att bli en naturlig del i marknadsföringsmixen för många företag som vänder sig till slutkonsumenter. Nu spås företagsapplikationer, mobilapplikationer skapade för företagsanvändare, stå inför sitt stora genombrott. Det verkar bland forskare och praktiker finns en allmänt utbredd åsikt om att mobilapplikationer har stor potential att bli en kraftfull B2B-marknadsföringskanal. Trots detta har mobilapplikationer ännu inte fått något omfattande genomslag inom B2B- sektorn och det råder stor osäkerhet kring hur de möjligheterna som mobilapplikationer

APA, Harvard, Vancouver, ISO, and other styles

16

Tavares, Marta Sofia Guerra. "Teoria da troca social como fonte de compromisso : um estudo nas maiores empresas em Portugal." Master's thesis, Instituto Superior de Economia e Gestão, 2019. http://hdl.handle.net/10400.5/19661.

Full text

Abstract:

Mestrado em Ciências Empresariais<br>Esta investigação pretende contribuir para a literatura sobre um dos fatores cruciais ao nível organizacional: o compromisso dos colaboradores. Com base na Teoria da Troca Social, foram identificadas seis possíveis condições antecedentes ao compromisso: Desenvolvimento de Competências, Empowerment, Conflitos Trabalho-família, Confiança, Liderança Transformacional e a variável individual Antiguidade na Organização. Foram analisadas as diferentes configurações que levam à presença e à ausência de compromisso, partindo da divisão do conceito em Compromisso Afe

APA, Harvard, Vancouver, ISO, and other styles

17

Wong, Pei-Yu, and 翁佩瑜. "Combining Expectation-confirmation Theory and trust-commitment theory:Factors affecting consumers’ continuance." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/99683413024789434820.

Full text

Abstract:

碩士<br>亞洲大學<br>會計與資訊學系碩士班<br>98<br>In recent years, the emergence and the prosperity of the Internet and e-commerce not only revolutionize the patterns of conventional business trades, but also popularize online transactions. Despite the fact that the Internet marketing is a highly discussed issue in the area of popular ecommerce, a more basic problem follows to show up, that is whether consumers are able to fully trust and continuously use this new pattern of purchasing. The purpose of the study is to examine the factors that encourage consumers to adopt continuous purchasing intention based o

APA, Harvard, Vancouver, ISO, and other styles

18

Yu-HanHsieh and 謝宇涵. "Exploring Knowledge Sharing Behavior in Medical Organizations: Based on Commitment-Trust Theory and Self-Determination Theory." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/a3q8z9.

Full text

APA, Harvard, Vancouver, ISO, and other styles

19

Shieh, Sheng-Hung, and 謝昇紘. "The Empirical Studies of Trust-Relationship Commitment Theory: The Case of Freight Forwarder." Thesis, 2005. http://ndltd.ncl.edu.tw/handle/92556531817398311748.

Full text

Abstract:

碩士<br>國立臺灣海洋大學<br>航運管理學系<br>93<br>Traditional business process has provoked by advanced information technology and toward a collaborative and cooperative long-term orientation partnership rather than a short-term transactional relationship. This article aims to apple the KMV model conceptualized by Morgan & Hunt in 1994, and after 1994 relationship marketing researcher used this KMV model’s relevant research. This article will contribute to further study and empirical study based on KMV model. In this study, the freight forwarders are taken as the research population. A total of 611 questionna

APA, Harvard, Vancouver, ISO, and other styles

20

Huang, He-Syuan, and 黃荷軒. "Exploring the Relationship Marketing of Live-Streaming Shopping based on Social Presence Theory and Commitment-Trust Theory." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/39z464.

Full text

Abstract:

碩士<br>中原大學<br>資訊管理研究所<br>107<br>Nowadays, the technology is more and more developed, and people''s shopping patterns are changing more and more. From the physical storefront at the beginning to the e-commerce on the Internet, it is now a live webcast that can interact directly with sellers through the Internet. However, this non-physical storefront shopping still has some distrust of the seller. Therefore, this study hopes to explore whether the customer will use the network by discussing the characteristics of the live broadcast technology and combining the trust commitment theory.

APA, Harvard, Vancouver, ISO, and other styles

21

Wang, Chi-Kai, and 王致凱. "Understanding Online to Offline Website Continuance Intention from an Integrative Perspective of Expectation-Confirmation Theory and Trust-Commitment Theory." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/y5h8k5.

Full text

Abstract:

碩士<br>國立虎尾科技大學<br>資訊管理系碩士班<br>104<br>Consumer loyalty and continuance intention are the key factors of enterprise to keep going and success. In recent years, online to offline (O2O), a new business model, gains a lot of traction and has become a popular research issue in e-commerce studies. Recently, there is more and more related O2O research in literature. However, few studies ave been reported concerning the psychological level of consumers. This study aims to understand the effect of consumers'' perceived utilitarian and hedonic value to their continuance use intention toward O2O

APA, Harvard, Vancouver, ISO, and other styles

22

Chia-HuaTsai and 蔡佳樺. "A Study on Employee Knowledge-Sharing Intention in Manufacturing Industry - Application of the Commitment- Trust Theory." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/35883944234669116489.

Full text

Abstract:

碩士<br>國立成功大學<br>經營管理碩士學位學程(AMBA)<br>103<br>To provide a secure environment for employees to be willing to share their personal knowledge is one of the basic conditions for the success of continuous enterprise development. Based on this concept, this study is about invesgating employees’ attitude toward corporate culture, relationship commitment, trust, knowledge-sharing intention and the interrelationship among the above four. Six hundred pieces of questionnaires were issued to the employees of domestic manufacturing industry and 489 pieces valid samples collected for the following data analys

APA, Harvard, Vancouver, ISO, and other styles

23

Shih, Weichieh, and 施惟傑. "The Empirical Research Of Trust-relationship Commitment Theory: The Case Southern Steel Industry In Southern Taiwan." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/72255264414117741189.

Full text

Abstract:

碩士<br>義守大學<br>管理學院管理碩博士班<br>100<br>This study aimed to come up with the steel industry, what is supply chain partnership between the important factors. Morgan & Hunt (1994) proposed the trust and relationship commitment as the key mediating variables (KMV) “trust – relationship commitment.” This study was sorted out Morgan & Hunt and researcher after the KMV model of partnership for the continuity of research, and further use of this framework for the steel industry in southern Taiwan empirical research, and to see the trust and relationship commitment to the variables and results (acquiescenc

APA, Harvard, Vancouver, ISO, and other styles

24

Huang, Ruei-Ci, and 黃睿祺. "The Study of Improvement for the Image of Hospital – the View of「Trust - Relationship Commitment」Theory." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/13680485297475389302.

Full text

Abstract:

碩士<br>國立東華大學<br>國際企業學系<br>100<br>This research is to discuss the impact factors for the perceived hospital image of patients. To understand the perceived brand equity structure variables in hospital image of patients. How will the perceived brand equity structure variables in hospital image of patients show the difference in demographic variables? How will the perceived brand equity structure variables of patients show impact on hospital image? This research refers to the relevant literature to select shared values, communication, trust, relationship commitment, customer satisfaction, brand lo

APA, Harvard, Vancouver, ISO, and other styles

25

Huang, i.-chiao, and 黃鉯喬. "A Study on Supply Chain Partnership by Utilizing Commitment-Trust Theory – Using Hi-Tech Companies as Examples." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/89786846164445370096.

Full text

Abstract:

碩士<br>中華大學<br>資訊管理學系(所)<br>97<br>Enterprises are faced with a stark competitive environment due to intense market competitions, drastic reduction of production profits, and shortening of product life cycles. The globalized industry structures have been gradually replaced, and the overall supply chain environment has also changed. Enterprises which used to fight alone now need to form alliances and adopt e-supply chain strategies, such as accelerating information exchange, responding to customer demands in real-time, and setting up flexible production mechanisms, so as to survive the present en

APA, Harvard, Vancouver, ISO, and other styles

26

YI-CHUN, LIN, and 林怡君. "The Exploration of Blogs of Gourmet Food Relationships between Communication Quality and Loyalty in “Trust-Commitment” Theory." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/89554841829032443157.

Full text

Abstract:

碩士<br>亞洲大學<br>休閒與遊憩管理學系碩士班<br>99<br>For times of network development, it is shown with Blogpulse.com statistics that the number of blogs worldwide has far exceeded 140 million. For era that relies on network to obtain knowledge and information today, blog has already amounted to very important position. In fact, blog on gourmet foods has even more played as one of the preferred types by network-surfers. As viewed from the perspective of management and theory, communications has played a very critical role (Mohr and Nevin, 1990) for marketing channels, while high communication quality will rend

APA, Harvard, Vancouver, ISO, and other styles

27

Yueh-YingPan and 潘月英. "An Empirical Study of Chinese Guanxi to Intention of Knowledge Sharing- A Perspective of Trust Commitment Theory." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/31217317788595448906.

Full text

Abstract:

碩士<br>國立成功大學<br>高階管理碩士在職專班(EMBA)<br>100<br>It is obvious to a casual observer that Mainland China is the growth engine of the global economy. After decades of false starts, reformation and a gradual lowering of barriers, the Chinese market in recent years has become the largest and fastest growing economy in the region Western companies doing business in China have struggled to apply the Western “Concept of Relationship” with limited success. They have been slow to understand the influence and importance of “Guanxi” to Chinese business and social interaction, Park ＆ Luo (2001) pointed out th

APA, Harvard, Vancouver, ISO, and other styles

28

You, Siang-Jie, and 游象傑. "The Commitment-Trust Theory of Relationship Marketing- An Empirical study on financial planner of southern Taiwan financial industry." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/12839025291529016656.

Full text

Abstract:

碩士<br>國立高雄第一科技大學<br>金融營運所<br>96<br>Recent years, many finance organization set up financial planner department . Especially, financial planner is very intense. every financial planner devote himself to find the customers, but only gets customer trust to return not enough. Because customer trust may just short-term effect, had better be the relation commitment that can reach long-term amity, just be regarded as successful relationship marketing. This research is inquired into with the standpoint of customer to precursors and outcomes of commitment and trust theory. Construct an analysis banking

APA, Harvard, Vancouver, ISO, and other styles

29

Yin-FenNi and 倪櫻芬. "An Empirical Research of the Application of Trust-Relationship Commitment Theory to Customer Loyalty of Banking Industry in Taiwan." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/67168823937257270737.

Full text

Abstract:

碩士<br>國立成功大學<br>經營管理碩士學位學程(AMBA)<br>103<br>According to the Central Bank’s data,the total number of banks in Taiwan has exceeded 3,500 or more till the end of February 2015.How do those banks survive under such harsh environments? In addition to effective pecuniary hedging and other administrative reform, banks must keep a firm hold of the most important tangible assets–customers.In order to make customers feel comfortable,trusty and satisfactory, banks must be able to accurately measure and assess whether its service quality can achieve the real needs of customers.The higher loyalty customers

APA, Harvard, Vancouver, ISO, and other styles

30

Wang, Pei-Hua, and 王珮驊. "Explore Employees’ Knowledge Sharing Intention Based upon the Trust-Relationship Commitment Theory - A Study Case of the Precision Manufacturing Industry." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/6f7kdz.

Full text

Abstract:

碩士<br>國立高雄第一科技大學<br>行銷與流通管理系碩士專班<br>105<br>The machinery manufacturing industry has always been regarded as an indicator of the degree of industrialization in a country and an indicator industry essential to an industrial power. In the aspect of the development of the domestic machinery manufacturing industry over the past decades, apart from the traditional manufacturing production equipment, the industry is transforming to the development of the precision manufacturing industry including electronic and medical appliances at present. Currently, the trends in the global precision manufacturing

APA, Harvard, Vancouver, ISO, and other styles

31

Hung-HuaLu and 呂鴻華. "An Empirical Research of the Application of Trust-Relationship Commitment Theory to Knowledge Sharing Intention in the Cram School Industry." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/05507361145960177273.

Full text

Abstract:

碩士<br>國立成功大學<br>高階管理碩士在職專班(EMBA)<br>101<br>With a slowdown in Chinese and global economic growth as well as the impact of European debt occurring after financial crisis, the U.S. recently continues to take the QE loose note printing to save market economy, while Europe also saves market economy for European debt crisis. Although the stock market with piled money rises which shows fundamental improvement and economic recovery in the surface, the phenomenon of inflation and prices rises is brewed under the competitive devaluation of currency and exchange rate between countries. However, most i

APA, Harvard, Vancouver, ISO, and other styles

32

Hsin-YuWang and 王星禹. "An Empirical Research of the Application of Trust-Relationship Commitment Theory to Cooperative Intention and Knowledge Sharing Intention of Financial Industry in Taiwan." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/49551410915906723698.

Full text

Abstract:

碩士<br>國立成功大學<br>經營管理碩士學位學程<br>98<br>Due to global economic recession and lower future prospect, the strategy of high cost for hiring large number of salesmen in life insurance business and financial indusry has to be changed. In addition to cutting jobs, companies are looking for alternative sale strategy with lower cost. For example, to achieve a new strategy of being more competitive and efficient in customer connection, company gets cross-selling through banks and securities company under the same financial holding company. This research is using life insurance business and financial ho

APA, Harvard, Vancouver, ISO, and other styles

33

Alves, Gisela Maria Maia. "Qualidade do relacionamento, cooperação e desempenho : o caso específico das empresas portuguesas a operar em Angola." Master's thesis, 2010. http://hdl.handle.net/1822/16544.

Full text

Abstract:

Dissertação de mestrado em Marketing e Gestão Estratégica<br>Este trabalho de investigação procura incorporar alguns conceitos oriundos do marketing de relacionamento propondo um modelo que explique os diferentes factores que antecedem e determinam o Desempenho à Exportação das empresas portuguesas a operar em Angola, em particular pretende compreender o relacionamento entre exportadores e respectivos intermediários. A relevância deste estudo passa precisamente por incluir um país africano, onde em termos de literatura existe uma forte escassez de estudos. O modelo conceptual apresentado

APA, Harvard, Vancouver, ISO, and other styles

34

Kirsten, Monica. "Constructing a psychological framework for enhancing relational attitudes and behaviour in the South African employment relations context." Thesis, 2019. http://hdl.handle.net/10500/25528.

Full text

Abstract:

Text in English, abstracts in English, Afrikaans and Zulu<br>This research endeavoured to construct a psychological framework for enhancing relational attitudes and behaviour in a South African employment relations context by investigating the relationship dynamics between individuals’ work-related perceptions (perceived organisational support and justice) and work experiences (psychological contract violation) and their relational attitudes (organisational and union commitment) and behaviour (organisational citizenship behaviour and counterproductive work behaviour) in the workplace, as moder

APA, Harvard, Vancouver, ISO, and other styles

We offer discounts on all premium plans for authors whose works are included in thematic literature selections. Contact us to get a unique promo code!